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Netflix Is Not Going to Kill Piracy, Research Suggests (torrentfreak.com)

Even as more people than ever are tuning to Netflix, Hulu, Amazon Prime and other streaming services to look, piracy too continues to thrive, a research suggests. An anonymous reader shares a report: Intrigued by this interplay of legal and unauthorized viewing, researchers from Carnegie Mellon University and Universidade Catolica Portuguesa carried out an extensive study. They partnered with a major telco, which is not named, to analyze if BitTorrent downloading habits can be changed by offering legal alternatives. The researchers used a piracy-tracking firm to get a sample of thousands of BitTorrent pirates at the associated ISP. Half of them were offered a free 45-day subscription to a premium TV and movies package, allowing them to watch popular content on demand. To measure the effects of video-on-demand access on piracy, the researchers then monitored the legal viewing activity and BitTorrent transfers of the people who received the free offer, comparing it to a control group. The results show that piracy is harder to beat than some would expect. Subscribers who received the free subscription watched more TV, but overall their torrenting habits didn't change significantly. "We find that, on average, households that received the gift increased overall TV consumption by 4.6% and reduced Internet downloads and uploads by 4.2% and 4.5%, respectively. However, and also on average, treated households did not change their likelihood of using BitTorrent during the experiment," the researchers write.

18 of 158 comments (clear)

  1. because what you want to watch isn't on netflix by Anonymous Coward · · Score: 5, Insightful

    simple as that: if you can't find it on netflix, what then?
    hulu? amazon? youtube?

    when you run out of options it comes back to torrent (or whatever the kids are using)

    1. Re:because what you want to watch isn't on netflix by joe_frisch · · Score: 2

      The article said that it didn't decrease the use of BitTorrent, but it didn't say whether the amount of material decreased.

      Another poster also had a good point that streaming has a very limited selection. That probably doesn't include the recent popular titles that are most likely to be pirated.

      I'm happy to pay for streaming content, but much content is either not available at all on streaming, or only included with a subscription, rather than a pay-per-use basis.

    2. Re:because what you want to watch isn't on netflix by Strider- · · Score: 3, Insightful

      This is where I wish that TV/short form entertainment would go the same way as music. Have broad/permissive licensing. Any service can stream it out, they just pay a royalty like you do with music. Netflix could happily provide GoT, or The Expanse, or whatever, and just pay the appropriate people a normal, non-discriminatory royalty for the play.

      I buy "The Expanse" from iTunes because I enjoy the show, and want to support it, but I'll still snag episodes to add to my media player because, well, the iTunes version dones't play everywhere, and often comes out several days later.

      --
      ...si hoc legere nimium eruditionis habes...
    3. Re:because what you want to watch isn't on netflix by Shotgun · · Score: 2

      Netflix is kinda thin on :
      - anything over five years old
      - anything being actively marketed or recently in movie theaters
      - tentacle porn

      --
      Aah, change is good. -- Rafiki
      Yeah, but it ain't easy. -- Simba
    4. Re:because what you want to watch isn't on netflix by Captain+Splendid · · Score: 2

      If you don't agree with the ethics of copyright in the first place, then just admit that you don't care about intellectual property in the first place instead of hiding behind the notion that you didn't have a choice in the matter, because it's plainly obvious that you do.

      Why does the choice have to be so black and white? I'm actually in favour of copyright laws. But what Disney and the rest have done to it over the decades means it's fucking joke right now.

      --
      Linux, you magnificent bastard, I read the fucking manual!
    5. Re:because what you want to watch isn't on netflix by Captain+Splendid · · Score: 3

      Sorry, let me make myself more clear. Considering the state of copyright law in the western world, it's entirely possible to support the idea intellectual property, yet not support its implementation. Conflating the two is just stupid.

      Also, that list is missing the actual reasons I use to justify my piracy, but nice try :)

      --
      Linux, you magnificent bastard, I read the fucking manual!
    6. Re:because what you want to watch isn't on netflix by GNious · · Score: 2

      Netflix is between 1-10 years behind on content, so if people find their content there they'll soon find that next episode is "only" on BitTorrent.

