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Apple Says It Is Working On Self-Driving Cars (theguardian.com)

For the first time, Apple has said that it is indeed working on technology to develop self-driving cars. The company confirmed late last week its previously secret initiative in a statement to the U.S. highway regulator. From a report on The Guardian: "The company is investing heavily in the study of machine learning and automation, and is excited about the potential of automated systems in many areas, including transportation," said the letter from Steve Kenner, Apple's director of product integrity, to the head of the National Highway Traffic Safety Administration (NHTSA). The letter offered no details of the project, instead highlighting the "significant societal benefits of automated vehicles," which it described as a life-saving technology, potentially preventing millions of car crashes and thousands of fatalities each year.In a statement to Financial Times (might be paywalled), a spokesperson for Apple said, "We've provided comments to NHTSA because Apple is investing heavily in machine learning and autonomous systems. There are many potential applications for these technologies, including the future of transportation, so we want to work with NHTSA to help define the best practices for the industry."

4 of 133 comments (clear)

  1. Overpriced by MitchDev · · Score: 5, Funny

    Overpriced cars that only drive you where you want to go if your destination is within the Apple walled garden....

  2. Please, God by OhSoLaMeow · · Score: 4, Funny

    Don't let Samsung start making cars.

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    They can take my LifeAlert pendant when they pry it from my cold dead fingers.
  3. proudly going out of business since 1976! by Thud457 · · Score: 3, Funny

    Apple : "We have so much money we literally don't know what to do with it anymore."

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    the preceding comment is my own and in no way reflects the opinion of the Joint Chiefs of Staff

  4. Dateline 2025 by Obfuscant · · Score: 3, Funny

    Dateline 2025: Apple has filed a patent infringement lawsuit against Mitsubishi and Ford over alleged violations of Apple intellectual property. The claim is that both Mitsubishi and Ford are infringing on Apple's patents on autonomous vehicles in that the Mitsubishi Allgonica and Ford Frobnulator have rounded corners and four wheels. Spokesmen for Mitsubishi and Ford were unavailable for comment.