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Netflix is Testing Even More Expensive Subscription Prices (bgr.com)

An anonymous reader shares a report: Every once in a while, we see Netflix test new plans in certain markets, and most of them involve price hikes. The same goes for the latest test that was spotted over in Italy, where the streaming giant is toying with a couple of different scenarios. First spotted by Italian-language blog SmartWorld, the tests suggest that Netflix is toying with the idea of either raising Standard and Premium subscription, or increasing all of its prices across the board.

Right now the default monthly Netflix streaming prices for Italy and other countries in the European Union are at Euro 7.99, or ~$9.1 (Base), Euro 10.99, or ~$12.5 (Standard), and Euro 13.99, or $16 (Premium). One of the tests that Netflix is currently conducting proposes that the Base subscription stays the same, but the Standard and Premium plans go up to Euro 12.99, or ~$14.8 and Euro 17.99, or ~$20.5 respectively.

3 of 143 comments (clear)

  1. Re:You know, at some point soon... by nanospook · · Score: 3, Informative

    Lately, though they provide a lot of good original content. E.g. Altered Carbon, Umbrella Academy, ..

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  2. Re:You know, at some point soon... by jellomizer · · Score: 3, Informative

    I have to pay $2.00 in a soda machine for a bottle of Coke. 10 years ago I needed to pay $1.50 and 20 years ago it was $1.00.
    It is like its price rises 3% every year.

    However the biggest problem with Subscription services, is that over time, they will need to raise their prices, however people have the money for the services budgeted. So Price rises tend to cause outrage. Vs having a DVD and then getting one at a higher price in the future. This doesn't cause as much outrage.

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  3. Re:You know, at some point soon... by cayenne8 · · Score: 3, Informative

    I have to pay $2.00 in a soda machine for a bottle of Coke. 10 years ago I needed to pay $1.50 and 20 years ago it was $1.00.

    While I get your point...I have to say WOW, where do you buy your cokes?

    I've seen it that high at places like airports where you expect to be gouged, but in regular life, I don't regularly see coke machines THAT expensive. Hell, I don't pay that much in a convienience store...

    Most places where I live, yes, I guess about $1 or $1.25 is the norm, although you can at times find them slightly less...but where do you live? Is everything around you really expensive?

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