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Music Streaming Service Exclusives Make Pirating Tempting Again (theverge.com)

The advent of online music streaming service has made it easier for millions of people worldwide to listen to all of their favorite songs, and convinced plenty to pay for music. But with the space of music streaming service getting increasingly crowded and artists beginning to do exclusive with select platforms, it has again become inconvenient for people to get everything they want with one subscription. The Verge's Ashley Carman writes that this is pushing many people to resort to piracy. Carman writes: Rampant piracy could make a comeback, solely because streaming service exclusives, and complete artist opt-outs, make it impossible to get all music in one place. Last week, Drake dropped two new singles off his upcoming album Views from the 6. The tracks are currently only available on Apple Music. Last month, Kanye West released his newest album The Life of Pablo on Tidal only. It came to Spotify this month after an estimated 500,000 people had already torrented it. Big Sean and Jhen's Aiko released their collaboration album TWENTY88 on only Tidal at first. Beyonce and Nicki Minaj released a Tidal-only music video for Feeling Myself. More than a million people signed up for Tidal over the course of a day just to get Kanye's new album, though it's assumed that most won't stick around. At what cost to listeners are these exclusives being made and where does it leave fans? If users wanted to subscribe to only one service, it would come out to approximately $120 per year. Two services will cost $240, and three services, say, Apple Music, Tidal, and Spotify, will cost $360, which will be a substantial cost to casual listeners.

13 of 207 comments (clear)

  1. Might? by rockout · · Score: 4, Insightful

    When did pirating stop being tempting?

    --
    I've learned that they're worthless, so I don't read AC comments anymore.
    1. Re:Might? by serviscope_minor · · Score: 5, Insightful

      Pirating stopped being especially tempting when the music industry realised that it ought to sell people what people wanted to buy, for a price they were prepared to pay and allow them to play their music whenever and whereever they liked without anything abusive.

      Basically the various music stores, once they dropped DRM, did this. Hear a track, like it, buy it and play it back on anything, anywhere at any time. And the streaming internet radio only helped, since now there were nice options to listen to stuff more or less wherever you wanted.

      But now, with exclusives, they're making it more awkward for people to get it through legitimate channels, so people go to the one channel which gives them the flexibility they want: piracy.

      Here's the thing, most people aren't freeloading asshats. Most people are happy to pay a reasonable price for something they like, as long as they get something good in return. The "problem" with piracy is not that it was cheaper[*], the problem was it offered (and in the case of video still does) a *better* product.

      You can play a pirated media file on any device. You never get unskippable ads with pirated media. With pirated media you don't have to connect your device to the internet because you tried to play the wrong kind of file. With pirated media, there are no DRM servers to be switched off rendering your collection worthless. And so on.

      [*] Some people are freeloading asshats and will never pay anything. But you can't get money out of those people.

      --
      SJW n. One who posts facts.
    2. Re:Might? by AmiMoJo · · Score: 5, Insightful

      This is nothing like shoplifting. Music is given away for free all the time, on YouTube and Vimeo, on the radio and the TV. Downloading a copy doesn't deprive anyone of anything, except the existential concept of a potential lost sale.

      Watching a music video and then changing the channel when the ads come on isn't stealing. Humming a tune you heard isn't theft. Downloading a digital copy is at worst copyright infringement. It's definitely not theft, and it's not even that hard to morally justify as at the prices being offered most of these kids weren't going to pay anyway, so not even a potential sale was lost.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    3. Re:Might? by war4peace · · Score: 4, Interesting

      Piracy stopped being tempting for me when my income became sufficient to allow subscribing to a music streaming service, buying a couple (okay, maybe 5) games a month, subscribing to Netflix from my country and subscribing to some SaaS offers (e.g. Adobe products) whenever needed.

      Since then, I bought all the software I needed and I only visited torrent websites to download exactly 3 games, the reason being that watching "Let's play"s and trailers and screenshots as well as reading opinions came out inconclusive. With no demos available, it was the only way to make sure my money wasn't wasted. Turned out 2 of 3 games were actually shit, so it was a good choice. The third I bought after finding out I liked it.

      Ten years ago I was pirating literally everything. Today I am pirating nothing - actually I am encouraging others to "buy that shit" instead of pirating it.

      --
      ...gis sdrawkcab (usually not responding to ACs; don't bother posting as AC)
    4. Re:Might? by Saint+Fnordius · · Score: 4, Insightful

      It became inconvenient when services offered more comfort and better quality. The payment was offset by the convenience and the trust that you were getting the real deal, not some crappy rip. Yes, the biggest reason people pirated was because the music was unavailable.

      If the nominal fee does not bring the wanted convenience, then I can see why people will start looking to BitTorrent, and it really is a case of the artists leaving money on the table that their fans would be more than happy to give them.

