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Apple's Latest Products Get Rare Mixed-Bag Reviews, Muted Reception (bloomberg.com)

Mark Gurman, writing for Bloomberg: Despite the strength of its brand, Apple occasionally releases a product to mediocre reviews -- remember the original Apple TV or Apple Watch? But reviewers have rarely been as grumpy as this month, when Apple unveiled its collection of new gadgets for the holidays. "I can't think of a single compelling reason to upgrade [to iPhone 8, or iPhone 8 Plus] from an iPhone 7 [which was launched last year]," wrote Nilay Patel of The Verge. Another potential sign of trouble: the iPhone 8 models didn't sell out during pre-orders, another rare occurrence for Apple phones. [...] Reviewing the new Apple Watch Series 3 model, The Wall Street Journal's Joanna Stern wrote "On the AT&T-connected models, the cellular connection dropped, calls were often choppy and Siri sometimes failed to connect. On the one that ran on T-Mobile, I experienced several dropped connections." The Verge's Lauren Goode noticed a serious connection issue as well, saying the device "would appear to pick up a single bar of some random Wi-Fi signal, and hang on that, rather than switching to LTE." [...] Reviewing the Apple TV 4K, The Verge's Patel noted the device's high price, a lack of 4K support in major apps including YouTube, and a lack of support for the Dolby Atmos audio standard. Reuters reported on Friday: Hundreds of people usually gather at Apple's Sydney city store with queues winding down the town's main street, George Street, when there is a new product release. But there were fewer than 30 people lining up before the store opened on Friday, according to a Reuters witness. While the number of people queuing up outside Apple stores have dropped over the years with many opting for online purchases, the weak turnout for the latest iPhone has partly been due to poor reviews. Over at Financial Times, Tim Bradshaw reports: "I think demand is down from last year, for no other reason than you have another flagship phone," said Neil Cybart, an Apple analyst at Above Avalon. "A portion of the iPhone launch demand is not materialising quite yet." That could leave this weekend's initial sales lower than at any point since the iPhone 6 first launched in 2014, Mr Cybart added. Apple's decision to increase prices for the iPhone 8 compared with last year's model and a less aggressive launch push by mobile carriers could also affect demand.

16 of 211 comments (clear)

  1. "the iPhone 8 models didn't sell out during..." by Anonymous Coward · · Score: 3, Interesting

    Well yeah, people are waiting for the iPhone X. Or...gasp, the smartphone market is becoming saturated.

    Maybe Apple will start giving their computers some love again. Or take their money and get into a whole new business to diversify a bit. At the moment they're all in on the phones and phone accessories, which is not a great plan long term.

    1. Re:"the iPhone 8 models didn't sell out during..." by Moheeheeko · · Score: 4, Insightful

      Maybe Apple will start giving their computers some love again.

      Why would they? People slurp up the 'newest' macbook before it even properly leaves the anus, Apple has no incentive.

    2. Re:"the iPhone 8 models didn't sell out during..." by Austerity+Empowers · · Score: 5, Insightful

      I'm fairly certain Apple wants people to buy the iPhone X. The reason people aren't flocking to the 8 is because Apple said "here's this thing, that's ok...but look over at THIS thing that's really awesome", so of course people are going to want the awesome.

    3. Re:"the iPhone 8 models didn't sell out during..." by XxtraLarGe · · Score: 3, Interesting

      or.... Apple could ship something of value, not a product with small features here and there

      I just bought an iPhone 7 Plus after they announced the iPhone 8 & X. There were barely any differences between the iPhone 7 & iPhone 8, and the iPhone 8's are only available in 64 & 256 GB memory. Also, the iPhone 7 Plus's price dropped, and I was able to get 128 GB. Wireless charging isn't a compelling enough reason to drop an extra $150.

      --
      Taking guns away from the 99% gives the 1% 100% of the power.
    4. Re:"the iPhone 8 models didn't sell out during..." by XxtraLarGe · · Score: 3, Insightful

      A faster processor or The best cellphone camera Dx0mark has ever reviewed?

      Well, I'm the world's worst photographer, so it doesn't really make much of a difference to me.

      --
      Taking guns away from the 99% gives the 1% 100% of the power.
    5. Re:"the iPhone 8 models didn't sell out during..." by apoc.famine · · Score: 3, Insightful

      Oh - I forgot to mention: my Dell came with ports.

      --
      Velociraptor = Distiraptor / Timeraptor
    6. Re:"the iPhone 8 models didn't sell out during..." by not+flu · · Score: 3, Interesting

      And here I am with thousands of bucks worth of camera gear still taking photos with my phone just like everybody else. If anything people with an interest in good cameras are more likely to want a good camera on their phone also.

  2. No compelling reason to upgrade by supercell · · Score: 3, Insightful

    The iPhone 8, other than a faster processo, slightly better camera and wireless charging is the exact same as the 7, which is very similar to the 6. The X has the same internals as the 8 and is much more expensive. Apple has really quit trying to be a innovative leader.

