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Tesla Deliveries Are Down 31% From Last Quarter -- But Up 110% From Last Year (forbes.com)

An anonymous reader quotes Forbes: Tesla's stock dropped 8% Thursday on the news that Q1 deliveries fell 31% from the previous quarter. However, being a seasonal business, car companies usually compare their results against the same quarter from the previous year. On that basis, virtually all of the major car companies have said Q1 sales will be flat to 7% lower than last year. In contrast, Tesla's deliveries are up 110% from last year. From the one year perspective, Tesla is the only car company that is growing...

Yesterday's headlines which focused on the 31% decline are factually correct but misleading. Moreover, Tesla said that delays in deliveries to Europe and China caused "a large number of vehicle deliveries to shift to the second quarter. At the end of the first quarter, approximately 10,600 vehicles were in transit to customers globally..." Had Tesla managed the increased deliveries in Europe and China a little better, they might have come close to Wall Street's expectations.

On Friday, Tesla's stock bounced up 2.68%.

18 of 94 comments (clear)

  1. Not seasonality that cause sequential Q rev drop by JoeyRox · · Score: 4, Insightful

    It was the expiration/reduction of consumer tax credit. A huge amount of demand was pulled forward in the final Q of last year for that reason.

  2. Re:Tesla is a fraud by Gravis+Zero · · Score: 4, Informative

    Tesla is a fraud. It is Theranos...

    How so? Are they not electric cars? Do they not function as cars?

    but they make explosive electric cars.

    Electric cars do not explode, Tesla or otherwise. In the event a damaged battery cell, a cascade reaction can occur in which the battery slowly burns the car but never explode. However, ICE cars have been known to explode because they are powered by a combustible fuel source and a collision can cause the gasoline to leak. When the leaking gasoline meets a small ignition source the vehicle is soon engulfed in a fireball.

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    Anons need not reply. Questions end with a question mark.
  3. Re:Tesla is a fraud by cheesybagel · · Score: 4, Insightful

    It's not the same thing. Theranos advertised a product which they never actually delivered. That they could do a variety of blood tests with a small blood sample which they did not.

    Tesla sells an actual product that does work as advertised.

  4. Re:Tesla is a fraud by cheesybagel · · Score: 3, Informative

    You might argue about the financial viability of Tesla or it's business model but even their competitors think their product are solid technology wise for what they are.

    What they have are manufacturing and quality control issues.

    It is not surprising they missed their target deliveries this quarter. Their logistics system is dysfunctional. Since deliveries this quarter were mostly for European and Asian markets, i.e. where the remaining high-end customers still to be served are, this made it even worse. Did you catch the news about a bunch of Model 3's stuck in customs in China some a couple of weeks back because of a labeling issue? Or how Elon made Tesla employees personally deliver vehicles to customers to meet their numbers? Those are just some of the issues. Their logistics suck.

  5. They're largely filling preexisting orders by SlaveToTheGrind · · Score: 4, Interesting

    As I've said before, the hundreds of thousands of people on the Model 3 waitlist means you can't view an increase in deliveries as an equivalent increase in customers. They're simply backfilling orders that already existed, so the 110% growth is just measuring increase in production. Depending on the rate that people on the waitlist are giving up and moving on, net customer demand could actually be decreasing.

    The real test will come when the waitlist is eliminated -- then QoQ or YoY will actually measure deltas in customer demand.

    1. Re:They're largely filling preexisting orders by Solandri · · Score: 2, Insightful
      I'm taking a risk posting this because anything I post which portrays Tesla is even the slightest negative light, no matter how factual, seems to get modded down by the Teslarati. But here goes:

      The real test will come when the waitlist is eliminated -- then QoQ or YoY will actually measure deltas in customer demand.

      Thing is, it's not really customer demand per se. California has a ZEV mandate. Each year, every car company has to sell a certain percentage of zero emissions vehicles - mostly EVs though there's at least one hydrogen fuel cell vehicle in the mix. The formula is a bit complex (factoring in partial ZEVs like plug-in hybrids), but for 2018 it's about 2.5%. For 2025 it'll be 8%.

      If a car company can't hit that quota, they must buy credits from a company which exceeded theirs (usually Tesla, so you can nix all the conspiracy theories about the other automakers wanting to kill off Tesla - Tesla is their safety net). If they fail to meet their ZEV quota, they are banned from selling cars in California. And since about a dozen other states automatically adopt California's auto guidelines, they'd be banned from selling cars to about a third of the U.S.population. No car company wants to be cut off from a third of the U.S. market, so they are all busy producing EVs. And if there's insufficient demand for EVs for them to meet their quota, they will run sales and incentives (even selling/leasing the EVs at a loss) to meet the quota.

