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That Awkward Moment When 'Apple Mocked Good Hardware and Poor People' (dailydot.com)

An anonymous reader quotes a DailyDot article: Phil Schiller, Apple's Senior Vice President of Worldwide Marketing, took the stage in Cupertino, California, earlier this week to explain some of the new features and specs on the new iPad Pro. Between showing off a new display and camera, Schiller also took some digs at Windows and PC users, specifically calling out those users who are on computers more than five years old. Schiller said that 600 million people are using PCs that are over five years old. 'This is really sad,' he said.
C. Custer, reporter for Tech in Asia also didn't like Schiller's remarks. He writes: If Apple's really targeting those 600 million old PC users, it seems to have done a pretty poor job. It's been more than five years since I saw the need to upgrade my primary computer, and nothing about the iPad Pro presentation made me rethink my position at all. But of course, Apple isn't really targeting those people. That was mostly just a cheap shot, a jibe at all of us poor fools who haven't yet seen the light. That's why the audience laughed knowingly, and even applauded. "Using the same machine for five years? How barbaric! Thank god we live in civilized society, where everyone throws their gadgets out and buys new ones every two years."

10 of 551 comments (clear)

  1. Meanwhile... by rwven · · Score: 5, Interesting

    ...The coworker sitting next to me us using a 5.5 year old macbook pro and defending it as "still as good as anything new."

    What a barbarian.

    1. Re:Meanwhile... by cdrudge · · Score: 5, Funny

      MacBook Pro Core 2 Duel

      So do the cores battle each other to see which one is better? Or how does that work?

    2. Re:Meanwhile... by Anonymous Coward · · Score: 5, Funny

      They joust prior to executing each instruction.

    3. Re:Meanwhile... by kuzb · · Score: 5, Funny

      Does this exchange start with a civilized white-glove-slapping? I'd expect nothing but the highest quality challenges to get issued.

      --
      BeauHD. Worst editor since kdawson.
  2. It's official then? by gstoddart · · Score: 5, Insightful

    The Apple Marketing really are targeting the shallow and vacuous assholes who want to feel smug about the latest shiny?

    My last PC was over 6 years old before it keeled over, and I hope this one lasts about the same.

    Know what I still don't have? My first gen iPad that Apple updated until they made it useless. Know what I do have? A 3.5 year old Android tablet.

    Huge amounts of people are running older machines ... and, once again, people in marketing are shallow idiots.

    --
    Lost at C:>. Found at C.
    1. Re:It's official then? by wile_e_wonka · · Score: 5, Interesting

      5 years ago, using a 5 year old computer could be rough. All but the most powerful machines seemed to be largely unusable by that age. But 5 years ago, 64 bit multiple core processors became common. 8 gigs of ram or more was suddenly commonplace. Hard drives under hundreds of GBs were uncommon. And then cheap SSDs came on the scene, reviving old hardware everywhere.

      So, yeah, anymore a 5 year old computer is commonplace. I purchased my home desktop in 2010 (Dell XPS 8300, if I recall correctly, with a core i7 and 8 gigs of RAM), I added a 100 GB SSD in 2013 for use as the boot/OS drive, a second monitor around the same time, and a 4 TB drive for media storage in 2015. Although I am a relatively techie person, I see no need whatsoever to purchase a new computer within the next few years. Normally I want to be up with the times, but I am having a hard time seeing what I am missing out on. USB C, I guess? I can't think of anything else.

  3. An Apple fan being a snob?!?!? by NotDrWho · · Score: 5, Funny

    No way!

    --
    SJW's don't eliminate discrimination. They just expropriate it for themselves.
    1. Re:An Apple fan being a snob?!?!? by NotDrWho · · Score: 5, Funny

      [Camera focuses on hipster as a barista approaches]

      Narrator: This is a rare opportunity to see an Apple customer defend his nest against attack from another species...Let's watch

      Barista: Look you can't just sit there all day if you're not going to order something

      Hipster: Are your latte smoothies organic and locally-sourced?

      Barista: I....I don't know.

      Hipster: Well, let me know if you can find out, then maybe I'll order one.

      Narrator: Brilliant! Did you notice the way he used his smug sense of self-importance to put the attacker on the defensive and fend her off? An amazing sight to behold!

      --
      SJW's don't eliminate discrimination. They just expropriate it for themselves.
  4. Don't overreact by LichtSpektren · · Score: 5, Insightful

    It was a dumb comment for sure, but turning this into a matter of class warfare or social justice is orders of magnitude dumber.

    1. Re:Don't overreact by PopeRatzo · · Score: 5, Insightful

      It was a dumb comment for sure, but turning this into a matter of class warfare or social justice is orders of magnitude dumber.

      What's dumb is ignoring class warfare as the elite drop bombs on your head, and decrying social justice when you're having injustice inflicted upon you every day.

      But maybe you're more comfortable in the role of useful idiot. You wouldn't be the first.

      --
      You are welcome on my lawn.