    1. Re: No compelling reason to upgrade by un1nsp1red · · Score: 5, Funny

      Qi charging

      That's cute. I remember when I got my first phone with wireless Qi charging (Nexus 4) five years ago

  3. Framing by PopeRatzo · · Score: 5, Insightful

    I like how the Bloomberg article attributes the mediocre reviews of Apple products to "grumpy reviewers". Because of course, it's not possible that Apple's offerings could ever actually be mediocre.

    --
    You are welcome on my lawn.
  4. Apple's secret to success by StreamingEagle · · Score: 4, Insightful

    .. isn't hardware. It's software. More specifically, Apple offers a complete platform where hardware, software (OS and built-in apps), web services (iCloud, App Store, iTunes music and video) and content are all fully and seamlessly integrated. Users get a consistent experience across devices, and app developers can count on relatively consistent capabilities on end-user devices (as opposed to the fairly disparate device software and hardware configurations and capabilities on Android and Windows platforms). All the attention at an Apple product launch is paid to the shiny new hardware. Relatively little attention is paid to the fundamental improvements in the platform, like the adoption of HEVC and HEIF (2x better photo and video compression), or the introduction of Augmented Reality and Machine Learning (ARkit and Core ML), multitasking, drag and drop. Why do you think Microsoft is now in the hardware business, and Google is building a hardware business? They can't compete with Apple if they can't offer a seamless experience.

  5. Tim, I usually sell good advice by Opportunist · · Score: 3, Informative

    This one is free.

    I know, you're a Bauhaus enthusiast. And you know, I usually agree: Remove everything that's superfluous and what remains will be perfect. No frills, no fluff, no bells, no whistles. Bare bone, form follows functions approach. Absolutely agree.

    You overdid it. And to make matters worse, you then went astray.

    You removed features people actually didn't see as superfluous. And added some that actually are. Reverse this and you'll see people return to your product.

    --
    We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.
  6. Apple is selling the same iPhone for the fourth yr by guacamole · · Score: 3, Insightful

    Why should there be some kind of surprise that the market for iPhones eventually becomes saturated? The iPhone 6s was the same as iPhone 6 with better specs, and the 7 was a 6s with better specs but without the headphone jack. The 8 is basically an improved 8, and they all look the same. They all run an identical OS. I don't want to blame Apple for the lack of innovation. The technology has now matured and Apple has found a formula that works for them, and they're sticking with it.

    However, this incredible bubble has to eventually pop. When more and more people realize that their three year old iPhone looks and works the same as the new one, less and less of them will be willing to spend 700-1000USD for a new one each cycle. I can imagine upgrading from the 6, because it has only 1GB of RAM, but 6S is where I would stop upgrading iPhone because the 6s still can use wired headphones.

  7. Some Restrictions Apply by American+AC+in+Paris · · Score: 3, Funny

    Yes, I would say it is indeed factually accurate to say that, with a few exceptions*, it is rare for Apple products to receive substantial numbers of lukewarm or hostile reviews from august publications.

    *exceptions include Fisher-Price iMac, Desk Lamp iMac, Aluminum iMac, iPod the First, iPod the Touch, iPhone Ha Ha No Keyboard Good Luck With That, iPhone Ick You Used Plastic, iPhone Duh You Used Glass, iPhone Hurr Durr Way Too Many Pixels, iPhone Just Keep Saying AntennaGate, iPhone Horrendous Disfiguring Camera Bump Of The End Times, iPad, little iPad, big iPad, Apple Pencil for god's sake, Toilet Seat MacBook, Won't You Always Be Knocking Your Power Cord Out MacBook Pro, Why Did You Get Rid Of The Magnetic Power Cord Macbook Pro, Give Me Function Keys Or Give Me Death Macbook Pro, Pretty Much Every Other MacBook Pro Except The Original 12" Aluminum MacBook Pro But Also That One Too, Mac Pro, The Other Mac Pro, Pretty Sure There's One More Mac Pro In The Mix Here, Good Luck Doing Anything Without A Floppy Drive Mac, Good Luck Doing Anything Without An Optical Drive Mac, Good Luck Doing Anything Without A PS/2 Port Mac, The Heck Even Is A FireWire Though Mac, Oh Wait I Forgot About The Stupid Cheese Grater Mac Pro Hah Because Of All The Holes, MacBook Air, G4 Cube, Apple Watch, Magic Mouse, Apple TV, OS X, iOS, and overwhelming majority of future products yet to be created

    --

    Obliteracy: Words with explosions

  8. Smartphones are not really phones by sjbe · · Score: 5, Insightful

    It's a telephone.

    No it is not a telephone. It's a handheld computer that happens to be able to make calls. HUGE difference.

  9. Re: "the iPhone 8 models didn't sell out during... by sound+vision · · Score: 3, Insightful

    Great, carry around another dongle and 54 peripherals. Elegance!