      So the growth in customer demand isn't organic. It's mandated by law (that's a fact too). Not saying there isn't demand - there very well could be. But we'll never know exactly how much real demand there is because the law manipulates market forces to make the tail wag the dog (forces automakers to lower the price until a certain level of demand is attained).

      And the only non-factual part of this post. Speculation: Tesla may be deliberately trying to slow down production, so they can push more of those preorders into later years when the ZEV mandated percentage is higher. They may be hoping that the other companies will have a harder time hitting the higher quota percentages, which would make Tesla's ZEV credits more valuable. Right now, once all the automakers hit their ZEV quotas, the ZEV credits for any additional cars Tesla sells that year are worthless.

    2. Re:They're largely filling preexisting orders by sphealey · · Score: 4, Informative

      - - - - - Not saying there isn't demand - there very well could be. But we'll never know exactly how much real demand there is because the law manipulates market forces to make the tail wag the dog (forces automakers to lower the price until a certain level of demand is attained). - - - -

      Thoughtful and informative post. There are two factors that might be added to the list:

      * Having driven an electric car (Volt) for six months now IMHO electrics are superior to ICE for 80% of USian use cases (and to me more enjoyable, but that's a matter of preference)
      * The US alone spends about a a half-trillion dollars of taxpayer money per year subsidizing the oil industry with everything from drilling credits to Superfund cleanups to military garrisoning of the major oil producing regions of the world, so the market for ICE vehicles is not exactly undistorted.

    3. Re:They're largely filling preexisting orders by steveha · · Score: 2

      Keep in mind that Tesla has started shipping cars to Europe and China. Last I saw, they were making 7000 cars a week.

      I do think Tesla may be reaching the limits of the American customers who will pay above $35K to get a fancier Model 3 now instead of waiting for the $35K model to actually ship. There are a lot of people who are waiting for the $35K car and when it starts selling, Tesla will sell all they can make, at least for a few years.

      Tesla promised that the $35K Model 3 was about to ship, but it hasn't shipped yet. This is kind of weird but I am trusting that the car really will ship one of these days. Tesla is known for doing what it says it will do, and also known for doing it much later than the plan.

      I think Europe has plenty of customers who will buy the more expensive (i.e. more profitable for Tesla) versions of the Model 3; so it makes sense to me that Tesla is diverting a chunk of their production over there.

      Delaying production? I really don't think so. Tesla makes a profit on every car they sell so they want to sell as many as possible. They sure have plenty of expenses they need to cover. Rather than slowing production they are currently building two more "GigaFactories".

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      lf(1): it's like ls(1) but sorts filenames by extension, tersely
    4. Re: They're largely filling preexisting orders by sphealey · · Score: 2

      The US is 85% urban, and the vast majority of driving is within the urban/suburban/exurban zone. There are also ~225,000 gas stations in the US and somewhere between 10 billion and 100 billion electric outlets.

  6. Thanks for the analysis by Okian+Warrior · · Score: 4, Insightful

    Thank you for posting that. I was wondering where the mislead was, since all the recent expert analysis seemed reasonable and rational.

    In case anyone hasn't been following the Tesla saga (most people, I imagine), public sentiment about the company is completely and totally driven by a sense of profit for the customers of the people writing the sentiment. If a fund's customers would profit by the stock tanking, then they try to bring that about by writing misleading predictions of doom and gloom.

    The Tesla target price is all over the map - from from a low of 180 to a high of 500.

    Tesla used to be the most shorted stock in history, and still has significant short interest. Roughly $11 b is betting that the stock will tank, and this results in enormous incentive to bring that about.

    Last summer it was "Tesla will need another round of financing, we're certain", then Tesla paid its debt obligation in cash from profits.

    Last month it was "Musk violated the SEC agreement", by tweeting information that was available in the published documents.

    Today it's "interest has dried up". Wait a half a year and see if the trend is correct.

    It's completely insane that the value of the company stock is based not on analysis and solid numbers, but on the perception of numbers. The stock doesn't go up or down based on whether they make a profit - it goes up or down based on whether it meets or exceeds *expectations* of profit.

    Ugh!

    It's literally impossible to get good stock information about Tesla at this point, and this will probably be true going forward for several years.

    1. Re:Thanks for the analysis by crow · · Score: 2

      Yeah, last summer Elon went crazy, but the most recent bout was the SEC being vindictive, and the judge basically recognized that and told them to work it out.

