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WeWork Employees Caught Spying on Competition (nypost.com)

An anonymous reader shares a report: The battle in the red-hot co-working space business is heating up. WeWork, the No. 1 player in the sector, allegedly sent two spies to infiltrate rival Knotel -- to steal info and some customers, Knotel claimed. The spies showed up at seven Knotel properties in Manhattan last month in a "systematic attempt to pilfer Knotel's proprietary information and trade secrets," according to a cease-and-desist letter the smaller company sent to WeWork. The Post has obtained a copy of the letter. The corporate espionage rookies may have pulled off the caper except, in a totally random happening, a Knotel employee recognized one of them as a friend of a friend, according to sources close to Knotel. While the pair used fake names to gain entry, according to the letter, a call to the Knotel worker's pal got the spy's real name -- and a couple of social media inquiries turned up the fact that he worked for rival WeWork, sources said. The letter to WeWork asks for a reply by Oct. 13 -- but so far Knotel hasn't heard a peep from its rival, according to CEO Amol Sarva. While inside the Knotel offices, visited Sept. 12-14, the luckless spies posed "as the founders of a fast-growing startup" and said they needed space for their six-person company, according to the letter.

112 comments

  1. forty spots by Hognoxious · · Score: 5, Insightful

    Have they actually done anything wrong? I'd be very surprised if hotel chains, airlines etc. didn't send people to try out the opposition from time to time.

    --
    Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    1. Re:forty spots by Software · · Score: 4, Insightful

      Of course hotels do this. You can even call a hotel, say that you're from a competitor, and ask for a tour, and they'll probably give it to you. They know that customer service can't be hidden.

      The hotel may not be willing to hand over the source code to its billing system, or their customer list, but information like, "how spacious are their rooms" is easily acquired.

    2. Re:forty spots by Anonymous Coward · · Score: 0

      Corporate espionage is a long-standing issue, but there are some issues with filing a fraudulent document under false pretenses.

    3. Re:forty spots by Anonymous Coward · · Score: 0

      I can't see the big deal. What corporate secrets can a customer learn about a room/furnishing rental service, that isn't already public knowledge? What brand of PCs they provide? What temperature they keep the water cooler at?

      Shouldn't Knotel be pleased that they're renting out more rooms thanks to their competition? I can't imagine Uber complaining because Lyft employees use their service, etc.

    4. Re:forty spots by Hognoxious · · Score: 4, Insightful

      Anything that a prospective customer - not even an actual one - can see is hardly a secret.

      --
      Confucius say, "Find worm in apple - bad. Find half a worm - worse."
    5. Re:forty spots by ArhcAngel · · Score: 1

      Have they actually done anything wrong?

      If they signed a contract using a false identity then probably. Beyond that I don't know. If NewYorkCountryLawyer were here perhaps he would.

      --
      "A person is smart. People are dumb, panicky dangerous animals and you know it." - K
    6. Re:forty spots by JohnFen · · Score: 1

      Have they actually done anything wrong?

      You mean like lying and saying that you're a company looking for space when you aren't?

    7. Re:forty spots by cayenne8 · · Score: 1
      I actually read the article, and I'm still trying to figure out WTF the "red-hot co-working space business" is....?

      What is "co-working space".....and how is it a business?

      --
      Light travels faster than sound. This is why some people appear bright until you hear them speak.........
    8. Re:forty spots by drinkypoo · · Score: 1

      Have they actually done anything wrong? I'd be very surprised if hotel chains, airlines etc. didn't send people to try out the opposition from time to time.

      Trying to steal their customers while entering the building under false pretenses is wrong; scouting the premises, not so much, but doesn't that seem like a grey area? Otherwise, why conceal their identities?

      --
      "You're right," Fisheye says. "I should have set it on 'whip' or 'chop.'"
    9. Re:forty spots by Anonymous Coward · · Score: 0

      I work for a small software company (in a big industry trying to grab a nice big piece of the pie in an emerging technology). Just this year at a trade show, I walked around without my badge on and pretended not to work for them (when pressed I just said "I work for myself"; as an side 3 companies tried to offer my contract work because I knew so much about the technology haha). The companies won't say anything when they know who you work for, but they will to anyone else (it's a pretty leaky strategy). Is this unethical? I certainly didn't think so. I gladly did it. I hear that back in the day, the Big 3 would send employees down to the competitions' studios to learn about the latest designs (ok, so it's the auto industry). That's the only reason the design studios are so locked down now (at Ford, for example, they have special counterfeit-resistant badges). Seems like fair play to me.

