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Netflix Is 12x As Popular As Its Streaming Competitors Among Younger Viewers, Says Survey (businessinsider.com)

Posted by BeauHD on from the staggering-statistics dept.

Investment bank Piper Jaffray released a survey Friday that reveals just how much U.S. teens love Netflix. Out of the 10,000 U.S. teens surveyed, 37% of them watched Netflix every single day, while only 3% of them watched Amazon Prime Video and Hulu each day, respectively. That means Netflix is over 12 times as popular in terms of daily use. Business Insider reports: At the top of the pack for general video consumption, after Netflix, came YouTube (26%), which inched over cable TV (25%). This continued an upward trend for YouTube and a downward one for cable. Last month, analysts at UBS said Amazon and Hulu were closing the gap with Netflix in overall consumer satisfaction in the U.S. Amazon and Netflix were in a dead heat at 58% and 59% respectively. Hulu still lagged a bit, but was close to Netflix at 53% of people "very satisfied."

5 of 44 comments (clear)

  1. Content waning, incompetence rising by drinkypoo · · Score: 3, Interesting

    As their available content wanes, Netflix is also failing more often... anecdotally anyway. Amazon video is actually what works best for me. Netflix chokes more (and yes, I have it set to avoid HD) and the app also gets into an indeterminate state where you have to clear data and log in again or you get the ui-800-3 error IIRC... I should not know their error codes, or even kind of know them.

    --
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    1. Re:Content waning, incompetence rising by cHiphead · · Score: 5, Insightful

      Netflix is getting hammered with PR and backroom dealings by the media companies that don't really want it to succeed. If they raise prices or simply don't negotiate to allow Netflix to even have their shows, they reduce Netflix influence. Luckily, Netflix has started creating their own shows and they are ALL killing everyone else as far as quality. Stranger Things, Luke Cage, Daredevil, House of Cards, Orange is the New Black, they are actually making content that is worth watching. Everyone else is trying to set up their own streaming service, but in the end, none of those services will survive past life support against superior capabilities by players like Netflix and Amazon.

      Your issue with Netflix sounds like an ISP issue or a device issue, not a Netflix issue.

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  2. Incorrect use of "respectively" by Anonymous Coward · · Score: 3, Insightful

    > Out of the 10,000 U.S. teens surveyed, 37% of them watched Netflix every single day, while only 3% of them watched Amazon Prime Video and Hulu each day, respectively.

    You cannot use "respectively" like that. Respectively can only be used when the number of items are identical in both parts of the sentence, e.g. "3% and 4% of them watched Amazon Prime and Hulu, respectively."

  3. Amazon Prime video sucks by Theovon · · Score: 2

    We do most of our Netflix watching on smart TVs. Amazon video is only on one of them, and the UI SUCKS. When we bought the one TV that had it, we were expecting improved Amazon support over time. The Netflix app has been updated multiple times, while the Amazon one never has. The fact is, Amazon just isn’t trying very hard, so they’re not competitive.

  4. Captive Audience by MrKaos · · Score: 3, Interesting

    I've been recovering from some injuries, including surgery to my neck, so I have been stuck on a couch in front of netflix under orders from the doctors to do nothing and be bored while I heal. Since May, I've had 1 month initial, then another 2 1/2 months recovery time, not allowed to drive (painkillers), essentially prisoner in my own house.

    Apart from being a completely unhealthy thing to do and contrary to my normal life style, I hadn't watched TV regularly for almost 2 years so I was kinda grateful I had nf to spare my sanity. I used the time to catch up on lots of stuff. Six weeks seems to be about when it got stale and then took about 2 weeks of absence before I could watch it again.

    Like anything I found you have to leave it and do something else for a while. It's definitely possible to get bored with it. I considered popcorn time, but I just can't watch that much TV.

    Frankly, I can't wait to be able to go for a run, cycle, swim or any physical activity as soon as I can.

    --
    My ism, it's full of beliefs.