    2. Re:Thanks for the analysis by Sique · · Score: 3, Insightful
      Your personal opinion on what a nice car makes doesn't matter very much, except when you personally are shopping for a car. Apparently, enough people are willing to put down money for a Model S, for what reason ever. You might not agree with the people. So what?

      I don't agree with people buying a BMW. That doesn't mean that I would call BMW's stock price overvalued, just because their cars don't fit my personal taste. I have to accept that other people want other things in a car than me. And the same is valid for you and your opinion of Tesla's offerings. They don't matter at all for the stock price of TSLA. They are just your personal taste.

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      .sig: Sique *sigh*
    3. Re: Thanks for the analysis by Sique · · Score: 3, Interesting

      Apparently the general understandment you are citing is not so general at all, or it doesn't influence buyer's opinion that much. Tesla sells more Models S than BMW sells 7 Series, Mercedes-Benz sells S class, or Lincoln sells cars at all. The appeal of a Model S has to be greater than that of other similarly priced cars, quality issues be damned. I don't force you to buy a Tesla yourself. And you won't force me to buy a BMW. To me the appeal of a BMW is close to zero. And I don't own a Tesla either. I use whatever car my company provides. Currently, it's a Skoda (Volkswagen subsidary), in the future, it will probably be a car from Peugeot-Citroen. Neither of them are in any way luxury cars, but they get me from A to B. Your mileage may vary.

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      .sig: Sique *sigh*
    4. Re:Thanks for the analysis by fatwilbur · · Score: 2

      "It's completely insane that the value of the company stock is based not on analysis and solid numbers" - it is rather ironic that you say this in disgust because it is the exact reason Tesla stock is currently valued far higher than it would otherwise be.

      The reason there is such a massive short position in Tesla is because many sophisticated investors look for companies with exactly this profile - valuation far exceeding current earnings. You average investor does not short shares, and the type of investor doing this doesn't gamble. Yet you seem to think these same people haven't seen the same situation a thousand times before, and that the exact same market fundamentals which have brought down countless stocks before it do not apply here.

    5. Re: Thanks for the analysis by Sique · · Score: 2

      Whatever arguments you bring up, apparently they are meaningless to enough buyers. I don't need any reason why you won't by a Tesla (I heard you, you never will), but your arguments seem to fall on deaf ears to most people shopping in the luxury car category. Why that might be, I don't know. But the numbers tell us it is that way.

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      .sig: Sique *sigh*
  7. Re:Not seasonality that cause sequential Q rev dro by taiwanjohn · · Score: 2

    Yes. 1Q19 demand was pulled into 4Q18, and at the moment they still have thousands of units on ships in transit to China and Europe, effectively pushing those deliveries into 2Q19. So last quarter in particular was a low point in deliveries.

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    XML is like violence. If it doesn't solve your problem, you're not using enough of it. --AC
  8. Re:Tesla is a fraud by sphealey · · Score: 2

    Tesla's cars are real and do work. Some idiosyncratic design choices but that's between the seller and the potential customer.

    What it is not clear that Tesla has is a successful business model sustainable for more than... about the amount of time it has been in business. Historically it has always been possible to launch a new luxury brand, but having satisfied the demand from their intial customers it has also been very easy for the new luxury brand to go out of business and most have. GM, Nissan, and some other established makers are now selling electric vehicles that might eventually reach price points affordable by the masses, but Tesla does not seem able to do that.

  9. Re:Tesla is a fraud by larryjoe · · Score: 2, Informative

    What they have are manufacturing and quality control issues.

    Yes, there are manufacturing and quality control issues, but those are not the only challenges. The current talking points attempt to pivot away from the elephant in the room, which is that Tesla's largest market may be trending toward saturation, hence the emphasis on Europe and China. Part of that potential decrease in demand comes from the sunsetting of the US federal tax credit. However, if some of that decrease comes from saturation of the potential market, then that is a big concern. The practical short-term addressable market is only a small subset of the total car market due to cost (i.e., a huge part of the market won't consider even a $35k car), availability of charging infrastructure (e.g., how do renters charge at home?), high cost of electricity (e.g., most people don't have access to free solar or at-work chargers), and range anxiety to a lesser but non-zero extent.

    It is not surprising they missed their target deliveries this quarter. Their logistics system is dysfunctional. Since deliveries this quarter were mostly for European and Asian markets, i.e. where the remaining high-end customers still to be served are, this made it even worse.

    This is the part that suggests that the US market is trending toward saturation, at least for the high-end, high-margin customers. If Tesla could sell more to the US market instead of the more costly operation of selling overseas to new markets, they would do so. The overseas markets can wait in deference to easier, short-term profits, if those profits were available.