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Amazon Is Now Sending Postcards To Remind Kindle Owners To Update Their Devices (the-digital-reader.com)

Posted by msmash on from the overly-attached-girlfriend dept.

Reader Nate the greatest writes: Amazon's getting serious about a recent required firmware update. Last month Amazon sent out emails, asking everyone to update, and this week they stepped up their game. Several Kindle owners say they've received postcards from Amazon with reminders to update their Kindles. Sure, this is an important update which adds security certificates, but don't you think this is overkill?

5 of 71 comments (clear)

  1. Why by Anonymous Coward · · Score: 3, Interesting

    Amazon's diligence on this issue raises my tinfoil hat feelers.

  2. Do you think it's overkill? by hardill · · Score: 3, Informative

    If you worked for Amazon Kindle support you'd be doing all you can to head off the hoard of screaming customer wanting to know why their device has stopped working.

  3. Overkill? by Anonymous Coward · · Score: 4, Insightful

    Speaking of overkill, how about somebody burning lean tissue blogging over the fact that Amazon decided to send postcards to people.

    Why in god's sweet FUCK would I object to them going out of their way to send me a postcard to remind me that, if I want my Kindle to continue working, I better update the firmware?

    It's like all the tards who took the internet in droves because they got all bent out of shape that they got a free U2 album they'll never listen to from Apple.

    Jesus christ, talk about manufactured melodrama.

    1. Re:Overkill? by Lisandro · · Score: 4, Insightful

      Finally, some common sense in here. So we're punishing a company for not going the Microsoft route with upgrades and treating their customers with respect?

  4. Re:Poor Update Process by OhPlz · · Score: 3, Informative

    Their instructions missed a step because I had the same problem. It had to be plugged in with airplane mode off, which they got right. But instead of syncing, I had to actually navigate to the Kindle store from the device. When I did that, it grabbed the update automatically that night while it was charging. Even so, I still got the postcard.