    10. Re:forty spots by GameboyRMH · · Score: 4, Informative

      It's a trendy new way to say that they own commercial buildings and rent out space in them.

      --
      "When information is power, privacy is freedom" - Jah-Wren Ryel
    11. Re:forty spots by Dutch+Gun · · Score: 1

      Small-scale office space for rent with shared facilities, dressed up in buzzword bingo terms.

      --
      Irony: Agile development has too much intertia to be abandoned now.
    12. Re:forty spots by gnick · · Score: 1

      It's when workers from different companies share an office, apparently. It's a business because you can rent office space for a profit.

      Coworking is a social gathering of a group of people who are still working independently, but who share values, and who are interested in the synergy that can happen from working with people who value working in the same place alongside each other. Coworking offers a solution to the problem of isolation that many freelancers experience while working at home, while at the same time letting them escape the distractions of home.

      --
      He's getting rather old, but he's a good mouse.
    13. Re:forty spots by JohnFen · · Score: 2, Insightful

      Is this unethical?

      Sure it is. If you find yourself lying to people, then you're being unethical.

    14. Re:forty spots by lengel · · Score: 1, Insightful

      Is this unethical?

      Yes, it is unethical. When I am at a trade show if someone comes to our booth asking questions but not wearing a badge, I am very careful at what information I give out.

    15. Re:forty spots by Anonymous Coward · · Score: 0

      Your argument is not persuasive.

    16. Re:forty spots by Anonymous Coward · · Score: 0

      OK, for the downmod: What if I worked for channel 7 and was doing a secret shopper segment? Sounds completely unethical by the framework John setup. Oh, wait, you mean it's more complicated than that? Yeah, that's what I said!

    17. Re:forty spots by CanHasDIY · · Score: 0

      Have they actually done anything wrong?

      They gave false names and lied about their intentions in order to gain access to otherwise restricted and secure systems.

      I'd call that pretty wrong, from a moral standpoint.

      From a legal standpoint - trespassing, misrepresentation, fraud, and I'm sure a handful of related charges would apply.

      --
      An enigma, wrapped in a riddle, shrouded in bacon and cheese
    18. Re:forty spots by cayenne8 · · Score: 1

      Coworking offers a solution to the problem of isolation that many freelancers experience while working at home,

      Hmm....rather than a problem, I thought this was a BENEFIT of working from home, away from the distractions of the office, not to mention NOT having to drive and park somewhere...?!?!?

      --
      Light travels faster than sound. This is why some people appear bright until you hear them speak.........
    19. Re:forty spots by Anonymous Coward · · Score: 0

      Of course hotels do this. You can even call a hotel, say that you're from a competitor, and ask for a tour, and they'll probably give it to you. They know that customer service can't be hidden.

      The hotel may not be willing to hand over the source code to its billing system, or their customer list, but information like, "how spacious are their rooms" is easily acquired.

      Just like how car makers buy their competitors models and then reverse-engineer them. Patents prevent them from outright copying one another but they can still gain important insights from it to improve their own models.

    20. Re:forty spots by Gilgaron · · Score: 1

      A lot of regulatory compliance with food is companies testing competitors products and tattling to the government if they're lying about vitamin content and so on.

    21. Re:forty spots by Anonymous Coward · · Score: 0

      It's for hipsters who'd normally be working out of their home but want to have a flashy place downtown but are too small-time to actually rent regular office space.

    22. Re:forty spots by q_e_t · · Score: 2

      Some people like a work-home separation. Also if you want to work closely in person with a couple of other people, then it can also make sense.

    23. Re:forty spots by Anonymous Coward · · Score: 0

      Agreed. And working from home is nice, but seeing other people from time to time is also nice. Strike your own balance between the two.

    24. Re: forty spots by easyTree · · Score: 1

      Hello? He finished his comment with an insult - this is standard form for correct statements on the internet. What more do you want?

    25. Re: forty spots by easyTree · · Score: 2

      Otherwise, why conceal their identities?

      Maybe for the same reason restaurant critics don't announce themselves?

    26. Re: forty spots by Anonymous Coward · · Score: 0

      You didn't call him a fuckwit, so we know we can't take your criticism seriously, Buttface McGee.

