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Activision Buys Candy Crush Developer For $5.9B (inquisitr.com)

Posted by Soulskill on from the no-bubbles-here-no-sir dept.

ForgedArtificer writes: Activision Blizzard purchased Candy Crush Saga developer King Interactive Entertainment last night for a cool $5.9 billion USD; about 20% above market value. The move likely leaves them owning five of the top grossing franchises in the industry. "Candy Crush is one of the most lucrative games in the world, earning some $1.33 billion in revenue in 2014 alone according to a King financial statement. The studio, which operates Candy Crush and a number of similar games including Bubble Witch and Farm Heroes, grossed $529 million in the second quarter of 2015."

3 of 132 comments (clear)

  1. King: the least ethical game studio in the world by Sowelu · · Score: 4, Interesting

    Their abuse of copyright and trademark to screw over smaller developers is nothing short of legendary. It will be really nice to see them on a shorter leash. Even putting them under EA ownership would have been better than their CEO running wild; mobile development is a much safer place for indie devs with them bought out.

  2. Re:Holy shit... by Anonymous Coward · · Score: 5, Interesting

    A little video about Candy Crush's success, from a design perspective.

  3. Re:Holy shit... by TapeCutter · · Score: 3, Interesting

    It's a "Bejeweled" clone, which is a very simple and addictive game that you can still buy, the magic sauce is FB.

    --
    And did you exchange a walk on part in the war for a lead role in a cage? - Pink Floyd.