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Free (Ad-Supported) DSL ISP Debuts

The service won't actually be available until April, and even then only in places where local telcos have DSL capability, but according to this C|Net story, Broadband Digital Group is supposed to be taking advance registrations for free DSL service as of today. But there are catches to this service. Big ones. (Click below for more.)

The first catch - and one that I read with horror - is that in order to get a free DSL modem (they aren't cheap) a subscriber must refer at least 10 other subscribers to Broadband Digital Group. Sure, they're going to come up with some sort of sanctimonious anti-spam policy, but I will bet this policy causes as much spam as a horror called AllAdvantage.com, which claims to have a strong anti-spam policy, but at the same time offers big incentives to members who refer "friends" to its service. (The hypocrisy behind these "wink,wink, we're not spamming, just asking people to tell friends about us" policies is truly vomit-inducing, but it is illegal to do what I'd like to do to the people who came up with this horror, so they're safe from me. For the moment.)

I'm tired of all the All-Advantage "friends" I suddenly have who I've never met before. I get spam from them every day. Now I'm sure I - along with many others - will suddenly have many Broadband Digital Group "friends" trying to rope us into this new scheme. I spotted nothing on the company's Web site about simply buying a DSL modem. I'm sure this is an oversight that will be rectified shortly. It would be horrible to think that this company would only open its service to spammers, no matter what kind of market-speak they use to cover up the fact that their referral program is nothing but an inducement to spam.

But even if Broadband Digital Group can figure out a way to justify its spam-creating marketing plan or drops it in favor of something nicer, you will still be forced to use software from Broadband Digital Group's business partner Winfire to access the service. This software requires "Windows 95, 98 (or higher), or Windows NT." No Mac, no Linux, no *nix. Without this software you won't see the ads, and Broadband Digital Group won't be able to gather info on what sites you visit, so you must have their chosen software to connect to their service.

You can see the company's point; their service is ad-supported, so if they can't give all kinds of info about you to advertisers, there's no way they can give you - free - a service that currently retails for $40 - $60 per month in most areas. There is no such thing as a free lunch. The ads pay the freight. If you are going to use the service, you must put up with the ads. And you can't even complain about being forced to use Windows as part of the deal. No one is forcing you to sign up for free broadband Internet service. By definition, wherever you will be able to get this service, you will also be able to sign up for DSL service through other providers that will charge you money - but won't require special software or send you an ad barrage.

Will this work? Is this going to be a viable business? It's going to be interesting to watch. There are obvious flaws in the company's business plan, but there are good things about it, too. Please don't take my word for it either way; I urge you to read the C|Net story and check the company's Web site before coming up with an opinion. If nothing else, assuming Broadband Digital Group can grow as rapidly as its owners and investors hope it can, the availability of "free" broadband service will force other high speed Internet access providers - like cable companies - to provide either more reliable service or lower prices (or both!) than they do now if they want to have any subscribers left in a few years.

30 of 147 comments (clear)

  1. I don't like this by Anonymous Coward · · Score: 4

    You hereby agree that if the terms of this Rules Agreement are not specifically enforced, Winfire will be irreparably damaged, and therefore You agree that Winfire shall be entitled, without bond or other security in excess of $1,000, or without proof of damages, to temporary and/or permanent injunctions and/or restraining orders with respect any breach(es) of this Rules Agreement, in addition to any other available remedies available to Winfire at law or in equity. Now I don't Normally check Terms of Service but is this normal?

    1. Re:I don't like this by c+era · · Score: 2

      Most free ISPs have a statment like that. Only it $50 - $100 instead of $1000.

    2. Re:I don't like this by Inoshiro · · Score: 2

      Speaking of nasty oddness. Check out this chunk from the AllAdvantage people:
      Privacy Counts. Unlike the rest of the Internet, your information will never be sold, rented, or shared with any third party.