    7. Re:because what you want to watch isn't on netflix by war4peace · · Score: 2, Insightful

      I personally don't care about being 1 year behind, but for the life of me I can't stand the "content not available in your country". I don't have leprosy for fuck's sake, and no, I don't give a flying fuck about your "exclusive content deals" which prevent you from making said content available in my country.
      Movies should be available worldwide, not based on past shitty contracts or exclusive deals.

      --
      ...gis sdrawkcab (usually not responding to ACs; don't bother posting as AC)
    8. Re:because what you want to watch isn't on netflix by mark-t · · Score: 2

      Explain how anyone is harmed when a "pirate" torrents a movie that they otherwise would not have watched at all.

      Fair question.

      Copyright is supposed to entail the exclusive right of control over who may copy a work. If someone copies the work without permission, they deprive the copyright owner of that control, meaning that a portion of what the copyright owner was supposely supposed to have is irrecoverably lost.

      That someone else might not think that causes any measurable or real harm is irrellevant. If the copyright holder places value upon that right, then infringing on it lessens that value, and so harms the copyright holder.

      Remember.... you asked.

  2. Not as convenient... by Bert64 · · Score: 4, Interesting

    I would use legit services if they offered the same functionality as torrents, but they just don't...

    Most limit you to streaming rather than downloading... My connection isn't fast enough to stream at any decent quality, especially at times of day when i'll actually be awake. I can happily torrent overnight and watch the following day.
    Sometimes i want to watch when i don't have internet (eg while travelling), downloading and watching later is useful.

    Netflix has limited content and arbitrary limitations on where it can be accessed from, most other services are the same. Useless when travelling. A lot of these services don't walk at all in some of the countries i regularly visit.

    DRM restricts what kind of devices and players you can use, the content available from torrents can be played on anything.

    So long as the legit services are inferior to torrents, people will torrent. Make them as good or better and people will have little excuse for using torrents.

    --
    http://spamdecoy.net - free throwaway anonymous email - avoid spam!
  3. Netflix can be pirated as well by dave562 · · Score: 2

    It does not seem like the article addresses the fact that Netflix content can be pirated as well. As far as I can see, the only way that Netflix or another online streaming service would cut into piracy is if their DRM was so strong, and their content so compelling, that the pirates were forced to pay to access it.

    For example, Game of Thrones seems pretty popular among people who are tech savvy enough to pirate content. If there were a way to lock down Game of Thrones, some subset of pirates would choose to pay for it because they want it THAT badly. (I know that GoT is on HBO not Netflix, I'm just using an example of popular content).

  4. Re:People are not as stupid as some think. by Anonymous Coward · · Score: 3, Informative

    Using BitTorrent is not equal to piracy.

  5. Is it possible... by roc97007 · · Score: 4, Insightful

    ...that what they were offered to watch for free was not what they wanted to watch? That they found new titles that interested them with the free offering but not the titles they had previously been downloading? That, in summary, the objective was not "free tv", (most of us can get that with an antenna) or even "free tv on demand", but to watch a certain collection of titles that either (a) weren't conveniently available, or (b) somewhat available, but across several pay TV services?

    --
    Oliver's law of assumed responsibility: If you're seen fixing it, you will be blamed for breaking it.
  6. Legal Alternatives Suck by dave562 · · Score: 4, Insightful

    My wife does not like the 'difficulties' of dealing with torrents, so we have a subscription to HBO. That comes with HBO Go, their online content portal.

    I wanted to watch one of their new shows (The Deuce. If you liked the Wire, check it out. It's pretty good.) I was able to watch the first couple episodes online just fine. Then one night, I had a glitch with my USB port and I pulled my headphones out in the middle of watching an episode. After I reconnected them, the sound didn't work.

    I worked with HBO tech support. They pointed the finger at Frontier, my ISP. They pointed the finger at Adobe (who makes the Flash Player plug-in required to watch their stream). They pointed the finger at Microsoft (I was using IE because Chrome doesn't support Flash). I tried Firefox as well, but the problem persisted. (Sound worked just fine everywhere else. Windows. Browsers. Games. Applications. Just not the HBO Go website / Flash Player on the site.)