    27. Re:forty spots by PCM2 · · Score: 1

      A co-working space is where a company buys a few floors of a building, then partitions them up into rooms of various sizes. So a four-person company might rent a medium-sized room. Occasionally, that company might have visitors for meetings, so on those days they reserve a conference room using a credit card. They only pay for the conference room when they need it. There might also be other small spaces where, say, an individual can close a door to take a personal phone call. Most also provide things like a furnished lobby with magazines on a table, digital sign-in for visitors, security, clean bathrooms, and so on.

      Basically, it's pretty much like leasing office space, only with sort of a pay-as-you-go model.

      --
      Breakfast served all day!
    28. Re:forty spots by PCM2 · · Score: 1

      And if I say I've had a long, busy day at the office and I have a real big appetite -- but I'm actually the restaurant reviewer for The New York Times -- what's my level of "wrongness"? If a company offers tours of their facilities to prospective customers, there's no way of keeping that information secret. What if the people taking the tour didn't lie? What if they really DID work for AcmeCorp ... only their sole purpose in being there was to go back to their friends at WeWork with a complete report of what they saw? To assume your competitors aren't going to/aren't allowed to research you seems naive at best.

      --
      Breakfast served all day!
    29. Re:forty spots by EndlessNameless · · Score: 1

      I thought this was a BENEFIT of working from home, away from the distractions of the office

      Sometimes the distractions at home are worse than at the office. Three pre-teen children, for instance, can add quite a bit of disruption.

      My employer has it right, I think. I can stay late, work in peace, and earn credited time whenever I want. The credited time works the same as vacation time. Overall, I prefer this to overtime.

      --

      ---
      According to the latest ruleset, this post should be modded as Vorpal Flamebait +5.
    30. Re:forty spots by EndlessNameless · · Score: 1

      There is a huge difference between "doing wrong" in a moral sense and a legal sense.

      That said, secretly shopping at your competitors' shop is standard practice. I'd hesitate to judge them, as I suspect both sides are doing it.

      --

      ---
      According to the latest ruleset, this post should be modded as Vorpal Flamebait +5.
    31. Re:forty spots by EndlessNameless · · Score: 1

      If you find yourself lying to people, then you're being unethical.

      I'll dispute that.

      In a free marketplace, producers and consumers rely on accurate and complete information to make decisions in their own best interests. Incomplete disclosure reduces the overall quality of the production/purchasing decisions.

      If lying elicits disclosure of useful information, then it can be better ethically---but the negative effects of such deception must be weighed as well. A simple, naive rule such as, "Don't lie" will always fail; it's only a question of when.

      An obvious failure is when a dictator is committing genocide, and you know where a member of the persecuted group is hiding. Clearly, you should lie if you can---unless you have a moral justification for genocide.

      Lying is generally but not universally bad.

      --

      ---
      According to the latest ruleset, this post should be modded as Vorpal Flamebait +5.
    32. Re:forty spots by JohnFen · · Score: 1

      If lying elicits disclosure of useful information, then it can be better ethically

      You haven't supported this assertion. You've made the argument that lying can be useful in a "free" marketplace. That is not related to whether or not it's ethical.

    33. Re:forty spots by JohnFen · · Score: 1

      There is a huge difference between "doing wrong" in a moral sense and a legal sense.

      True. I'm speaking about ethics, not legalities.

      I'd hesitate to judge them, as I suspect both sides are doing it.

      Not me. How common the practice is has nothing to do with how ethical it is. I feel fine judging all sides for this.

    34. Re:forty spots by farble1670 · · Score: 1

      Some people like a work-home separation.

      I like it. I don't $350 a month like it.

    35. Re:forty spots by JohnFen · · Score: 1

      Lying is not, in and of itself, unethical.

      I disagree. I think lying is inherently unethical. There are situations where it is the least unethical of available options, but that doesn't change the underlying principle.

    36. Re:forty spots by JohnFen · · Score: 1

      To assume your competitors aren't going to/aren't allowed to research you seems naive at best.

      True -- but I never said or assumed that.

    37. Re: forty spots by Anonymous Coward · · Score: 0

      fucking A

    38. Re:forty spots by Anonymous Coward · · Score: 0

      Depends on what system of ethics you're working in. In Kantian ethics, which is what you're training your six year old on when you're teaching them about sharing and playing nice, then yes, lying is absolutely unethical.

