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18 To 24-Year-Olds Are Hitting the Big Screen at Lower Rates (fastcompany.com)
An anonymous reader shares a report: For data and movie geeks, the MPAA's latest "Theatrical Market Statistics" report is a wealth of information about the health of the movie business. The big picture: 246 million people went to the movies in the United States and Canada last year, a 2% increase from the year before. But dig into the trends and things start to get a little more interesting. For instance, looking at per capita attendance broken down by age group shows 18- to 24-year-olds are hitting the big screen at lower rates than they were in 2012, although they saw an uptick last year.
They're broke that's why.
Ticket prices keep going up with inflation, wages not so much.
Perhaps if there was something worth watching...
Something other than re-hashed comic books perhaps...
The last few times that I went to the cinema, I was very disappointment with the experience.
The last thing I saw was in 3D, so I had to pay an additional 5 bucks. So, 40 bucks for two people. Then 5 bucks for the "small" 200 ounce soda and another 5 bucks for a "small" dumpster full of popcorn.
Then you sit down in the grungy seat and watch the movie. Then notice that the audio is not really calibrated all that well.
Then the movie is over and you try to pry your shoes from the soda glue all over the floor. Maybe you even use the bathroom with the pervasive urine smell and racist comments carved into the doors.
Yeah... Hard to imagine that attendance is down.
Your irrelevant rhetoric aside, the reality is that the economic aspects are just a small part of the bigger picture.
These people we're talking about are the early members of Generation Z - the generation that comes after the Millennials (formerly called Generation Y).
While Millennials are known to lean very far to the political and social left, with a fascination about things like "social justice" and "progressiveness", Generation Z is showing the opposite tendencies: they lean very heavily to the political and social right.
This isn't surprising. These people have grown up in a post-9/11 and Great Recession (which is still ongoing, thanks to the last 8 years of failed economic policies) world that's much bleaker and more realistic than the positive times of the 1990s that Millennials grew up in. They aren't as naive and idealistic as Millennials so often are. They see through the nonsense of the "social justice" narrative. They're much more aware of economic realities. They judge others based on achievement and ability, not their skin color or religion or gender confusion like Millennials do.
So of course Generation Z won't bother going to see mainstream movies. Why would they want to? Most movies these days push Millennial-friendly "social justice" narratives. We see this very clearly with movies that were successful years ago that have been remade solely so that the new cast could consist only of "disadvantaged minorities". There have also been movies that essentially try to rewrite history, to exaggerate the achievements of people deemed to be "disadvantaged" today.
The members of Generation Z aren't stupid. While Millennials may lap up that sort of crap with glee, Generation Z doesn't. They see through the nonsense. They want no part of it. Yes, it's true that they don't have much money. So they sure aren't going to spend it on awful movies that are quasi-propaganda. Even if they did have the money, they would find something more useful to spend it on that subjecting themselves to leftist nonsense projected on a large screen.
I'm no fan of Trump but will you butthurt Hillary fans PLEASE stop littering /. with your butthurness?
1. money....Exorbitant fees for tickets and concessions price most of them well outside the range of the 18-24 demographic.
And yet fueling up with a $7 mochafuckachino at the local hipster coffee shop every morning, along with a $100/month all-you-can-eat unlimited cellular plan, are well within the gotta-have-it budget for everyone in the 18-24 demographic.
Funny how that shit excuse of "money" gets confused with priorities...
No argument on the coffee, but likely they are riding on their parent's cell plan getting that unlimited data for $10-$15 bucks a month while Daddy pays the main fee.
I'm too lazy to compose a creative sig.
Most people are posting the same 2 view points (with the 3rd probably being simply the experience sucks because reasons):
1.) Home theater systems are so much better now, mine is amazing and/or there are amazing ones available.
2.) People, especially in the 18-24 yo age group, are fucking poor and can't afford to go to the movies (most of these are ignoring the obvious, that they can't afford the home theater system either).
I'm not in either of those 2 categories (more like the 3rd, without the money or inclination for a huge home theater, apartment dweller and not rich with a deep loathing of crowds), but this seems like a poll worthy topic (no I didn't check to see if it already exists) with "Cowboy Neal is my projectionist" as a 4th?
1. money. boomers spent a generation ruining any chance of a millenial or post millenials ability to buy anything more than a bus pass.
This blame-Millennials, blame-Boomers crap is counterproductive and stupid. I'm sorry you had crappy parents but mine are great. And likewise with Millennials: I know a few starry-eyed 20-somethings myself and I hope they can learn from at least a few of my own mistakes.
The Daddy casts sleep on the Baby. The Baby resists!