Turn Right at the Burger King: Google Maps Begins Using Landmarks To Help With Guidance (techcrunch.com)

Most navigation apps give you instructions based on streets or distance. But it's arguably in contrast to how people usually provide directions -- some usually point to landmarks that are easier to spot. Google sees some merit in that. The idea is that Google Maps is highlighting some landmarks and other points of interest (fast food restaurants) to help with guidance. TechCrunch reports that some users are already seeing this on Google Maps. And maybe to Google, this opens door for some business opportunities as well. Only time will tell.

Comments

Your mama is so fat,

[Spy Handler]

Google Maps use her as landmark!

Maybe?

[tomhath]

And maybe to Google, this opens door for some business opportunities

Seriously? Of course that's the plan. Google is an advertising platform.

Turn right at the Burger King

[olsmeister]

But first, wouldn't you like to stop for a tasty Whopper? Mention ad code 3XCDF8578S and receive a $1 discount at this Burger King, valid for the next 20 minutes only.

Burger King signs are larger than street signs

[linuxguy]

I was using Google Maps yesterday to navigate and when it said I should go past Taco Bell, I was surprised. I hadn't heard that before. But overall I was pleased. Signs for Taco Bell and Burger King are much larger than road signs. It is a good move.

Turn Right where the Andersons used to live

[goombah99]

It's just past the intersection where the old blinking light used to be.
When you get to the bottom of the hill it's the one that's falling apart next door to the hideous purple painted house.
You should see the crack dealer lookouts hanging out on the corner.
You have arrived at your destination.