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So, I'm sitting here half-watching the Super Bowl and admiring some of the new commericials. So far, I think that the E*trade Monkey with Horse ad has been really good, as has the Kasparov vs. The Machines - the accenture and cingular ads have been, IMHO, as bland as Wonder bread. That, and the Cingular icon looks like a bold color version of the X icon, or something. The E*Trade Matrix rip-off ad was good as well - but with one quarter left, I'm not as impressed as in past years. What do you folks think?Update: 01/29 06:29 PM by H :Check out AdCritic's Superbowl site.

Fred Palmer noted that Caldera has officially begun trading their stock. The stock is currently trading several points above where they opened: congrats to everyone who got in on this one, but especially to the guys at Caldera. Now lets see what they do with it ... Linsight has a good summary if you're interested.

Quite a number of people have written in with the news that VA Linux Systems has re-priced, this time setting their range at $28-30 per share. People have been submitting e-mail reports from E*Trade, so if you are getting anything through there, you must re-confirm. For the friends and family program, remember that you will also be contacted to confirm as well.If you are part of the friends and family program, you can pre-emptively re-confirm by calling the phone number in the initial packet. Otherwise, phone calls will begin 8AM-4PM EST on Friday.

After digging through three horrible voice-mail menus I finally got through to an E*Trade customer service representative named Jehnon Johnson who gave me the latest official skinny on the Red Hat IPO (as of 10:45 a.m. EDT) for "affinity" customers. If that's you, please read on. Update: 08/11 05:22 (5:22 p.m. PDT) by H : It's up and running-it's around 45$ per share, a three+ fold increase.

"You must reconfirm your conditional offer," Johnson said. To do this, you log into your E*Trade account, click on "Account Services," then "Other Questions," and click on "e-mail" to send an automatic e-mail reconfirming your offer. You can do this at any time, but Johnson advises "...doing it as soon as possible. The stock is being priced today."

Another alternative, Johnson, said, was to wait. As soon as Red Hat sets its final offering price - Johnson said, "I think it has been set at $14 per share" - E*Trade will send e-mail to everyone who has opened an E*Trade account and has money in it earmarked to buy Red Hat shares. This is the one that could come out during any two-hour period, any time. If you haven't reconfirmed already or don't do so immediately, you may want to check your e-mail hourly.

One big catch: if you only have $1000 or $1200 in your E*Trade account earmarked for Red Hat stock purchases, you need to send more. NOW! As in wire it, in accordance with the instructions on the E*Trade site. Otherwise you will not get any stock, according to Johnson.

Important Disclaimer: Please remember that Slashdot is not in the business of distributing investment news, and that things can change rapidly on the day a company does its IPO. If you have a direct financial interest in the Red Hat IPO, you should contact E*Trade directly for exact instructions and the latest news instead of getting your information from Slashdot. - Roblimo READ THIS OK, here's the deal. The official letter from E*Trade was sent, but it contains the wrong info as to how to confirm. Go in to the Account Services, and they say click on Other Questions at the bottom of page. It's not there-instead click on e-mail us on the right navbar. Inside of there, choose the other option, rather then a pre-set option, and it will take you to yet another page. From there, click on e-mail us. That should do it.

saurus wrote in to tell us that an announcement has appearedon E*trade proclaiming that the IPO share price for Red Hat will now be $12-$14. Everyone's getting really anxious to see what happens. Brace yourself. Update: 08/11 12:32 by H : It looks like the info was pulled-anyone have more details? Post below.

Dr. Tom was the first to send us the Be Inc. IPO announcement from E-Trade. Very cool OS, and I hope the sale goes well. E-Trade will be accepting apps for distribution to members, and also notes that while the registration statement has been filed, it's not been accepted by the SEC. Check out the Yahoo Biz story for more details.