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Pet Wearables? But Seriously, Folks... (Video)

It sounds like a joke at first, but Risto Lähdesmäki, CEO of user interface design firm Idean (corporate motto: Life is too short for crappy UX), pointed us at DogTelligent and several other companies that are making pet wearables that seem to have real, practical uses. But Risto and his design crew work primarily on wearables and interface design for humans, and since their client list ranges from Sony and Samsung to Volkswagen and Rolls Royce, Risto is in a great position to spot future trends in the (maybe too) hot wearables market.

1 of 28 comments (clear)

  1. Nothing new by 110010001000 · · Score: 4, Funny

    This is nothing new. I have been wearing my pet for years.