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18 To 24-Year-Olds Are Hitting the Big Screen at Lower Rates (fastcompany.com)

An anonymous reader shares a report: For data and movie geeks, the MPAA's latest "Theatrical Market Statistics" report is a wealth of information about the health of the movie business. The big picture: 246 million people went to the movies in the United States and Canada last year, a 2% increase from the year before. But dig into the trends and things start to get a little more interesting. For instance, looking at per capita attendance broken down by age group shows 18- to 24-year-olds are hitting the big screen at lower rates than they were in 2012, although they saw an uptick last year.

9 of 226 comments (clear)

  1. three reasons: by nimbius · · Score: 5, Interesting

    1. money. boomers spent a generation ruining any chance of a millenial or post millenials ability to buy anything more than a bus pass.
    2. Theaters. Exorbitant fees for tickets and concessions price most of them well outside the range of the 18-24 demographic. the ones that can afford it, generally avoid it and wait for the online/blu-ray. The theatre experience is sticky floors and 30 minutes of capitive audience advertisements for everything from car insurance to taco bell, and its an insult to anyone whos paid actual money to sit down and see a film.
    3. films.: six sequels to the fast and the furious? Ten remakes of Cinderella? thats not film, its the conceptual blueprint for purgatory. The average film experience is either waiting for the next release of 17 new and well planned Marvel movies, or enduring a wasteland of film targeted at the fifth grade comprehension level so as to maximize audience range. Pixar used to churn out a good film, but frankly theyre just in it for the toy licensing (Cars 3 anyone?)

    --
    Good people go to bed earlier.
  2. Re:Generation Z leans to the political right. by Anonymous Coward · · Score: 4, Interesting

    I don't know a single gen Z that is conservative, not a single one, and I live in the middle of the red-state midwest.

  3. Re: It's the economy, etc. by Anonymous Coward · · Score: 2, Interesting

    It's really odd to blame Trump for the current state of the economy. He has been in power for only 2 months. Democrats have been delaying the confirmations of his nominees for various administrative positions, too, which has limited what he had done and can do.

    The current economic problems aren't because of the administration that has been in partial control for only 2 months. These are problems thst go back to the last two administrations.

  4. Re:Generation Z leans to the political right. by dryriver · · Score: 2, Interesting

    Excuse me for interrupting your "Leftist Hollywood Sucks Bad And Gen Z Rejects It" propaganda broadcast, but precisely WHAT is wrong with films having a "Social Justice" or "Social/Societal Progress" message woven into the narrative? Would you prefer films where all sorts of injustices happen, and those injustices are not corrected by a protagonist or an outraged society or a government? Films where people suffer racism, abuse, discrimination, violence and other injustices, and nobody does anything about it? I would also like you to explain to me what a "Social Justice Warrior" is, since I hear that term thrown around by righties here all the time, even though you haven't used it in your post. Somebody who sees injustice and speaks out or fights against it is a SJW? And that's a "bad thing thing to be" that Generation Z sees right through and won't let happen anymore? Is this your worldview? Do you dream of a world where a "very different" right-leaning Gen Z rejects "social justice" and "being progressive" as "just evil propaganda" and turns into a kind of Hitler-Youth where "might is right" and where if you are mistreated "that's your problem, not society's problem"?

    --
    Why did the chicken cross the road? Because Elon Musk put an AI chip in its head.
  5. I need money by Opportunist · · Score: 3, Interesting

    To paraphrase a German comedian, I need money, not an occupation. I can keep myself busy just fine, don't worry about that.

    Working is the necessary evil to get money. Just as much as the employee is the necessary evil to profit (as is the customer, by the way). Stop dancing around the subject and celebrate the "always working" idiot.

    Working is the necessary evil, not the goal.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  6. Re:Generation Z leans to the political right. by KingMotley · · Score: 5, Interesting

    Not the original poster, but social justice warrior is someone who takes a look at something and defines it in terms of social injustice, almost always without looking at it very deeply, and feels the compulsion to fix that injustice no matter the cost.

