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CNN Shutters Casey Neistat's Video Company Beme, Which It Bought 14 Months Ago For $25 Million (theverge.com)

In late November 2016, CNN purchased YouTube star Casey Neistat's video-sharing app Beme for $25 million. The news network purchased the app in a bid to harness Neistat's (at the time) 6 million subscribers, with the hopes of turning the company into an independently operated daily online news show and a core part of CNN's offerings that would appeal to a younger demographic. Today, CNN has shut down Beme because Neistat was unable to figure out a viable strategy due to creative differences and sluggish process. He will be departing from CNN. The Verge reports: "I couldn't find answers. I would sort of disappear, and I would hide, and I would make YouTube videos for my channel because at least I would be able to yield something," Neistat told Buzzfeed News. "I don't think I'm giving CNN what I want to give them, and I don't think they're getting value from me." When CNN bought Beme, it said Neistat's company would focus on "timely and topical video and empowering content creators to use technology to find their voice." Beme currently employs 22 people, and CNN said it would re-employ most of the team, though some would lose their jobs. CNN plans to continue developing tech products developed by Beme, including an unreleased live-news app called Wire.

3 of 62 comments (clear)

  1. Casey Who ? by psergiu · · Score: 2, Insightful

    Is that the inventor of Netstat ?
    We tend to use "ss" now ... maybe that's why it failed.

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  2. Re:Surprising? Not really... by Anonymous Coward · · Score: 2, Insightful

    Plus they probably lost a bunch of viewers when CNN inserted their bias.

  3. Re:Surprising? Not really... by KiloByte · · Score: 5, Insightful

    Until recently, I used CNN for world news -- they were biased but reliable. Then, somewhen during the US election campaign, they went completely bonkers. I don't know how to call them without being unfair to ordinary lying sacks of shit.

    This started with them not giving a single mention to Hillary's wrongdoings that were all over other news sites. Since then, they can't post a single article without propaganda stuffed with obvious lies -- especially if there's a word like "gun" or "nuclear" anywhere within six clicks of the piece. Fake News at its finest, indeed.

    While it's usually good to hear both sides, CNN has gone to Daily Stormer's level; going there is a waste of time.

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