Pioneer to sell first recordable DVD decks

Element5 writes "Netcenter's Tech News reports that Pioneer will be selling the first DVD players (not DVD-ROM drives) to be able to record up to six hours of programming to rewritable discs. Check out the story. Pricing is high, as expected: $2399 US for the unit, $28.79 per disc. " And watch closely, as the film industry gets a panicked look in their eyes. Update: 11/27 08:47 by H : Thanks to Jim Choate for the story that Panasonic has introduced DVD-RAM for only 700$US.

Comments

MPAA could still triumph

[konstant]

If anyone is panicked in the film industry, it is only the shock of entrenched power forced on the move by new technology. If the MPAA plays its cards correctly, the film industry could easily emerge with a dominance in this new field and higher revenues than ever before.

Consider that we already have this fundamental technology (albeit in a cruder form) with VCR, but the majority of film viewers are completely incapacitated by a simple red and white FBI warning pasted at the header of each tape. That flimsy exercise of authority is enough to keep the common consumer in check.

In my observation, the deciding factor in "consumer revolutions" is not the desire for independence, but the allure of convenience. There are many people, yes, who are thrilled by the notion of endlessly copied, personally owned videos. But I suspect that sector is small when viewed relative to the mass of moviegoers, who are happy parting with small sums of movie for the simple convenience of being provided the film as a service rather than as a commodity. And on those rare occasions they desire it as a commodity, $20 and a five minute drive don't seem to great a cost to spare.

If the average buyer of movies has ample and convenient supply of pre-recorded DVDs from their local rental store, on a par with the availability of VCR tapes today, why would they desire to copy their own, and at a large initial expense at that, since I can't imagine these recording machines will be cheap.

The internet does have the potential to alter this status quo, through pirated rebroadcasts, but only in a distant future (let us say one decade) in which the typical internet-enabled household can boast broadband speeds.

This gives the film industry ten years to get their shit together and organize an official pay-per-view internet broadcasting plan. The convenience of visiting a well-known site will make the arcane knowledge of pirate sites seem like sweaty and unnecessary labor. The quick little FBI blurbs will be enough to remind the placid victims that viewing pirated versions is Wrong.

The film industry (and t he recording industry for that matter) provide their media as services, although they present them as commodities. So long as that remains the more convenient schema, I can't see a consumer insurgency as a realistic future.

-konstant