    After spending the better part of 3 hours over the course of a week troubleshooting the problem, I gave up and torrented the show. I am only going to jump through so many hoops to watch content, that I am PAYING FOR, on my computer. I pay the monthly fee to HBO. If they can't deliver the content to me on the device I want to watch it on, I will do it myself.

    The thing with piracy is that it is the best technical option. Computers want to play the media. The content companies try to lock it behind layers of DRM and other hurdles. Those layers are flakey and cause problems. In the end, the content becomes more difficult to consume legally. And that is a problem. People want simple. As human beings we will always take the path of least resistance.

  7. Former Netflix customer here... by nightfire-unique · · Score: 5, Informative

    So I'd been a Netflix customer and firm proponent since they went online. Not a heavy user, by any means, but I did enjoy shows at the gym, and I spread the gospel to anyone I met who still had legacy Cable TV.

    About 6 months ago, Google added an option in the Play Console (for app developers) to exclude devices that fail to pass their so-called "SafetyNet" provisions.

    Unfortunately, I and many others are unable to meet that requirement. "SafetyNet" isn't some simple checkbox agreement like "device modified; I know what I'm doing [Y]," but rather a set of secret scripts Google runs as root on your device to determine if Google has full control. Activities like patching security vulnerabilities, rooting, running AOSP, or even unlocking your bootloader disqualify you. The entire list of checks is, to date, secret. Their code updates happen automatically, in the background, without user control if you have the Play Store installed.

    Once upon a time, the excuse for "SafetyNet" was that soon, Android devices could be used to pay for things. Fair enough. Just like my PC.. but it's mobile, so I guess different rules apply (?) ... I can use cash, or a credit card. Frustrating, but not a huge deal.

    Of course that wasn't the end goal, as we've seen. The end goal was to discourage rooting, so that they could guarantee that their products (also known as users) would be forced to watch ads. Ad blocking is designed to be incompatible with "SafetyNet."

    Lo and behold, back in June, Netflix started requiring "SafetyNet" certification in the Play Store. If your device doesn't qualify for any reason, you're excluded. Sideloading may still be an option, but I'm not sure.

    Lucky for me, there are alternatives; I went to Amazon Video and YouTube, and cancelled my longstanding Netflix account. If the others follow suit, I will abstain from mass media and spend my money elsewhere.

    Not everyone is willing to jump through such hoops though, and it's entirely possible this little stunt will bring back piracy from its death throes. All so that Google (and one day, surely, Netflix) could force more ads on us all.

    Side note: yes I know Magisk can help. It's an arms race, for sure... but a great departure from what made Android successful in the first place.

    --
    A government is a body of people notably ungoverned - AC
    1. Re:Former Netflix customer here... by truedfx · · Score: 2

      Sideloading may still be an option, but I'm not sure.

      It is. Netflix provides a working APK of an older version of its app on Netflix says 'This App is not compatible with your device.' I'm using it without problems on a custom build of CyanogenMod.

  8. I'm legal and I'm illegal by rtkluttz · · Score: 2, Interesting

    The difference is that I will not be controlled. I don't mind paying a FAIR price for content. I will view the content on the operating system and player of my choice legally, or I'll do so illegally. I will not be charged twice for same content. If I paid for it once I will not pay for it again under any circumstance. i.e. a CD of music. If I am charged the same for "un-owned/rented/streamed" content as I am for owned content, I'll just have to be illegal. The streamed/rented content needs to be WAAAAY cheaper. There is a better/cheaper alternative, although illegal so they have zero negotiating power. But even if I had to do without, I would not be forced to Windows or Apple. I just cancelled my Spectrum cable, not because I have gone completely over to Netflix or something else, but because I can no longer run a home grown DVR on linux with a cablecard tuner because of the encryption. I'll be illegal or even do without before I would give them my money.

    I am ALL for a completely unencrypted, unblocked open format that is uniquely fingerprinted and traceable back to me. If I give the content away to someone else, by all means come after me. But I simply will not be sandboxed into using any operating system or player that is not open and under my control.

    --
    Digital is, by definition, imperfect. Analog is the way to go.
    1. Re:I'm legal and I'm illegal by drewlake2000 · · Score: 2

      The ethical option isn't "do it the exact way I want or I'll steal it" it's "I don't agree with your practices so I will boycott your product". What makes you think you are entitled to the content?