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Google Fights Bay Area Housing Prices With Pre-Fab Housing (siliconvalley.com)

An anonymous reader quotes the Bay Area Newsgroup: With rental costs skyrocketing and homes out of reach for many, Google has hit on a solution that may help it attract workers to the crushingly expensive Bay Area. The tech giant plans to buy 300 units of modular housing to serve as temporary employee accommodations on its planned "Bay View" campus at NASA's Moffett Field, according to a source familiar with the plan. Experts heralded the move as not only good for Google, but as a potential template for others to follow as the high cost of construction combined with expensive real estate make affordable housing hard to come by... Modular housing has the potential to be "a real game changer" for the Bay Area housing crunch, said Matt Regan, senior vice-president of public policy at the Bay Area Council, a business group of which Google is a member...

The Bay Area boasts many sites suitable for modular rental housing, undeveloped so far largely because the cost of traditional building is too high for the rent the facilities could generate, Regan said. With prefab housing costing up to 50 percent less, "all of a sudden sites like that become economically feasible to develop," Regan said.

10 of 304 comments (clear)

  1. trailers for techies by turkeydance · · Score: 4, Insightful

    same thing done for mill workers back in the day.

  2. 300 units? by AlanObject · · Score: 1, Insightful

    I live in Fremont, just across the bay from Google and Facebook. If I were offered a job at either of them I would consider turning it down solely because of the commute problem in this area. In nominal conditions I can make it to Stanford Hospital in about 38.5 minutes. In commute conditions without access to the commuter lane that can stretch to 2 hours or more.

    Would 300 units even make a dent in the problem? The Google lunch area alone (been there) accommodates several times that number. At best this would be temporary accommodations.

    And the problem with temporary accommodations is that they tend to turn into permanent accommodations. And it is rarely very pretty.

  3. Meaningless dribble by onyxruby · · Score: 4, Insightful

    This is meaningless dribble. Prefab housing will never be built in numbers large enough to be anything other than green-washing. If Google wanted to do something meaningful about housing prices it would do one of two things:

    Set up shop in a place where housing isn't already undergoing a huge shortage.
    Lobby to remove height based restrictions for housing.

    These are the only two real world options. You have to either change the supply (remove height restrictions) or you have to change the demand (set up shop elsewhere).

    You cannot circumvent the laws of supply and demand. Even though government after government has attempted to do so over the years.

  4. Re:The working Poor of California. by fluffernutter · · Score: 3, Insightful

    You definitely don't have kids. Or a wife. Or want a girlfriend.

    --
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  5. Re:The working Poor of California. by rudy_wayne · · Score: 4, Insightful

    Or move somewhere else, where you make $75,000 a year and own a nice home and live a much better life.

  6. Solving the wrong problem by JeffOwl · · Score: 4, Insightful

    Or they could maybe build a facility somewhere else and expand there. Somewhere the engineers AND the janitor can get a place to live within a 30 minute drive. And the people who provide the services that allow a community to exist, like firefighters, teachers, food servers, etc... It doesn't have to be out in the boonies either. It will still need to be an area with a relatively high average education to supply and attract the right talent, so there will still be some affluence, but it isn't difficult to be better from a housing and traffic situation than what they have now. Otherwise this modular housing is just a waste of time and money, they should be building an arcology on their main campus.

  7. Re:That makes me MAD! by interkin3tic · · Score: 5, Insightful

    99.99% of "poor people" are "poor" due to irresponsible behavior.

    Quite the opposite.

    I don't know what the current number is but 4 years ago Google had almost 12,000 people in their Mountain View headquarters. That's almost one-sixth of the entire population of the city, from just one company, in an area that's not equipped to handle that many people. Fuck that.

    The bay area has been absurdly overpriced single unit zoning for decades. If they don't like it, they could have started building up. Homeowners, as they always do, said "no, That'll reduce my property value and increase congestion unles we build up the BART and I don't want that either." The whole "I got mine, FU" blows back on them? Great. I hope they build the ugliest prefab houses and it halves the home values in the area.

  8. The trouble isn't the tech workers by rsilvergun · · Score: 4, Insightful

    they make enough to afford housing, albeit barely. The trouble is they want services, and that means low paid people. Police, Fire, Emergency responders for a start. Then cooks, laundry, taxis and for some of the better off (who can afford kids) teachers. All of these are at best middle class jobs. Nobody likes paying for them to have nice homes in expensive neighborhoods, but they sure want the services.

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  9. This is entirely a government-caused problem. by jcr · · Score: 4, Insightful

    All we need to solve this is a free market for housing, without all these fucking NIMBYs using their local city councils to prevent new construction.

    -jcr

    --
    The only title of honor that a tyrant can grant is "Enemy of the State."
  10. Google's plan will likely be sunk by same problems by Koreantoast · · Score: 3, Insightful

    TechCrunch published a fantastic essay a few years back explaining the very complex, interlocking set of political interests and problems that have caused Bay Area housing costs to explode. Surge in high paying tech jobs, extreme NIMBY by neighborhood councils, California legislation, owls, and well meaning activists have led to the complete cluster that the SF housing market is today. Construction costs have never been a significant issue. I also feel like Google's plans are going to be disrupted by these same factors once the vested powers figure out what's going on.