Apple Unveils Smaller iPhone SE, Starting At $399 (techcrunch.com)

Posted by BeauHD on Monday March 21, 2016 @06:35AM from the budget-friendly-storage-options dept.

An anonymous reader writes: Apple has officially unveiled a smaller, cheaper iPhone designed to make a splash in the budget-friendly smartphone market. The new device, called the iPhone SE, looks nearly identical to the iPhone 5S but with a new rose gold color configuration. It's the internal specifications that differ significantly. The new iPhone SE will feature a NFC chip for Apple Pay, A9 processor and M9 motion co-processor, 12-megapixel camera sensor with the ability to capture 4K video, and a Touch ID fingerprint sensor. Unfortunately, it does not feature Apple's new 3D touch functionality. The iPhone SE will come in two models, 16GB and 64GB, priced at $399 and $499 respectively. You can buy the new iPhone starting March 31, and it will make its way to 100 countries by May.

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That phrase doesn't mean... by SeaFox · 2016-03-21 07:48 · Score: 1, Redundant

Apple has officially unveiled a smaller, cheaper iPhone designed to make a splash in the budget-friendly smartphone market.
I keep seeing this. The iPhone SE being referred to as a "budget market" device. It's not budget-market at all, in price or features.
Besides the lack of Touch 3D support, it is pretty much the same as the current get "premium market" 6S.
Have people really been deluded by marketers to the point they measure the value of a device simply based on screen size?