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Microsoft's Moving Xbox Ad Was the Best Thing About the Super Bowl (cnet.com)
Mark Serrels, writing for CNET: Super Bowl 53 has come and gone and, for me at least, there was one clear highlight. This Microsoft commercial. [...] Essentially a commercial for Microsoft's Xbox Adaptive Controller, this ad follows up on an earlier ad from the Christmas period, which highlights young kids with limited mobility playing video games. It's incredible.
It tells the story of kids with limited mobility and their love for video games. All kids love video games and if you're a person with limited mobility, video games can often provide a pathway to experiences that are often difficult in the real world. But in some cases, particular types of limited mobility can make even the games themselves difficult to play -- which is where the Xbox Adaptive Controller comes in. Further reading: Xbox wire; and Why Xbox spent a year designing the Adaptive Controller packaging.
It tells the story of kids with limited mobility and their love for video games. All kids love video games and if you're a person with limited mobility, video games can often provide a pathway to experiences that are often difficult in the real world. But in some cases, particular types of limited mobility can make even the games themselves difficult to play -- which is where the Xbox Adaptive Controller comes in. Further reading: Xbox wire; and Why Xbox spent a year designing the Adaptive Controller packaging.
Star Wars peaked early, specifically in that episode where Picard used the Tardis to help Frodo escape from the Cylons so he could save Princess Leia from Thanos.
Super Bowl 53 has come and gone and, for me at least, there was one clear highlight. This Microsoft commercial.
I guess the game of Handegg was pretty uninspiring then.
If you gave me a choice between a printer and a giraffe with explosive diarrhoea, i'll get my ladder and my raincoat
Wow.
This is Slashdot, man. You gotta know your science fiction better than that.
It peaked when Buck Rogers stole the Galactica to save the Minbari from Battlefield Earth.
Picard was like, three years later.
An ad played during a jock-sniffing contest is now news for nerds?
My kingdom for a way of giving wedgies online.