    5. Re:Might? by barc0001 · · Score: 4, Interesting

      > Some people are freeloading asshats and will never pay anything. But you can't get money out of those people.

      I would take some exception to this and say that some of those people are broke kids who have little or no money but scads of time on their hands that they use to track down things they want. Then those kids grow up as fans of the artists, get an income and shift to paying customers because they no longer have the time and energy to search things down like they used to. So you can get money out of them with time.

      Personally I really like streaming services like Spotify and Netflix, but I'm starting to think that maybe having local copies of some things is a good thing as one of the problems with streaming services is the ephemeral nature of availability. For example I queued up Fringe a while back to watch when I got through some of my other backlog, and when I go to watch it, suddenly it's not part of the Netflix catalog for my country any longer (!). Or I made a playlist on Spotify for work and sometime in the last month or so a half dozen songs just vanished from it and only appear in the playlist greyed out if I activate the "show content no longer available" option.

  2. Wait... by gander666 · · Score: 4, Funny

    500K people torrented Kanye? What the fuck is this world coming to.

    --
    Suppose you were an idiot and suppose you were a member of Congress ... but I repeat myself. - Mark T
  3. I post this every time by Anonymous Coward · · Score: 4, Interesting

    I post this every time the subject of music comes up. If you are an avid collector of music, forget about downloads and streaming (unless it's truly free of course). Instead, keep a running list of music you're interested in, and every so often, visit an online used cd store like secondspin.com (not affiliated) and order a handful of used cds to add to your collection. Limit your purchases to about $5 or $6 per album. When they arrive, record them to flac format and store the discs away. Now you have a master archive which you can convert to any lossy format at any time, while leaving the masters untouched. Chown the archive to root to ensure that it can't be touched by your rogue music player.

    I have been doing this for almost 15 years, and have amassed a collection of hundreds of albums, and yet I still have a "wanted cds" list over 300 artists long. All of this is 100% legal, and you get the real deal (the original cd album), not some re-sampled mp3. Furthermore, you completely side-step the crooked music industry. (When I really want to support an artist, I buy tickets to the show.)

    The only pitfall is that you won't find much new music at $5/cd. But that's OK, once you realize that the amount of new music coming out that's worth keeping is only a fraction of a percent.

  4. Shooting themselves in the foot. by whoever57 · · Score: 5, Insightful

    In the UK, music publishers got a ruling that ripping CDs is illegal. What is the likely outcome of that?

    If I can't legally buy the CD, rip it and listen to the music on my devices, then I might as well fire up a torrent app and skip the whole "buy the CD" part.

    --
    The real "Libtards" are the Libertarians!
  5. False Equivalence by Anonymous Coward · · Score: 5, Insightful

    Setting aside the debated-to-death difference between stealing and copyright infringement, your argument is based on another false equivalence;

    I have a large choice of stores from which to purchase physical items. I may not be able to afford all the items that I want, but at the very least I do not have to pay $7.50/month in order to access WalMart, another $8.00/month in order to access Bed Bath & Beyond, and yet another $5.00/month to access my farmer's market - when I might only be interested in a few items from Bed Bath & Beyond that WalMart doesn't offer because WalMart doesn't like those things, and that one thing from the farmer's market because the vendor doesn't like WalMart. I can go to each one and pay piecemeal.

    While understanding that streaming services have effectively brought the cost of music down to unprecedented levels, those services do have an upfront cost - and when you've got artists doing exclusives to services - where you cannot purchase this music piecemeal anymore - you're not at all being equivalent to stores.

    Also, shoplifting isn't the same as copyright infringement. Thank you.

  6. Ambiguous jargon by arensb · · Score: 4, Informative

    Last week, Drake dropped two new singles off his upcoming album Views from the 6. The tracks are currently only available on Apple Music.

    It took me a second reading to realize that this didn't mean "Drake removed two tracks from his new album, and the only place where tracks 9 and 10 can still be found is Apple Music."

  7. Re:Crappy Music by Freedom+Bug · · Score: 4, Interesting

    "I do not care, I only listen to the good stuff which is usually at least ten years old but more often older."

    You're falling prey to Sturgeon's law: "90% of everything is crap". It's just that with the old stuff, the crap has been rightfully forgotten. There's lots of good new music, you just need to find a good way to filter out the crap.

  8. Re:Public performance by Anonymous Coward · · Score: 4, Informative

    Cover bands are allowed to exist because of music publishing companies like ASCAP or BMI, to whom said cover bands pay a fee for the right to perform a song. There's a pretty standard fee schedule and the paperwork is relatively easy, so it's often cheaper to hire a cover band to perform some song rather than licensing a pre-existing recording by the original artist(s).

    And even that seven notes is a risk; muscians have been successfully sued for incorporating a sound-alike riff from someone else's song, even if not sampled.