        From a Christian standpoint, lying is explicitly prohibited ("Let your 'yes' be 'yes' and your 'no' be 'no'").

        From a utilitarian standpoint, it's better for me if everyone else is honest, and society functions better (and certainly everyone is happier) if everyone is honest. Therefore, I will condemn your lying as unethical even if I myself choose to lie sometimes.

      In summary, you preach ethics like a psychopath.

    39. Re:forty spots by stephanruby · · Score: 1

      No, they haven't done anything wrong.

      The letter to WeWork asks for a reply by Oct. 13 -- but so far Knotel hasn't heard a peep from its rival, according to CEO Amol Sarva.

      And that's why, they don't need to reply to this stupid letter either.

      If Knotel could sue them for criminal trespass, they would have. Or if Knotel had seen them going through some of their private filing cabinets, Knotel would have said so by now.

      While inside the Knotel offices, visited Sept. 12-14, the luckless spies posed "as the founders of a fast-growing startup" and said they needed space for their six-person company, according to the letter.

      I'm not sure why the summary would consider them "luckless".

      They visited 7 out of their 8 Knotel New York locations. And either they were found out before they could get to the 8th location, or maybe they didn't care about the 8th location.

    40. Re:forty spots by Anonymous Coward · · Score: 0

      Are you twelve years old? I'm surprised you didn't call them ''meanies''.

    41. Re:forty spots by ShanghaiBill · · Score: 1

      It's a trendy new way to say that they own commercial buildings and rent out space in them.

      But here is the cool thing: Say a small startup (XYZ Corp) rents out an 8x8 ft office in a "co-working" space, with a dozen other offices used by other startups, a shared conference room, break room, printer/copier, and receptionist. Today, an important prospective client is visiting. You can swap out the sign on the door from "WeWork" to "XYZ Corp", and the (shared) receptionist will greet them with a chirpy "Welcome to XYZ Corp". You can then give them a quick tour of "your" office suite, and then take them to "your" conference room for the meeting. This can make you look much bigger and more important than you actually are.

      In other words, they can help you lie to your customers.

    42. Re:forty spots by q_e_t · · Score: 1

      Some people like a work-home separation.

      I like it. I don't $350 a month like it.

      You're not the target market, then. It might work for some people.

      It might also work if you visit clients intermittently over the course of most days in a city that's somewhat remote from your home.

    43. Re: forty spots by Brockmire · · Score: 1

      We're not talking Starbucks.

    44. Re:forty spots by cayenne8 · · Score: 1

      Sometimes the distractions at home are worse than at the office. Three pre-teen children, for instance, can add quite a bit of disruption.

      Well, during "work hours" they are in school, right? (at least when not summer).

      Also, you could do what my parents did when I was young and he had work to do at home (usually on weekend)....I'd be told to essentially shut the fuck up, you're dad is working....go outside and play if you can't be quiet...etc.

      But with nicer language than I used here...hahaha.

      I hope I never have to go to an office again....SO much better being at home. And, with teleconference and all....especially in IT, there's really no need ever to have to get up, dress, drive, park and go to an office to work, IMHO.

      --
      Light travels faster than sound. This is why some people appear bright until you hear them speak.........
    45. Re:forty spots by mdervin2001 · · Score: 1

      They don't even own the buildings, they just lease the space. That shows you how screwed up Silicon Valley Valuations are.

      My company needed to lease out space there for a few months not too long ago and we really liked the space. The service was good, (TBH they weren't really designed to handle the needs of a non-startup company).

      The best way to describe it, WeWork takes the old "business centers" and combines it with the coffee-shop which will let you sit all day, with some business programming.

      It's a really well-executed idea, but the valuation on it makes less sense than Uber.

  2. What is the "Red-hot co-working space business"? by andreas.hummelbrunne · · Score: 5, Insightful

    Someone please explain in a few words, what kind of "sector" that is supposed to be.

  3. Business model by DogDude · · Score: 2

    So, this company, whose service is providing chairs and tables and coffee, just bought a $850 million building? What. The. Fuck??

    --
    I don't respond to AC's.
    1. Re:Business model by Dragonslicer · · Score: 2

      So, this company, whose service is providing chairs and tables and coffee, just bought a $850 million building? What. The. Fuck??

