BlackBerry Stops Making Phones, Licenses the BlackBerry Name To TCL For Android Phones (pcworld.com)

The BlackBerry smartphone is dead: Long live the BlackBerry smartphone. From a report on PCWorld: A week after it officially pulled out of the smartphone market, BlackBerry has agreed to license its brand to handset manufacturer TCL. The Chinese company will make and market future BlackBerry handsets worldwide except for India, Indonesia, Bangladesh, Sri Lanka and Nepal, where BlackBerry has already struck local licensing deals. This is hardly new territory for TCL, which manufactured BlackBerry's last two handsets, the Android-based DTEK50 and DTEK60. BlackBerry has taken a more direct route out of the handset manufacturing business than Nokia, another of the marquee phone brands of the early years of this century. When Nokia sold its smartphone business to Microsoft, it also gave that company the right to use the Nokia brand for a transitional period. When Nokia got its name back earlier this year, it promptly granted a 10-year license to HMD Global, a Finnish company, to use its name on new phones.

Comments

I hope it stays true, but doubt it.

[wjcofkc]

I have a Priv and I love it. While I typically shun Android interfaces that are not stock, the Priv's above and beyond not stock is something I really love. The security on the phone is top notch, but I don't see trusting that going all out Chinese. It will be interesting to see what TCL churns out, but I don't think it will be the Blackberry devices I know. It is too bad BB10 flopped, it was actually really great and would have made a great third competitor if their name was not already mud by the time it came out (I own a classic and still sometimes swap sims). Then there was the Canada thing.