    For example:
    A company has 5 entry level workers, we'll call them A,B,C,D,and E. A (male with 10 years experience, and the best worker) gets paid $15/hr, B and C (one male one female each with 8 years experience) $14 and hour, D (3 years experience) is paid $13 and hour, and E (15 years experience, but mentally retarded) is paid $10 an hour. The SJW boss comes in and "fixes" the social injustice (C was female and should be paid equal pay, D was discriminated by age or whatever the latest fad is, E should be paid just as much because they have the same job regardless of productivity) by taking the average $13.20. Feeling awesome at fixing this social injustice he goes and celebrates. 2 weeks later, employee A leaves the company because a competitor gave him a raise to $20 an hour as he was been grossly underpaid given his skills. A couple weeks after being overworked, employees B & C leave the company because they can't keep up with the workload now that A has left, and they can't perform at the level he was. The company is now left with one employee who is just out of college has no industry experience and continues to make mistakes that A, B, or C never would have. The company while trying to find replacements for A, B and C can't find any except new college graduates. Product quality suffers, quantity production is in the toilet, and a month later the company goes bankrupt. Employee D loaded with college debt, takes the first job he finds at $12 an hour, and Employee E is out of work, back on social programs, and lives the life as a hermit in their 10'x10' apartment.

    SJW moves on to the next company, touting how awesome of a job he did at his previous employer right before they went out of business.

    Right, wrong, or indifferent, that is what a SJW is -- looking for social injustices, finding them where they don't really exist, and fighting to get the fixed, no matter the cost or if they should be.

  7. Re:Generation Z leans to the political right. by dryriver · · Score: 2, Interesting

    Have you considered that Mainstream movies - which are watched around the world - have a big impact on people who don't read or think much, or don't have a good education, or have been indoctrinated into holding socially destructive views? I have an education that steered me away from engaging in racism, intolerance, prejudice and so forth from a very young age. But there still is a shitload of racism, intolerance, prejudice, sexism and other nastiness in the world. Hundreds of thousands of people in different countries and communities around the world encounter it every day. THAT is what the "social justice" message in movies is all about. You are showing people who actively engage in injustice loud and clear that injustice isn't something good or tolerable. And you are sending a message to victims of injustice that they are not alone, that injustice can be fought if you stand up to it and fight it. I see nothing wrong with such a message. What I DO see as wrong is arguing that these themes should be removed from the movies - that the problems addressed will simply "fade away by themselves" if nobody talks about them or makes films about them. Problems don't "go away" if you stop talking about them or pretend they don't exist. In fact, injustice would quickly become "normalized" if you didn't address it in films, on television, in books and journalism. Anybody could do whatever they want to another person, and nobody would make films or TV programs about it, or report on it anymore. That isn't the kind of world I want to live in.

    --
    Why did the chicken cross the road? Because Elon Musk put an AI chip in its head.
  8. Re:Generation Z leans to the political right. by UnknownSoldier · · Score: 3, Interesting

    > I would also like you to explain to me what a "Social Justice Warrior" is

    Replace the words with:

    Stupid
    Juvenile
    Whiner

    and you'll start to understand it what it means.

    SJW is (typically) a dumb Gen Z with a pet peeve over some perceived bullshit "injustice" -- basically anything that doesn't agree with THEIR myopic philosophy. Now instead of actually _doing_ something AFTER careful analysis of BOTH sides of the issue, because issues are almost never black and white, they would rather have a knee-jerk reaction and whine about it instead.

    For more information see the book:

    SJWs Always Lie: Taking Down the Thought Police

    There is no reasoning with these irrational people. They believe their POV (point-of-view) is the ONLY right one and blindly ignore facts. The classic attack is the ad hominem using labels as misogynist, trigger, microagression, etc. They are so insecure with their immaturity that they have to attack everyone else who doesn't agree with them. It is the ultimate Political Censorship gone wrong.

    South Park poked fun of their stupidity in Season 19 by calling them Pussy Crushers

    * Truth and Advertising
    * PC Principal or DailyMotion

    The only valid tactic is to ignore these whiney cunts -- because they make the classic Internet Trolls look like Saints in comparison -- otherwise you are just wasting your time.

    You can fix ignorant.
    You can't fix Stupid (Juvenile Whiners.)

  9. Re:Generation Z leans to the political right. by nobuddy · · Score: 4, Interesting

    My Presidential vote history:
    Reagan, Bush, Perot, Dole, Bush, Kerry, Obama, Obama, (Sanders) well, fine. Clinton. Since I have no choice. Dammit. At least its not Trump.

    Your affiliation may change as you learn more. Which way it goes depends on how you feel about what you learned. Conservatives used to be about being fiscal conservatives and small government, hands off on the rest. Now they are about social conservative and HUGE government. They say small government, but their vote history is always HUUUUUUGE military and corporate control and the rest gutted to make the military even more HUUUUGE and corporate control more profitable. Fuck that, I am no fascist. Time to reign this runaway horse back toward the middle, and maybe a little left of there.