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Goldman Sachs: VR and AR "Will Be The Next Generation Computing Platform" Worth $80 Billion By 2025 (roadtovr.com)
An anonymous reader writes: As consumer VR headsets from major players like Facebook, Sony, HTC and Valve head to the market this year, the mainstream consumer market is beginning to catch sight of the technology's potential. Prestigious investment bank Goldman Sachs calls augmented reality and virtual reality "the next generation computing platform" and forecasts an $80 billion market by 2025. "We think this technology has the potential to transform how we interact with almost every industry today, and we think it will be equally transformative both from a consumer and an enterprise perspective," says Heather Bellini, Business Unit Leader in Telecommunications, Media and Technology at Goldman Sachs. "At the end of the day we think VR and AR will be as transformation as the smartphone market."
VR is 3D going no where just a big money pit for wall street to collect cash in.
Linux modi 2.6.26-2-parisc
Wait a sec .. Will destroy ?
Actually, I can see VR/AR being used to enhance safety, similar to a kind of anti collision system in cars. When the user is not paying attention and running into danger as a result, a submodule could kick in that forces the user to focus on the threat.
who calls scambags "prestigious" after 2008?
By then real life will suck so much for the commoners that VR/AR will be the state-sanctioned escape and control mode.
Scruting the inscrutable for over 50 years.
"We invested in this technology before we realized it was the technological equivalent of putting retirement funds into Beanie Babies. Let's talk it up so that we can sell it all off to our technology-illiterate investor and let them take the loss when it all collapses."
"We've made our investment, now pump up the bubble for us. We'll let you know when we got out."
VR can't be massive until there is a cheap way to walk around virtual spaces like you're actually walking around them. AR, though, has implications for businesses everywhere. Some of them are ALREADY using the technology to make it easier to do maintenance by showing the procedures alongside the parts, which is where it's really going to kick ass. No more walking back and forth to the workbench to look at the documentation you printed out... no more printing it out to begin with
"You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
Mobile phone made in china, corporate isp components made in china and malaysia, corporate software written in india, clothes made in bangladesh, toilet made in mexico, food grown in mexico and cooked by immigrants in america for the lowest possible wage. Yup, capitalism. Because driving wages down to the absolute minimum to increase profitability is good. Who cares if by doing so no one can afford to buy our products anymore... then we can sit around and wonder why the economy just isn't growing anymore.
Seven puppies were harmed during the making of this post.
Because he's going to want to sell you a ridiculously priced stock in an IPO.
Seven puppies were harmed during the making of this post.
What the fuck does a bank know about VR, AR, and tech trends? They're eons behind on tech.. probably still running COBOL servers.
I'll say it's a useful analogy.
Now having used 3D display technology and a DK2, I'll say there simply isn't a comparison, the VR is a whole other level. The stereoscopic effect is so much cleaner than any shutter or polarized technology, and stereoscopic is but a tiny portion of what makes it substantial.
On the other hand, the portion of the population that passionate about this stuff in general is not as high. 'Gaming' constitutes 90 billion dollars *total* today, and of that only 27 billion in PCs and 25 billion in consoles, meaning only 52 billion dollars of revenue around platforms that could even *theoretically* serve interests like VR, and I wager huge chunks of that have no interest in VR. 80 billion is too optimistic.
XML is like violence. If it doesn't solve the problem, use more.
I want augmented reality, tied in with photo recognition and big data. I want to be able to look at a bridge, know when it was built, how high it is, if anyone was harmed during the build process, what the structural capacity is, what the max throughput is, and things like that. I want to look at a building and see the floor plan, know who built it, know who rents space in it, know what the value is, and things like that - not houses but, you know, more famous buildings.
Basically, I want augmented reality so that I have a veritable real-time documentary available for me - pretty much everywhere I look. All optional, of course, and with varied depths of information as well as the ability to drill deeper. I'd really rather an implant but I'll be okay with AR. I'd love to be able to look at a statue and know who carved it, when, where, why it's significant, and then find out the history of that person and their significance to the area. If it were an implant, I'd even let 'em put a wireless antenna nub on my head and a wired port in my neck.
