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Pokemon Game Adds $7.5 Billion To Nintendo Market Value In Two Days (reuters.com)

Who would have thought that Nintendo will ever make a strong return to the market... especially with an app that is not designed for company's signature hardware. But that is exactly what has happened. Shares in Nintendo soared again on Monday, according to a report on Reuters, bringing market-value gains to $7.5 billion in just two days as investors cheered the runaway success of Pokemon Go, the company's first long-awaited title in mobile gaming. From the report: The game, which marries a classic 20-year old franchise with augmented reality, allows players to walk around real-life neighbourhoods while seeking virtual Pokemon game characters on their smartphone screens - a scavenger hunt that has earned enthusiastic early reviews. In the United States, by July 8 -- two days after its release -- it was installed on more than 5 percent of Android devices in the country, according to web analytics firm SimilarWeb. It is now on more Android phones than dating app Tinder and its rate of daily active users was neck and neck with social network Twitter, the analytics firm said. The game is also being played an average of 43 minutes a day, more time spent than on WhatsApp or Instagram, it added. Update: 07/11 11:03 GMT by M :A report on Quartz states that Pokemon Go has added nearly 11 billion USD to the value of Nintendo since its release.

4 of 168 comments (clear)

  1. This is... safe? by skids · · Score: 1, Funny

    allows players to walk around real-life neighbourhoods

    I don't know what this app actually does, but isn't there a huge liability issue in maybe the pokemon leading a kid to step out in traffic, or into the yard of the local registered sex offender?

  2. Things my wife won't let me install by OrangeTide · · Score: 5, Funny

    It is now on more Android phones than dating app Tinder

    That's only because my wife wouldn't like it if I installed Tinder, but Pokemon are OK.

    Ladies, do you find it strange that your husband is going out at odd hours to "catch pokemon" ?

    --
    “Common sense is not so common.” — Voltaire
  3. Re:How long will it last though? by arth1 · · Score: 3, Funny

    If you're traveling above a certain speed (around 30 mph in the US) it won't work. Yes, you can occasionally grab a pokemon here and there, but it can't really be played reliably at highway speeds.

    Unless, of course, you live in L.A. where the prevailing highway speed is more like 10 mph...

  4. Re:How long will it last though? by Dareth · · Score: 3, Funny

    Harvest them all!

    --

    I only look human.
    My mother is a halfling and my dad is an ogre, so that makes me an Ogreling