      From what I can find with a quick search online, commercial leases in New York are around $75/month/sqft. If they can rent out a quarter of that building (the article says it's 650k+ square feet), they'll make back the $850 million in under 10 years.

      WeWork isn't some cool new startup business, they're just a commercial landlord.

  4. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    i think it is where they come up with new buzzwords.

  5. Not even worthy of being called amateurs by Viol8 · · Score: 1

    "and a couple of social media inquiries turned up the fact that he worked for rival WeWork,"

    Face -> palm.

  6. Pilfer is a legal term, right? by Anonymous Coward · · Score: 0

    What's the maximum punishment they can expect for pilfering?

  7. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    Something to do with prostitution I think.

  8. What exactly did they do wrong? by Anonymous Coward · · Score: 1

    It's normal for businesses to shop at rivals and compare. What exactly did they do other than go to get an idea of costs, facilities and atmosphere of a competitor? This seems like a big no story and an attempt to make one company look bad for no reason.

  9. Re:What is the "Red-hot co-working space business" by barbariccow · · Score: 4, Funny

    I think they are in the business of finding space to cram a bunch of temp-workers in for an overnight call center, which will go out of business before it is time to pay taxes and then it will lease that same space to a small start-up which believes strongly that work can't be done remote, and requires space-holders to sit in cubes to function. Basically short-term landlords targeting business.

  10. Re:What is the "Red-hot co-working space business" by Hognoxious · · Score: 3, Funny

    I think it's like Starbucks but instead of selling you overpriced coffee they charge you rent. And then sell you overpriced coffee.

    --
    Confucius say, "Find worm in apple - bad. Find half a worm - worse."
  11. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    facility management, office renting

  12. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    I was wonder the same thing. If it's so "hot", I've never hear of it

  13. Ignore everyone else's definition by Anonymous Coward · · Score: 0

    A Red-hot co-working space is where black-smiths get together and do blacksmithing things. WeWork innovated and allowed metal smelting and disrupted the market.

    Knotel is going to be even more innovative and disruptive in the co-working space sector by allowing metal casting too.

    But there is a startup called "TheyWork" that will also do plastic molding and off-shore the work to co-working spaces in China and other South-East Asian countries. They have an IPO coming up and I expect the share price to hit $350 by years end.

    They are losing bucket loads of money from operations but as the CEO stated, they are ramping up to allow even more people work.

    A huge competitor called "SweatWork" is interested in being even more disruptive and innovative and joining in the business. They have an app that allows you to see the workers sweat in the shop.

    Very creative!

    1. Re:Ignore everyone else's definition by Anonymous Coward · · Score: 1

      I can see you spent a lot of time an energy on this post. Sorry it didn't work out for you, but know that at least one person read it and thought it was clever. Not funny, mind you, not really a "ha" escaping my lips, but my lip might have twitched towards a smile at one point. Keep going and you'll get there!

  14. Re:What is the "Red-hot co-working space business" by ArhcAngel · · Score: 2, Insightful

    It's Maker Space for would be entrepreneurs

    --
    "A person is smart. People are dumb, panicky dangerous animals and you know it." - K
  15. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 5, Informative

    If you have a small business that's just getting started and will hopefully be expanding quickly, there are two ways to get a place to work:

    1) Rent an office, and then when you hire more people you have to move to a bigger office so you're always either paying for more space than you need today or spending time moving; arrange people for all the things that are required for a usable office like cleaning, setting up a network, etc...

    2) You call WeWork and say "I want offices for two people in your Boston building". You get the offices, and there are shared conference rooms that you can reserve as you need them. WeWork takes care of cleaning, the network, a cafeteria, etc (which you are paying for as part of your rent, but at least you don't have to worry about setting it up). When you expand, you tell WeWork you now need a third room, and they give you more space, so your existing people don't need to move (or only move around in the same building), and you don't need to waste your time dealing with the real estate market.

    Number two is significantly more expensive in dollars, but number one is significantly more expensive in your time investment; if you are a well funded startup, you don't mind spending a lot of money, but you'd rather spend your time working on your business rather than worrying about office space. If you are a poorly funded company, or a large enough company that you are using large blocks of space and can afford to hire someone to deal with the details, #1 is the better choice, which is why the classic real estate market is in no danger of vanishing.

  16. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    In the famous words of my Chinese restaurant, i would describe it as mildly spicy, NOT red-hot. Clickbait; next!

