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Elon Musk Is Really Boring (bloomberg.com)

Sometimes it is hard to tell if Elon Musk is serious about the things he says. But as for his "boring" claims, that's really happening. In a wide-range interview with Bloomberg, the billionaire talked more about his new venture, The Boring Company. The idea began on a Saturday morning a few weeks ago when Musk tweeted, "Traffic is driving me nuts. Am going to build a tunnel boring machine and just start digging..." Over the course of next few hours later, Musk added, "It shall be called 'The Boring Company,' Boring, it's what we do. I am actually going to do this. Excerpts from the story: And so, around noon on a Friday in January, an excavation crew started digging. "I was like, 'Hey, what's the biggest hole we can make by Sunday evening?'" Musk says. [...] "My other idea was to call it Tunnels R Us and to essentially troll Toys "R" Us into filing a lawsuit," he says, letting out a loud and well-articulated ha-ha-ha-ha. "Now we've decided to troll AT&T instead! We're going to call it American Tubes and Tunnels." When I ask him if the tunnel venture will be a subsidiary of SpaceX or an independent company, he responds cryptically. "Don't you read my Twitter? The Boring Company. Or TBC. To Be Continued." An aide chimes in: Yes, the Boring Company, aka To Be Continued, aka Tunnels R Us, aka American Tubes and Tunnels, aka whatever, will indeed be an independent company. Tunnel technology is older than rockets, and boring speeds are pretty much what they were 50 years ago. Musk says he hopes to build a much faster tunneling machine and use it to dig thousands of miles, eventually creating a vast underground network that includes as many as 30 levels of tunnels for cars and high-speed trains such as the Hyperloop. Musk chose the SpaceX parking lot as the site of his first dig, mostly because it was convenient and he could legally do so without city permits. The plan is to expand the current hole into a ramp designed for a large tunnel boring machine and then start digging horizontally once the machine is 50 feet or so below ground, which would make it low enough to clear gas and sewer lines and to be undetectable at the surface. 100 marks to Bloomberg for the headline, and the story which is as funny as it is insightful.

23 of 226 comments (clear)

  1. Focus, Elon, focus!! by haruchai · · Score: 3, Insightful

    Between making SpaceX & Tesla profitable - or cutting the cash losses - and raising 5 kids, don't you have enough already on your plate?

    --
    Pain is merely failure leaving the body
    1. Re:Focus, Elon, focus!! by DontBeAMoran · · Score: 4, Funny

      That's just the thing. He already has enough on his plate, so now he has to dig under it.

      --
      #DeleteFacebook
    2. Re:Focus, Elon, focus!! by thegarbz · · Score: 4, Insightful

      Between making SpaceX & Tesla profitable - or cutting the cash losses - and raising 5 kids, don't you have enough already on your plate?

      SpaceX and Tesla are at an iteration stage. The building blocks are already in place and all that is needed is to ramp up production. Just what do you think Mr Musk should do? Micromanage the assembly line like any good CEO?

      CEOs for the most part make strategic decision. The outcomes of those decision often take a while to come to fruition. About the best thing he can do for both Tesla and SpaceX is leave the damn things alone for a year and let the engineers and workers get the gears turning.

  2. No matter the venture or idea... by geekmux · · Score: 5, Funny

    ...we probably need to legalize whatever he's smoking.

    1. Re:No matter the venture or idea... by Anonymous Coward · · Score: 5, Funny

      Whatever he's on, he sure is digging it.

  3. Good on him by mean+pun · · Score: 5, Insightful

    Before all the sour-pusses have their say, I want to say this: good on him.

    Will it work? No idea, but at least he's trying. And betting against Musk is always risky.

    Is he crazy? Since he has so much money, and since he's not destructive, no, he is not crazy, he's eccentric.

    1. Re:Good on him by Kiuas · · Score: 5, Interesting

      Will it work? No idea, but at least he's trying.

      With Musk the right question is never 'will it work?" but 'will it make any sense factoring in the costs?'

