Domain: mcdonoughpartners.com
Stories and comments across the archive that link to mcdonoughpartners.com.
Comments · 5
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VMware Planning For Sustainable Campus
VMware has commissioned McDonough's company to build their future Palo Alto campus. VMware seems to be doing The Right Thing (tm) in many, many ways.
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Green projects as PR stunts?
Many companies have learned to apreciate the value of being "green" but I actually think William Clay Ford Jr. is being serious about this one.
Read about the project here
William McDonough + Partners is leading Ford Motor Company's revitalization of its historic Rouge complex. The goal of this 20-year project is to lead the manufacturing world into the Next Industrial Revolution by modeling strategies for a sustaining future. -
Re:Litter is advocated?
These are not the environmentalist ideas we're looking for.
I don't know what environmentalist ideas you're looking for, but for my money, no environmentalist makes more sense than McDonough.
And no mention was made at all about how comfortable those eco-chairs were.
It hardly seems like making biodegradable fabric comfortable is a major design challenge.
Name industries where ecological improvements resulted in better revenues, or other tangible benefits.
Here's one obvious example. The living roof will cost them $15m as opposed to $50m for a standard roof, as well as saving on water treatment. There are plenty of examples in a variety of industries if you care to look. -
Re:dreaming...
But a building with a green top, that being trees, grasses, etc would help reduce ambient temperature caused by normal metallic/asphalt roofing materials.
You should take a look at the City of Chicago is doing with the roof of their City Hall. Sadly, the greentop is being treated as a research project and is not open to the public.
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Architect, idealist, pragmatist William McDonoughHere's a recent speech (real player) by Designer William McDonough. Very interesting how he moved to sustainable architectures and sustainable ecosystems. It wasn't his first inclination, but fear of a negligence lawsuit moved him in that direction.
Sustainable technology sounds like pie in the sky, but he has really focused on using things that work, and he understands the economic realities.
He does think that we have the wrong metric of prosperity.
His speech starts at 3:56, and listen especially to 4:45 into the speech. 5:45 talks right to your point about the lunacy of using technologies that will require 100,000 of cleanup.
And I challenge anyone to listen to the first 2 1/2 minutes and be able to turn the rest of his speech off.
Also contains interesting quotes from
/.'s favorite president, Thomas Jefferson.