  17. Let me get this straight by Anonymous Coward · · Score: 0

    Let me get this straight... competitor A complains that competitor B paid them for services rendered in order to find out what services they actually offer. Competitor A calls it espionage, while competitor B calls it market research.

    This happens every day in every other line of business. Get over yourselves, competitor A.

    p.s. The cynic in me thinks this is a viral marking stunt by BOTH companies.

  18. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    I've never [heard] of it

    You just did, which means the viral advertising worked.

  19. Who? What? by DontBeAMoran · · Score: 1

    Co-working space business, WeWork, Knotel...

    Never heard of that or either companies before today.

    How is that news for nerds? Oh, right. That's not even Slashdot's motto anymore.

    --
    #DeleteFacebook
    1. Re:Who? What? by Anonymous Coward · · Score: 0

      Well, some of us nerds are interested in startups, so we can get out from under "the man".
      Or even become "the man"...

      Not everyone wants to remain a techno-serf for the rest of their days.

      Plus, Kno tell is a pretty funny name for a corporate motel.

    2. Re:Who? What? by berj · · Score: 1

      When did you get impression that "news" only describes things you've already heard of before?

      What a strange way to define news.

      Or is it the "for nerds" part that threw you off because you think that if you're not interested in it then no other so-called "nerd" might be?

      Also where did you get the idea that it's not their motto anymore? "Slashdot: News for nerds, stuff that matters" shows up quite prominently in the tab of my browser.

    3. Re:Who? What? by Dragonslicer · · Score: 1

      People don't want news. They want olds.

      (Courtesy of Terry Pratchett)

    4. Re:Who? What? by DontBeAMoran · · Score: 1

      People don't want new, they want to member.

      (Courtesy of South Park)

      --
      #DeleteFacebook
    5. Re: Who? What? by Dragonslicer · · Score: 1

      Ooooh, I member!

    6. Re: Who? What? by Brockmire · · Score: 1

      You hearing about companies is not criteria for "news for nerds". Hate to break it to you, snowflake, but no one gives a shit who you've heard of before or not.

  20. Re:Business model - yup by Anonymous Coward · · Score: 1

    We are reaping the rewards of years of very low interest rates and the Fed printing money.

    With all that super cheap money floating around, people are gambling in the hopes of hitting it big real quick.

    The folks who sold that building made a nice sum of money off of this current popularity in tech. These companies are being stupid with their capital because it's so easy to get. There are plenty of people who'll throw money at things.

    This morning, I watched how the CFO of GM argued how GM is a tech company.

    It's 1999 all over again. Hopefully, the Fed will raise rates soon and slow this shit down. In another year, the economy will slow, earnings will drop and we'll see a huge sell-off. It'll be 2000-2001 all over again.

  21. Poaching tenants by spinitch · · Score: 1

    The rental agreement should prohibit poaching tenants, other than that enjoy WeWorks rent payments since obviously they had available capacity. What may get tricky is rate setting. I had fun with a serviced office where rates would fluctuate depending on market or attempt to sign longer term agreements. Obviously the office surveyed market though donâ(TM)t know how, and this might help WeWork assess their pricing and popularity.

  22. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    Leave it to millennials to think they've invented something new.

  23. Trade Secrets? by lionchild · · Score: 4, Insightful

    I'm struggling to figure out just what "trade secrets" there might be in a co-working setup. The billing system? The facilities? The sort of coffee they have? The network setup? The way they control print costs?

    It's hard for me to imagine just what a co-working group has to really hide that's so proprietary.

    --
    Awk! Pieces of eight. Pieces of eight. Pieces of seven... ERROR: General Protection Fault. [Paroty Error.]
    1. Re:Trade Secrets? by msauve · · Score: 1

      Whether or not there was anything secret to discover, WeWork wouldn't have sent people there under false pretenses unless they thought there was. And, if WeWork thought there were secrets to discover from the competition, then they themselves probably have secrets.

      --
      "National Security is the chief cause of national insecurity." - Celine's First Law
    2. Re:Trade Secrets? by Anonymous Coward · · Score: 0

      If your competitor wants to rent space from you and pay you , why would you care? Airlines buy seats from other airlines. Hotels sometimes rents rooms from other hotels. There no secret to this crappy sector.

    3. Re:Trade Secrets? by painandgreed · · Score: 1

      I'm struggling to figure out just what "trade secrets" there might be in a co-working setup.