      In theory something like the Hyperloop is a great idea. Until you realize that the costs and dangers involved in building a several hundred mile vacuum tube, and keeping it depressurized would cost astronomical amounts of money. The test track the built for the recent pod-competition for hyperloop was less than a mile long and its still the second largest vacuum tube ever built. Took about 30 minutes to depressurize and top speeds were around 60 mph, and that's with them being pushed by an external motor unit, the pods themselves didn't even have functioning engines. The moment the external motor 'released' the pods they pretty much froze, with most of them not even making it across the finish line.

      The practical difficulties in doing this on the scale and speeds that the hyperloop project has been painting (600 MPH over a distance of hundreds of miles) are so enormous especially taking into consideration the kind of safety features that'd have to be included that economically speaking the hyperloop is not going to happen in any foreseeable future barring major technological breakthroughs in vacuum technology and structural engineering. The cost-benefit ratio is simply way too poor.

      Now theoretically, you can eliminate some of the technical issues such as thermal expansion by by burying the hyperloop underground, but that increases the cost even more.

      Is he crazy? Since he has so much money, and since he's not destructive, no, he is not crazy, he's eccentric.

      Agreed. He's an eccentric man with a lot of ideas, some of which turn out to be economically feasible/profitable, while other are not so.

      --
      "It is the business of the future to be dangerous" -Alfred North Whitehead
    2. Re:Good on him by ranton · · Score: 5, Insightful

      With Musk the right question is never 'will it work?" but 'will it make any sense factoring in the costs?'

      That is the great thing about having billionaires with the curiosity of engineers. Musk is willing to find out if these 'crazy' ideas make any sense factoring in the costs. Let your average VCs fund the companies whose ideas will most likely work. Men like Musk are the ones with the freedom to investigate the ideas which will probably not work, but would be phenomenal if the general wisdom is wrong.

      IMHO Musk is filling in for governments who aren't spending enough on basic research and grand innovative ventures. For these projects it is expected that you will fail far more often than you succeed, which is why traditional investors stay away. I hope Musk keeps up his current pace of innovation for the next 30 years.

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      -- All that is necessary for the triumph of evil is that good men do nothing. -- Edmund Burke
  4. Re:Serial Entrepreneur by religionofpeas · · Score: 5, Insightful

    As long as you leave other competent people in charge of the project, that's not necessarily a bad thing.

  5. Son of a b... he's got a world domination plan by getuid() · · Score: 5, Insightful

    He's already going to space.

    If he gets to build up digging know-how, he'll be the first to actually make a shitload of money off asteroid mining.

    Best part: r&d possibly largelgy paid for by public money (first NASA, and maybe now he can acceds some infrastructure funds or public contracting for the boring part)... That's one hell of a way to hack the system. Go him! :-)

    1. Re:Son of a b... he's got a world domination plan by swb · · Score: 4, Informative

      The digging machines might be useful on Mars.

      It almost becomes "Red Mars" if you can put robotic tunneling machines on the planet and create large tunnel galleries ahead of time.

      Once people get there, the exterior holes can be plugged with a few airlocks and then pressurized with a breathable atmosphere. Tunneled structures will give you protections from the atmosphere, meteorites and radiation.

  6. Re:Serial Entrepreneur by Oswald+McWeany · · Score: 4, Insightful

    At least he's able to get things started and then bring in the people to see his projects to fruition. SpaceX is moving along nicely. Tesla cars are on the roads. If only 50% of his projects take-off he's doing well.

    We need innovative people like him to really shake things up, even if he does get bored and move on to something else before his projects fully reach completion.

    --
    "That's the way to do it" - Punch
  7. What got Elon moving was employee safety by Robotbeat · · Score: 5, Informative

    Not mentioned in the summary is the fact that what got Elon moving on this idea was when some of his SpaceX employees were hit by a car crossing the street to their parking structure:

    "A news report about three SpaceX employees who were hit by a car on Dec. 17 after leaving work. The incident occurred at 2:15 a.m. About three hours later, SpaceX CEO Elon Musk posted the following Tweets:
    @elonmusk Traffic is driving me nuts. Am going to build a tunnel boring machine and just start digging..."

    SpaceX has been trying to get a pedestrian bridge built there for a long time, but haven't been able to get permission from the city (blame NIMBYism or just bureaucracy). But with the tunnel, they're able to start digging down without permits on their own land (still need permission once they start digging under the street, of course).