I'd love that sort of tech - assuming it can be turned off, on, controlled, etc... AR is a fine place to start but I want full access to the web, nearly instantaneously, without the need for visual input. Imagine being able to use Google, WolframAlpha, Wikipedia, YouTube, or even porn - right in your head. I think AR might be do-able in my lifetime. I've my doubts about implants being available in my lifetime but that's really what I'd prefer. I'll be pretty damned happy with AR like I envision it.
"So long and thanks for all the fish."
Note that the optics result in the scene focusing at a much larger distance. about 5 feet away in the current headsets.
XML is like violence. If it doesn't solve the problem, use more.
Hell a high end PC that costs $3500 barely runs a rift smooth enough to not cause puke fountain and headache.
Huh? My i5 Ivy bridge with a GTK 660 drives my rift fine for a lot of experiences. I don't think I've seen a 'made for VR' experience that pushed it, just some non-VR projects with VR shoehorned in that had graphics so high as to push things hard.
They also have positional timewarp to smooth things out.
XML is like violence. If it doesn't solve the problem, use more.
God damn that's myopic. Laptops were a niche market until about 10 years ago because the standard model for an office was built around a desktop with only a few edge cases receiving the portability of a laptop. Now that the prices have dropped and people have seen the flexibility that procuring laptops for everyone provides, always connected, being able to work from home when you took the day off to take care of your sick kid or spouse; offices and people are buying laptops more than desktops. Cell phones were a niche market until the price went down and people saw that it was stupid to own a landline. It's not simplicity or convenience that determines market success, at least not in America. It's utility, price and the appearance of productivity. Think "Guns and Butter" because unlike your sophomoric comment, someone didn't just make that up on the spot.
What the fuck does a bank know about VR, AR, and tech trends?
Plenty in all likelihood. First of this is Goldman Sachs which is decidedly NOT a bank in the sense you are implying. Investment banking involves a lot more than just taking deposits and paying interest. Goldman Sachs is arguably the best investment banking firm out there. The people working at GS are VERY smart and clued in and while they might lie to you to make a buck (like here in all probability), they aren't dumb and for the most part they do know what they are talking about. GS has tech guys and analysts that are better than most of the people who read slashdot. I know a few personally and they are anything but clueless.
Now here is the thing. You have to ask WHY they are spouting off seeming nonsense. Remember that investment banking is basically the business of selling financial instruments. So odds are they are trying to convince someone to buy something by using overly rosy claims about the future prospects of the industry. VR will absolutely not be a $90B industry. There simply aren't enough use cases. It will be a useful niche but not much more. Augmented Reality might one day be but that day is a fair ways off unless you use a very broad definition of AR.
They're eons behind on tech.. probably still running COBOL servers.
You're saying the banks are behind on tech when you don't even know what the banks do or how they operate. You are regurgitating some old tripe about how they have old servers running and implying that is somehow representative of their tech prowess. Yes some banks have some very old (and very reliable) code running. That isn't the majority of their IT infrastructure nor does it follow that because of a bit of old code that they are behind on tech. They're actually pretty darn tech savvy and they have to be to compete these days. If you are going to critique banks (and there is plenty to critique) then at least get yourself clued in so you don't sound ignorant.
Prestigious investment banks don't get fined $5 billion for ripping off their customers.
Sure they do. You may not admire them and I get that, but Goldman Sachs is very well respected in many circles and has been for a very long time. GS is as prestigious an investment bank as exists. The fact that they are two timing scumbags who would sell their own mother up the river strangely does not seem to affect their status much.
It's no different than the folks here who dislike Apple or Google. They are still well regarded companies even though you can easily make an argument that their behavior has been less than honorable at times. Some like them and some don't and both side have a valid point.
They can't even predict what'll happen in the next few months let alone ten years:
http://www.bloomberg.com/news/...