      I imagine it would be a list of their customers along with what they are being charged. Then they'll target those people with special deals, possibly at a loss, to cut their competition's income.

    4. Re:Trade Secrets? by lionchild · · Score: 1

      Well, I could get their fee schedule and amenitines, as well as probably the decore from their website. And if I sat outside the building with a cup of coffee, I could see who comes and goes. Now, actually trying to hack their systems from inside...well, that's another matter. But, there's no discussion of that here.

      I could stand outside handing out fliers and telling them to come by for a visit and a special offer, details during the tour if they come by. Then just pilfer them that way by offering them a percentage off whatever they're paying now as their deal.

      --
      Awk! Pieces of eight. Pieces of eight. Pieces of seven... ERROR: General Protection Fault. [Paroty Error.]
  24. WeWork co-working space - what a great business! by twasserman · · Score: 3, Interesting

    In case you thought apartment rents were high, WeWork charges about $400/month for a "hot desk" with coffee. Contrast: Planet Fitness charges $10/month for a "hot treadmill" with showers. Maybe you don't spend 30-40 hours/week at the gym, but still....

  25. Re:What is the "Red-hot co-working space business" by Tablizer · · Score: 5, Funny

    Someone please explain in a few words, what kind of "sector" that is supposed to be.

    It's a synergized working environment to achieve advanced cyber results while optimizing office space to achieve maximum just-in-time productivity curves and dynamic staff allocation that adjusts to holistically fit customer-adaptable technology with cutting edge business needs. The future is in human clouds and your staff can be cloud-ready today!

  26. Re:Business model - yup by Anonymous Coward · · Score: 0

    This morning, I watched how the CFO of GM argued how GM is a tech company.

    What's more valuable, a car, or a computer system that can drive a car better than a human being?

    How would you describe a company that is trying to manufacture the latter for mainstream use?

  27. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    Finally, a comment that explains everything in terms I can understand!

    -your local MBA

  28. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    Someone please explain in a few words, what kind of "sector" that is supposed to be.

    Hipster Bullshit.

    Hope that summarizes it well enough, to include their "red hot" marketing crap.

  29. Re:What is the "Red-hot co-working space business" by Diakoneo · · Score: 1

    Didn't the original Bob Newhart Show take place (mostly) in a shared office environment? Bob was a psychologist, I know there was a dentist. Maybe a lawyer too? I can't remember.

    I'm not sure you could call it 'synergy' in the workplace. But there was lots of funny scenes, I bet that would be marketable in today's shared office environment.

    --
    "Just as there is nothing so unreal as reality TV, there is nothing as unsocial as social media." - Alistair Dabbs
  30. So.. Commercial Subleting? by Anonymous Coward · · Score: 0

    So.. Commercial Subleting?

    1. Re:So.. Commercial Subleting? by Anonymous Coward · · Score: 0

      Yip and something that has been done for decades if not longer.
      15 years ago I rented an office for a few days to work on something, they charge you on half day basis.

    2. Re:So.. Commercial Subleting? by Anonymous Coward · · Score: 0

      Yip and something that has been done for decades if not longer.
      15 years ago I rented an office for a few days to work on something, they charge you on half day basis.

      Yep, once again some hipster millenials pretending that they invented something.

    3. Re: So.. Commercial Subleting? by Brockmire · · Score: 1

      Like patents these days, they appended "on the Internet" to think it's a whole new invention.

  31. Stores do this all the time by RhettLivingston · · Score: 1

    It's not as common in the last couple of years because so many prices are now available online, but I've talked to people going through the aisles of stores checking prices and availability of items that were working for a competitor. I've also seen jobs posted for doing it.

    In a competitive leasing business like this that doesn't rely on some patent or otherwise protected product, you can either compete heads up with all of your "secrets" plainly written in your fliers, likely because you've made better deals on properties and support infrastructure, or you're doomed.

  32. Re:What is the "Red-hot co-working space business" by Tablizer · · Score: 2

    We are working on AI translators that convert back and forth between English and MBA.

    Example:

    MBA: "Our organization has adamantly decided not to tolerate any memos, emails, or documents which reduce our reputation among potential clients."

    English: "Bash us and you're fired!"

  33. I always spy on competitors by future+assassin · · Score: 1

    I visit their websites and see what's going on and to see what prices they charge and I discount my prices to be blow theirs. I sometimes visit their stores and buy a product and see what discounts they give in store.

