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Are Phone Numbers Doomed To Die? (fortune.com)

HughPickens.com writes: Valentina Zarya writes at Fortune Magazine that the top 2016 prediction for David Marcus, Facebook's vice president of messaging products, is the disappearance of the phone number and its replacement by applications like Facebook's Messenger. " You can make video and voice calls while at the same time not needing to know someone's phone number," writes Marcus. "You don't need to have a Facebook account to use Messenger anymore, and it's also a cross platform experience – so you can pick up where you left off whether you're on a desktop computer, a tablet, or your phone." Jonah Berger, Wharton professor and author of "Contagious: Why Things Catch On" agrees. "For most of us, I think it's really hard to actually remember what someone's phone number actually is. We use our phones so often or we click on a button that has it. But if there was a test where you had to say, do you remember your best friends number or could you type in your best friend's number I think most of us would fail."

But not everyone agrees that Marcus' predictions are objective and disinterested. "It's all very well the company wanting to be the de facto Internet — especially in places like India. But drier minds and eyes might wonder whether the wish to eradicate phone numbers has something to do with not everyone having yet given Facebook their phone numbers," says Chris Matyszczyk. "It may well be that phone numbers will disappear. Some, though, might wonder how making their disappearance a company theme squares with what Marcus claims is the ultimate goal: 'It's all about delight.' This one's easy. It's all about delighting Facebook."

7 of 289 comments (clear)

  1. I can see this by Anonymous Coward · · Score: 5, Insightful

    But I hope the "database" isn't Facebook. I would hope it would be something like DNS/Bind in the IP world....

    1. Re:I can see this by Anonymous Coward · · Score: 5, Insightful

      Facebook boss says people will flock to Facebook. Who'd thunk it?

    2. Re:I can see this by Lumpy · · Score: 5, Insightful

      I would love it to be ip addresses, but I want cellphones to be forced to allow me to do address blocks and wildcard blocking.

      The fact that I cant on my cellphone put in 1800* to block every single 800 number from calling my phone is stupid. the phones can do it, why the hell doesnt google bake this into the damn os?

      --
      Do not look at laser with remaining good eye.
    3. Re:I can see this by SuricouRaven · · Score: 5, Insightful

      Worse.

      "Ok... I got facebook, skype and AIM. You got any of those?"
      "Wow, you're old. Nope, don't use those. I got Whatsapp and telegraph. You good for any of those?"
      "Nope. Hang on... how about kik? Not used that in a while."
      "Kik, no. Really, you should just up... oh, hang on. I think I have ICQ from back in the day. Don't know if it still works, got that one?"
      "Not any more. Look, how about we just swap phone numbers?"

  2. Nonsense by gweihir · · Score: 5, Insightful

    Quite a few people are not on Facebook, Twitter, etc. It would also be _hugely_ unprofessional to do any job-related communication over such a venue.

    This is just the usual bullshit from people that get starry-eyes when fantasizing how the future will be, but have no clue how reality actually works. Basically the only old global communication channel that has vanished is the telegram. And there are services in many countries that will print out an email and deliver it to the target address for a fee. So, really, complete nonsense.

    --
    Most ACs are not even worth the keystrokes to insult them. Be generically insulted by this and ignored otherwise.
  3. Phone Numbers by ADRA · · Score: 5, Insightful

    - Universally Ubiquitous
    - Nationalized
    - Lowest Common Denominator
    - (for POTS anyway) Pretty damn rock solid in most of the world

    Did Facebook kill Email? No.
    Did Google kill the address bar? No.
    Did Apple kill the PC? No.
    Did solar panels (insert any other energy technology) kill the grid? No.
    Will Facebook messenger (or any company-centric IM system) kill telephones? No.

    Next flamebait topic please.

    --
    Bye!
  4. Facebook will go first by mbone · · Score: 5, Insightful

    I hereby predict that Facebook will disappear before phone numbers.

    Let's come back in 20 years and compare my track record with David Marcus's.