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Amazon Dash Buttons Ruled Illegal In Germany (gizmodo.com)

Amazon Dash buttons have been ruled illegal in Germany for making it too easy to buy Amazon products. Germany consumer advocacy group, Verbraucherzentrale NRW, "complained that Amazon's terms enable the company to switch out an ordered product with something else, and the buttons break laws protecting shoppers from buying things they are not fully informed about," reports Gizmodo. From the report: At first the wifi-connected buttons enabled users to quickly buy basic home goods and groceries -- like detergent, paper towels, macaroni and cheese, and bottled water. But Amazon has since added dozens more, from Slim Jims to Red Bull to Calvin Kline underwear. "We are always open to innovation. But if innovation means that the consumer is put at a disadvantage and price comparisons are made difficult then we fight that," Wolfgang Schuldzinski, leader of Verbraucherzentrale NRW, said to in a public statement.

The Munich court has sided with the organization, and ruled that the Dash buttons break consumer protection rules. The Verbraucherzentrale NRW statement suggests Amazon can't appeal the decision. But an Amazon spokesperson told Gizmodo that the company believes the button and its app don't violate German law, and Amazon is going to appeal. "The decision is not only against innovation, it also prevents customers from making an informed choice for themselves about whether a service like Dash Button is a convenient way for them to shop," the spokesperson said.

7 of 141 comments (clear)

  1. Those laws are in place for a reason by ffkom · · Score: 4, Insightful

    The authors formulation suggests that he thinks Amazon's dash was just "making it easy" for people to buy stuff. The same could be said about the noble gambling industry, which also only makes it as easy as possible for people to give away their money. And yet, regulations regarding such "offers" exist in most parts of the world.

  2. LOL Protecting adults from themselves again by Crashmarik · · Score: 1, Insightful

    Effing joke. You have to buy the buttons, and if they sell you something you didn't want return it.

    1. Re:LOL Protecting adults from themselves again by AmiMoJo · · Score: 4, Insightful

      What you missed is that Europe has strong laws for "distance selling", i.e. buying stuff on the internet.

      In a physical shop you can see and examine the goods. On the internet all you get is a stock photo of the item and a promise that it will match the description. If it doesn't you can return it. I'm not sure about Germany but in the UK you have 2 weeks to change your mind and Amazon pays the return postage. You only need return the item, self-destructing packaging etc doesn't get them off the hook.

      It goes further than that though. In this case the problem is that by pressing the Dash button you indicate you want a particular item at a particular price you were offered once. Amazon can substitute whatever it likes for that item and charge you whatever price it has today. Amazon abuses that by slowly ramping up prices and substituting inferior stuff.

      The ruling is basically saying that Amazon needs to stop altering the deal after the customer has accepted it. They could probably fix it just by emailing the customer with price changes and subs ahead of time, with a 24 hour grace period for people who pushed the button before seeing the mail.

      --
      const int one = 65536; (Silvermoon, Texture.cs)
      SJW, n: "Someone I don't like, and by the way I'm a fuckwit" - AC
    2. Re: LOL Protecting adults from themselves again by Anonymous Coward · · Score: 2, Insightful

      The free market is a failure. It fails because there aren't an infinite number of suppliers of products to give consumers the option to choose the perfect item they require from the perfect supplier. And also that there is no way for a consumer to get all the information required to make a perfectly informed decision.

      Personally I welcome government regulations that stop me getting screwed over, because it means I can spend less time worrying about getting screwed over when I buy something and instead spend my time on something more interesting.

  3. Re:Where is Germany's answer to Amazon? by ffkom · · Score: 3, Insightful

    Well, with 2.7E+9 Euro revenue per year online retailer "Otto" is certainly much smaller than Amazon, might be because they actually pay taxes, higher wages, and do not facilitate fraud and trafficking through some shady "marketplace" as successfully as Amazon does.

  4. Get out and shop by AndyKron · · Score: 4, Insightful

    If you need a dash button there's something seriously wrong with you.

  5. Re:reading by serviscope_minor · · Score: 3, Insightful

    There is no power an government can't take over citizens that fluffernutter won't defend.

    Yeah enfocing consumer potection laws == govpocalypse

    personally, I prefer to live in a civilised wold where there are rules and regulations that keep it civilised. If I ever get tired of pesk laws, I'll up sticks and move to the Libertarian Paradise of the Congo where there's no government to interfere with, well, anything really.

    What's interesting is you're not objecting to the massive amount of power amazon has been granted by the government with its limited liability protection. It seems your libertarianism only really swings one way and is really more corpratism.

    --
    SJW n. One who posts facts.