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HTC Had Its Biggest Drop In Sales In More Than Two Years (bgr.com)
HTC has been struggling to stay competitive for years now with its Android handsets and virtual-reality headsets, and it still can't seem to get any relief. As BGR reports, the latest ominous headline points to a nearly 68-percent sales slump in June, marking HTC's worst results in more than two years. From the report: Even beyond all that, the company has had a tough go of it lately. There have been a few rounds off layoffs this year alone, the most recent being the company's culling of 1,500 workers from its Taiwan manufacturing division. After HTC president of smartphone and connected devices Chialin Chang resigned in February, the company also gave pink slips to several U.S. workers in the wake of combining its smartphone and VR units. Those 1,500 workers being axed, it also should be noted, comprise almost a quarter of the company's worldwide workforce.
Reuters on Friday quoted an unnamed analyst at market research firm Trendforce who puts the blame for some of this at HTC's feet partly as a result of unexciting products. "In the high-end segment, the sales of their flagship phone this year has been lower than expected, leading to lower market share," the analyst notes. "As for HTC's middle-end and entry-level series, the new models feature neither new specs nor high performance-price ratio, influencing the sales."
Reuters on Friday quoted an unnamed analyst at market research firm Trendforce who puts the blame for some of this at HTC's feet partly as a result of unexciting products. "In the high-end segment, the sales of their flagship phone this year has been lower than expected, leading to lower market share," the analyst notes. "As for HTC's middle-end and entry-level series, the new models feature neither new specs nor high performance-price ratio, influencing the sales."
Removable battery and sd card, unlocked bootloader several years of updates headphone jack and no notch. Is that so hard for phone companies to make?
I bought a HTC U11 last Nov, got it right after they released the Oreo update. Cool I thought, HTC seems to be on the ball with software updates. Unfortunately that was the last software update my phone has received. Still rocking the Dec 2017 security updates, thanks HTC!!! The phone itself is pretty good, such a waste that they aren't supporting it all, other than updating some of their apps.
As they don't seem to care about customer security, not a big surprise the U12+ is selling poorly. They dug their own grave, time to lie in it HTC. Should've sold your entire phone div to Google, although maybe they didn't want it all. Hmmm.