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Researcher Measures Brain Reactions To Donald Trump (cnn.com)

An anonymous reader writes: Sam Barnett "has been strapping electrode caps on focus group participants and showing them primary season debates," reports CNN, and there's one clear conclusion. "Seeing Trumps face, hearing Trump's voice, lights up the brain." His data captured big surges in neural activity for hot-button topics like immigration, and revealed that while Marco Rubio actually triggered slightly more brain activity among men, Trump clearly produced the highest reactions among women and overall. "The focus group participants might have been excited by Trump. Or they might have been repulsed," reports CNN. "But one thing was for sure: they weren't bored." Barnett has also used electroencephalography (or EEG) to study advertising, and in the future he hopes to also apply it to other complex forms of brain stimulation like movies and even hedge-fund investing.

8 of 290 comments (clear)

  1. "The focus group participants might have..." by somenickname · · Score: 4, Insightful

    "The focus group participants might have been excited by Trump. Or they might have been repulsed,"

    My guess is both. Trump brings out the "Watch the world burn" in all of us. Morbid curiosity is a very strong motivator.

  2. Re:Lie detector by Plus1Entropy · · Score: 5, Insightful

    Yeah, everyone always forgets the President is in charge of the budget.

    Oh wait, I have that backwards.

    --
    Only crack the nuts that crack. You don't put the ones that don't crack in the sack.
  3. This is why we get Trump by Kohath · · Score: 4, Insightful

    Instead of reporting actual news, networks like CNN (and I guess Slashdot) report content-free bullshit like this all the time. Someone must have been in danger of actually thinking about how government works, and this story came just in time to prevent that. Thinking averted, personal biases confirmed based on nothing, crisis averted just in time, remember to wash your clothes in Tide or whatever the hell CNN is selling you today.

  4. Re:Lie detector by PopeRatzo · · Score: 4, Insightful

    No

    Then let me help you:

    "So no matter how bad you think Trump might be for the economy, the more-of-the-same alternative is probably a pathway to crushing debts and financial doom...Trump, on the other hand, is an unpredictable future event that can change just about anything"

    Note the confluence of "probably", "unpredictable" and "can change just about anything".

    Think about ceilings and floors. Give it a little time, it will come to you.

    --
    You are welcome on my lawn.
  5. Re:The world already burns by somenickname · · Score: 4, Insightful

    I don't know if it's fair to compare Trump and Sanders. Sanders has a pretty solid, decades old voting record that gives a pretty clear picture of where he stands. Trump just says whatever random shit pops into his head without regard to the random shit that popped into his head last week. Think what you want about each candidates stance on various issues but, Trumps stance on everything is almost literally, "Fuck it, come on lucky 7". People want him to be president because he's got a pulpit with which to shout their stupidity and insecurity.

  6. Re:The world already burns by ClickOnThis · · Score: 5, Insightful

    I will paraphrase another quote I read here on /. "People are dumb and angry. They don't know why they are angry but, they know that Trump seems to be addressing some form of anger".

    Actually, that's close to the mark. The appeal of Donald Trump arises from two factors: (1) he taps into peoples' fears; and (2) he presents himself as the "tough guy" who can eliminate the cause of those fears. In short, he appeals to authoritarians.

    People who vote for Trump because they think he'll directly change society for the better are idiots.

    Really? Because you go on to say:

    Other people (such as myself) will vote for Trump because we know he will be so fucking disastrous that it may cause real and positive changes to our political system.

    Considering how intertwined society and political systems are, I'd say you're contradicting yourself.

    It's a gamble, to be sure. He could start WW3. As long as he doesn't start WW3, I imagine that his presidency will have a positive legacy on our political system. I just hope we can endure his reign.

    So, it sounds like you're an anarchist, and you're willing to gamble with the future of the human species in order to advance your agenda.

    --
    If it weren't for deadlines, nothing would be late.
  7. Re:Lie detector by TapeCutter · · Score: 4, Insightful

    I'm 12,000 miles away and I've recently heard republican senators say that they would not confirm anybody for SC justice that Obama picked, simply because Obama picked them. That is childish obstructionism and a clear dereliction of duty, Trump is the Frankenstein candidate the republicans created with 20yrs of anti-intellectual rhetoric.He has divided the GOP and in so doing has handed the election to the democrats on a silver platter.

    --
    And did you exchange a walk on part in the war for a lead role in a cage? - Pink Floyd.
  8. Re:Lie detector by Karlt1 · · Score: 4, Insightful

    Nonsense... The Senate doesn't have to confirm anyone they don't want to confirm...

    They refuse to hold hearings. Isn't that the minimum due diligence?