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Kids In 'Netflix Only' Homes Are Being Saved From 230 Hours of Commercials a Year, Says Report (exstreamist.com)
With more kids than ever using streaming services like Netflix for their entertainment, Exstreamist wanted to see what this means for the advertising industry. They were able to determine that kids in "Netflix Only" homes are saved from just over 230 hours of commercials a year when compared to traditional television viewership homes. From the report: We pulled numbers from the National Institute of Health, and found that children are watching 2.68 hours of television a day (in some cases, up to nine hours). In homes with more technology devices like tablets and kid-accessible computers, screen time jumps by approximately one hour per day. Currently, the average hour of television contains 14.25 minutes of commercials, or about 24% of airtime. Networks are even speeding up shows to cram more commercials into each episode. With that in mind, if a kid were watching traditional television, they would be seeing 230 hours of commercials a year, or 9.6 days. Netflix, and other services with kid-specific offerings like Amazon Video and Hulu, make it much easier for parents to control their kids' entertainment options. They offer an easy way to keep a child entertained with no commercial interruption.
Funny thing, I don't see, process, or store commercials from any media any more. I mute the sound, I go do something else, switch to another window, slide the screen so the adds are off of the monitor, but mainly I think my brain has developed strong anti-advertising routines.
She was like chocolate when she drank... semi-sweet at first and then increasingly bitter.
>I cannot even watch YouTube much the commercials are so grating now.
Same solution. Pay for YouTubeRed and the commercials go away. I tend to use youtube all day for music streaming and hobby related stuff, so it's a reasonable deal. If you subscribe to something else for music, then maybe not so much.
I should use this sig to advertise my book ISBN-13 : 978-1501515132.
YouTube RED isn't available everywhere yet. I've personally solved the problem by using adblockers. Once and a while I'll turn it off for the channels I really care about.
Unfortunately that was replaced with 230 hours of My Lil Pony. My poor daughter is like, "Dad you've seen this episode a thousand times!" Whatever, Rainbow Dash is the boss!
It's free with an antenna and there isn't really any ads ... and there is cartoons 24/7... and it is usually educational.
Jingles are kind of thing of the past. Now, commercials just use some 80s rock song.
You are welcome on my lawn.