Slashdot Mirror

eldavojohn writes "One of the driving forces behind the ESRB toughening its ratings is closing its doors on December 31st, 2009. The National Institute on Media and the Family was funded by Fairview Health Services, and simply could no longer justify the yearly $750,000 price tag given today's economic climate. NIMF's reign of nagging has been pretty consistent since 1996, and was often indirectly featured on Slashdot. Don't worry, president and founder Dr. David Walsh promises to keep writing and giving speeches ... and imploring us all to think of the children."

Every year, the National Institute on Media and the Family releases a report card which grades various aspects of the video game industry on how well they keep "inappropriate" games out of the hands of children. This year's report was largely positive, which is surprising given the history of strong criticism by the Institute. They acknowledged that gaming is becoming a much bigger part of family life than it was in the past, and they're making an effort to shift the focus onto the parents to keep their kids' gaming habits under control. The full report is available here (PDF), and Game Daily has an interview with Entertainment Software Alliance CEO Michael Gallagher which touches on some of the same issues.

Every year, the National Institute on Media and the Family releases a report card which grades various aspects of the video game industry on how well they keep "inappropriate" games out of the hands of children. This year's report was largely positive, which is surprising given the history of strong criticism by the Institute. They acknowledged that gaming is becoming a much bigger part of family life than it was in the past, and they're making an effort to shift the focus onto the parents to keep their kids' gaming habits under control. The full report is available here (PDF), and Game Daily has an interview with Entertainment Software Alliance CEO Michael Gallagher which touches on some of the same issues.

GamePolitics reports on a failing grade given to the ESRB by the National Institute on Media and the Family. The report card did not look good for the ratings board, which almost immediately fired back at the organization. From that article: "The reality is that publishers understand that retailers largely choose not to stock AO-rated games, and so in the interests of producing marketable games, publishers will oftentimes revise and resubmit a game that was initially assigned an AO by raters in an effort to produce an M-rated game. When this happens, the process starts again from the beginning, and each new version of a game is reviewed independently. The call to issue more AO ratings has little to do with rating accuracy, and more to do with NIMF's real agenda, which is to destroy the commercial viability of games it deems objectionable. Unlike NIMF, ESRB's job is to be a neutral rater, not a censor."

Steve writes "Of the record breaking $7.3 billion in video games sold in 2004, only 18 percent of them were rated "M". This is surprising, considering some media watch groups have great concern over inappropriate video games landing in the hands of children, even claiming that 60-90 percent of video games have violent themes. Filefront uncovers the real trend and includes quotes from ESRB President Patricia Vance."

Steve Rock writes "To the surprise of no one, game manufacturers and resellers were again taken to task over the production and sales of games containing violent or sexual themes. According to the National Institute on Media and the Family's Ninth Annual Mediawise Video Game Report Card even games with beneficial or neutral content can be harmful to children because of the connection between gameplay and our obesity epidemic. Interestingly, out of fifty surveys mailed out by the Institute to retailers and producers only two were completed and returned. The industry was given a passing grade for the ESRB rating system but the actual enforcement of the system by the retailers was not -- it is worth noting, however, that the Interactive Entertainment Merchants Association has stated that self-regulation procedures were scheduled to be implemented by December 2004 and therefore tests of retailer compliance to ESRB ratings was premature."

Thanks to several readers for pointing to the National Institute on Media and the Family's eighth annual videogame report card, which says it "provides a snapshot of the interactive gaming industry with a focus on issues related to child welfare." A particular issue focused on is "the growing issue of screen time as it relates to the obesity epidemic", of which it's suggested: "there is both an opportunity and challenge for the industry to develop games that involve physical activity so that young players exercise more than their thumbs." The other hot topic is a continuing one: "the easy access that boys have to increasingly ultra-violent M-rated games and the popularity of the most violent games with that group." The survey ends with lists, including "games to avoid" for 2003, mentioning obviously controversial titles like Manhunt, but also other, quirkier picks such as WarCraft III: The Frozen Throne.