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Consumers Kinda, Sorta Care About Their Data (axios.com)

A full 81% of consumers say that in the past year they've become more concerned with how companies are using their data, and 87% say they've come to believe companies that manage personal data should be more regulated, according to a survey out Monday by IBM's Institute for Business Value. From a report: They aren't totally convinced they should care about how their data is being used, and many aren't taking meaningful action after privacy breaches, according to the survey. Despite increasing data risks, 71% say it's worth sacrificing privacy given the benefits of technology. [...] Despite increasing awareness of privacy and security breaches, most consumers aren't taking consequential action to protect their personal data. Fewer than half (45%) report that they've updated privacy settings, and only 16% stopped doing business with an entity due to data misuse.

2 of 46 comments (clear)

  1. I don't care by rsilvergun · · Score: 4, Insightful

    Data privacy is so far down the list of problems in my life it barely registers.

    Maybe it's different in Europe & Canada, but in the US we aren't guaranteed healthcare (and I have friends who struggle daily to get the medicine they need to live), inflation's about 4.5% on necessities (food, healthcare, rent, insurance, tuition, etc) but pay raises top out around 3% if you're very, very lucky, my government's actively involved in 8 wars, working on 9 and 10 and using the debt from those wars as an excuse for why they can't pay for us all to have healthcare. Oh, and my taxes just went up this year.

    The rich and powerful have much, much better ways to oppress me than invading my privacy. Any talk of it is just a side show from much, much bigger problems.

    --
    Hi! I make Firefox Plug-ins. Check 'em out @ https://addons.mozilla.org/en-US/firefox/addon/youtube-mp3-podcaster/
    1. Re:I don't care by Opportunist · · Score: 4, Insightful

      You should vote a party in that ends those wars and gets more social equality going in your country!

      Oh. Wait. You can't.

      --
      We used to have a Bill of Rights. Now, with the rights gone, all we have left is the bill.