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Mozilla Is Changing Its Look -- and Asking the Internet For Feedback (arstechnica.com)
Megan Geuss, writing for ArsTechnica: Mozilla is trying a rebranding. Back in June, the browser developer announced that it would freshen up its logo and enlist the Internet's help in reaching a final decision. The company hired British design company Johnson Banks to come up with seven new "concepts" to illustrate the company's work. The logos rely on vibrant colors, and several of them recall '80s and '90s style. In pure, nearly-unintelligible marketing speak, Mozilla writes that each new design reflects a story about the company. "From paying homage to our paleotechnic origins to rendering us as part of an ever-expanding digital ecosystem, from highlighting our global community ethos to giving us a lift from the quotidian elevator open button, the concepts express ideas about Mozilla in clever and unexpected ways," Mozilla's Creative Director Tim Murray writes in a blog post. Mozilla is soliciting comment and criticism on the seven new designs for the next two weeks, but this is no Boaty McBoatface situation. Mozilla is clear that it's not crowdsourcing a design, asking anyone to work on spec, or holding a vote over which logo the Internet prefers. It's just asking for comments.
https://cdn.arstechnica.net/wp...
Incredibly strong urge for Baskin-Robbins right now, am I the only one?
I think at this point there's been a mutiny: the designers have seized power and are holding all the people who are qualified to actually get on with proper stuff as hosttages.
Corporation, n. An ingenious device for obtaining individual profit without individual responsibility. - Ambrose Bierce
Your ID is 6 digits. Get off MY lawn!
AirSpeak - http://itunes.com/apps/AirSpeak
Agreed. My take on the set:
1. In 1985 it would have been cool.
2. So you're hosting the Olympics?
3. Mozilla is a media player?
4. Bland but tolerable
5. Mozilla is a CAD program?
6. In 1995 it still wouldn't have been cool.
7. Wait, that's a Monument Valley map.
I'd suggest a simple but stylized M, with understated modern aesthetics and not the pop art of #6. People aren't looking for whimsy in an app they'll use for banking.
How can I believe you when you tell me what I don't want to hear?
My id is null, I will hide in your hedge.
Whoa. Hey, this is important. They don't want to alienate the community with such a crucial decision. Your complaints about monolithic processes, hiding options in about:config, Chromification, DRM, WebRTC, and website push notifications will have to wait.
If the designers have seized power, it sure as hell doesn't show in those logos.