    I know others competitors spy on what I do as I've had complaints from wholesaler that I'm too cheap blah blah. So I made this post on my FB page https://www.facebook.com/aquat...

    If you're not paying attention to your competition, then you're not running your business properly.

    --
    by TheSpoom (715771) Uncaring Linux user here. I have nothing to add to this but please continue. *munches popcorn*
  34. I recall by stabiesoft · · Score: 1

    getting the reports from marketing after they had paid a contractor to go take a competitors training class. If the corporate crown jewels can be stolen by taking a tour, yikes how far tech has fallen.

  35. Re:What is the "Red-hot co-working space business" by q_e_t · · Score: 1

    Do you have a newsletter to which I can subscribe?

  36. Re:What is the "Red-hot co-working space business" by q_e_t · · Score: 1

    Ricky Gervais is writing it now.

  37. Re:WeWork co-working space - what a great business by q_e_t · · Score: 1

    So after deducting the coffee, then, it's about $200/month. Doesn't sound that bad.

  38. Re:WeWork co-working space - what a great business by q_e_t · · Score: 1

    A hot treadmill plus laptop, if they keep the music down, is the perfect healthy office environment, surely?

  39. Re:What is the "Red-hot co-working space business" by sysrammer · · Score: 2

    Wow. You filled every square in my Buzzword Bingo sheet, except the center one ("AI").

    --
    His ignorance covered the whole earth like a blanket, and there was hardly a hole in it anywhere. - Mark Twain
  40. Re:What is the "Red-hot co-working space business" by Anonymous Coward · · Score: 0

    Much better than Starbucks. Beer. And its "free".

  41. Re:WeWork co-working space - what a great business by HornWumpus · · Score: 1

    I'll be happy to supply you with a whole can of Folgers for $199.

    --
    John McAfee 'It was like that time I hired that Bangkok prostitute; to do my taxes, while I fucked my accountant'
  42. Re:What is the "Red-hot co-working space business" by Hognoxious · · Score: 1

    Hah! I'm still waiting for "synergy" and "blockchain".

    --
    Confucius say, "Find worm in apple - bad. Find half a worm - worse."
  43. Re:What is the "Red-hot co-working space business" by gander666 · · Score: 1

    Whoa, that's a Bingo!

    --
    Suppose you were an idiot and suppose you were a member of Congress ... but I repeat myself. - Mark T
  44. Re:WeWork co-working space - what a great business by q_e_t · · Score: 1

    I was calculating on it being 5 coffees of at least $2 retail value per working day. :)

  45. Re:WeWork co-working space - what a great business by HornWumpus · · Score: 1

    Your employer isn't even using lube.

    I'd bring in a french press and grounds.

    --
    John McAfee 'It was like that time I hired that Bangkok prostitute; to do my taxes, while I fucked my accountant'
  46. Re: WeWork co-working space - what a great busines by Anonymous Coward · · Score: 0

    Co-working spaces have all the drawbacks of the open office
    1)Noise
    2)A network that can slow dramatically after X number of people connect
    3)Noise
    4)The first people in grab the best desk

  47. Re:Business model - yup by The+Cynical+Critic · · Score: 1

    This morning, I watched how the CFO of GM argued how GM is a tech company.

    You may now view GM as a tech company, but the development and production of something as complicated as a modern day car is a pretty damn technical. Sure, there are still a lot of components that aren't electronically controlled, but cars have for decades been full of parts that qualify as "tech industry" parts.

    --
    "Why should I want to make anything up? Life's bad enough as it is without wanting to invent any more of it."
  48. Re:What is the "Red-hot co-working space business" by be951 · · Score: 1

    Number two is significantly more expensive in dollars

    Not necessarily. It depends on what you need. Private offices for dozens of workers might be more costly, but in that case you are paying for a turnkey, all inclusive(ish) solution and flexibility (co-working spaces are typically rented monthly or shorter terms vs. annual or multi-year leases for traditional space).

    But if you only have a few people, or just need desks (vs. private offices), you may come out cheaper in a co-working space. At the bottom end, for businesses that need little space, a co-work could be much more economical. Especially when you consider that in a traditional lease you may also have to pay for utilities (power/water if often included, but might not be, and internet service usually will not be), rent or buy furniture, and so forth.