Ford Charts Cautious Path Toward Self Driving, Shared Vehicles (reuters.com)

Ford Motor Chief Executive Mark Fields is looking for more deals to advance the automaker's expansion into ride services and autonomous vehicles, but will not rush to match big spending by auto industry rivals, he told Reuters. Investors comparing the size of Ford's investments to what other automakers have announced are "looking at the wrong scoreboard," Fields said in an interview at Ford headquarters on Tuesday, ahead of the company's annual late-summer investor meeting. From the report: "Don't confuse activity for progress," Fields said in response to questions about why Ford's future 'mobility' investments appear to lag those of competitors such as General Motors, Daimler AG and Toyota Motor Corp. Mobility is the term auto companies and investors use to describe the next wave of personal transportation, which is still largely car-based but includes a wide range of services from ride sharing to automated driving and parking.

Comments

Smart

[Anonymous Coward]

This is smart. Autonomous driving is a complete scam at this point. Tons of money is going into it, but there isn't a single autonomous vehicles that you can buy that is on the road. This won't change for at least 10 more years, if not longer.

Ford is wrong on this one

[denis-The-menace]

Millennials cannot afford cars because they are broke.
(Don't worry, we'll join them once the TPP kicks in.)

In the near future, only the rich will own cars, much like only the rich owns planes today.

fewer owners == fewer cars == fewer car MFRs