    1. Re:What got Elon moving was employee safety by Shatrat · · Score: 3, Funny

      Maybe they're in some kind of operational role that has to be staffed 24/7? Maybe you're in some kind of basement role that is less critical?

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      09 F9 11 02 9D 74 E3 5B D8 41 56 C5 63 56 88 C0
  8. Boring by ebcdic · · Score: 3, Funny

    The Yellow Pages here used to have an entry for Boring: "See civil engineers".

  9. Re:Serial Entrepreneur by mwvdlee · · Score: 4, Funny

    That's exactly what he meant.
    You leave COMPETENT people in charge.

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  10. Re: Serial Entrepreneur by mwvdlee · · Score: 5, Insightful

    You can either talk people down or rise to their level.
    Think well before you choose.

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  11. Re:He also has mild Down's Syndrome by Maritz · · Score: 3, Insightful

    A "mild" case of having an extra chromosome? Is that like a mild case of losing a leg?

    --
    I do not want your cheap brainburning drugs. They are useless for work. And I am a working man today.
  12. how far down does land ownership go? by JustNiz · · Score: 3, Interesting

    Undetectable at just 50ft? Hardly. there are plenty of cases of people in England loosing their homes down sinkholes that appear after some old, forgotten mine hundreds or even thousands of feet down collapses after centuries.
    I find it hard to believe that in California, once you've dug 50 ft down on your own land, absolutely nothing stands in your way (other than geology) to just tunneling wherever and as far as you like.

    If I happen to own some land in CA that Musk wants to tunnel under/through, can he really do so without my permission or even knowledge?

  13. Re:Serial Entrepreneur by minogully · · Score: 3, Interesting

    for once, I can't tell if the spelling mistake should be corrected by adding an "n" or removing an "o" to "loose".

  14. People like Musk need to do more homework by fiannaFailMan · · Score: 3, Insightful

    Solutions like this are classic examples of tech-rich people thinking they have all the answers when there's a whole bank of qualified specialist people already working in that field who know what's really needed to fix the problem but have only been stymied by politics.

    If traffic is driving Musk nuts then the solution is not to find innovative new ways to handle more traffic. The solution is to ask why is traffic so bad in the first place.

    Recommended reading: The Death and Life of Great American Cities by Jacobs

    Or if that's too heavy, try Suburban Nation: The rise of sprawl and the decline of the American dream.

    Only then will you come to see the culprit: Single Use Zoning, aka the BANANA (Build Absolutely Nothing Anywhere Near Anything) rules. Single-use zoning forces everybody to make several car journeys just to get through a typical day. Going to work? Car. Going out for lunch? Car. Going home form work? Car. Need to go out for a bottle of milk and postage stamp? Car. Going to a movie? Car.

    No bloody wonder the place is flooded with traffic. You try to build a city around the automobile and it becomes a hostile environment for pedestrians and cyclists. You try to widen roads to accommodate more cars and the laws of induced demand kick in, resulting in even more traffic and roads as choked as they were before.

    Learn a few things about urban planning, Elon. Don't arrogantly assume that you're the first person to want to address this problem. Smart growth and sustainable, walkable, transit-oriented development is a far better solution than drilling holes in the ground and cracking puns about the word "boring." It requires years of tedious work and politicking to build support for smart growth. A city is not a private company with which you can do what you like. There are elected councils, public advisory committees, public hearings, tax implications, and all manner of complex bureaucratic hoops that you have to jump through to fix these things.

    --
    Drill baby drill - on Mars
  15. Re: Serial Entrepreneur by Jinker · · Score: 5, Interesting

    I don't get it. I see teslas on the road almost daily here in the frozen north. I can only imagine there's more in warmer climes and where there's more luxury cars on the road. They have some of the highest customer satisfaction levels for any car. They flat out outperform the competition in many regards. He built a better mousetrap, but instead of a mousetrap it was a multi billion dollar project to launch some of the most complicated consumer hardware people can purchase into an extremely mature competitive environment.

    Whether or not Tesla survives or wins in the car sector, other manufacturers have been forced to respond to the market disruption.

    Calling him a failure seems like an ad hominem attack, really.

  16. Re: Serial Entrepreneur by meta-monkey · · Score: 5, Funny

    You can either talk people down or rise to their level.

    Well the first one is much easier, so...kind of a no-brainer.

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