      Isn't that bordering on slander?
      ---

      --
      --
      Internet Explorer (n): Another bug -- that is, a feature that can't be turned off -- in Windows.
  2. FreeMWare is $0 for personal use. by EngrBohn · · Score: 2

    If it works (I have no experience with it), FreeMWare is, well, free. The webpage says it's still unstable & for developers only.
    Christopher A. Bohn

    --
    cb
    Oooh! What does this button do!?
  3. It might be worthwhile by reflector · · Score: 2

    If you have an older computer you're not using, why not install it with windoze, then install NAT software like Wingate, Winroute, or NAT32? The advertisers can send all their crap to the windoze box that you never look at anyway, and on the other side you have a perfectly good linux box with free DSL...

  4. Like the age of the Free Computer... by Wakko+Warner · · Score: 2
    ...this too will be a short-lived era. Companies will find the cost of service far too much to bear, and customers will find the service progressively worse as more and more "friends" sign on for free service. Hell, I've seen this happen with ISPs you have to *pay* for! (I've jumped ship several times now from ISPs that simply would not upgrade their infrastructure in the face of a burgeoning userbase.) Once these things happen, you can start counting the days free DSL has left on one hand with fingers left over.

    - A.P.
    --


    "One World, one Web, one Program" - Microsoft promotional ad

    --
    "Remember when the U.S. had a drug problem, and then we declared a War On Drugs, and now you can't buy drugs anymore?"
  5. Not going to work by Genom · · Score: 4

    Gotta rant a bit on this one...

    I've tried a couple of these "free" ad-supported ISPs (admittedly, they were dial-ups, but the principle is the same) - and while they DO give you access to the 'net, they do so rather poorly in comparison to other ISPs.

    Generally, there is little or no support. This alone is a good reason for many to stay away. Especially those who are new to the internet, and need a bit of help to do things you or I would think are pretty simple. So, they generally aren't very good for newbies - that leaves experienced users...who generally go a few steps further when something seems to be wrong.

    Send their "support" address a series of traceroutes, showing them that there seems to be a problem with their equipment - and get no response for a few days - then a form letter asking you to make sure your username and password are typed correctly, and that you're dialing the right number (Hello? If I wasn't logging in, how'd I do the traceroute?)

    Support aside, you generally have to put up with some sort of "ad panel" on your screen. Invariably these are set to be "always on top" (which generally relates to "always in the way"). When these services first started, the ad panels were relatively small - but they're growing - soon, you'll have 60% ads, 40% other.
    You can't even move the panel out of the way, as most use some sort of scripting that doesn't allow you to move ANY part of the panel off-screen. And of course, most of these services think that everyone runs at 800x600 - so you'll get constant warning messages (which you can't turn off) if you run at 1280x1024 and want to put the panel anywhere but the upper right hand corner of the screen.

    I'm not even going to go into the spam...although my advice there is to make sure you never remove anything from their mail server - and when they complain, show them the spam. Of course, this may get you nowhere...

    Apologies for the bit of a rant here, but these places are generally REALLY low on the quality scale. I can't imagine that going broadband is going to make them any better. In fact, I can see them getting MUCH worse (with that kind of bandwidth, they'll want to force-feed you streaming video...)

    Disclaimer: I've worked for a dial-up ISP for 2 years, and have had a cable modem for one. My views are based on my own experiences, and I do try to keep my ISP bias in check most of the time ;)

    1. Re:Not going to work by Syberghost · · Score: 3

      If you don't mind all these problems, and aren't using a Micro$oft OS, at least there's:

      FreeWWWeb, which explictly supports Linux and Sega Dreamcast, and should work with any PPP-capable OS.

      They send you spam instead of banner ads, and restrict you to 100 hours a month, but they explictly allow you to create multiple accounts and use them to go beyond 100 hours usage.

  6. terms of the agreement by Understudy · · Score: 2

    Section 9 of the terms of service allow them to use the outgoing section of your e-mail to send what is pure essence is spam and in section 14 they have an anti spam policy in contract law cases this kind of hyprocrisy doesn't hold up in court.

  7. www.worldspy.com by c+era · · Score: 2

    They also offer free dsl and dial-up service. Currently they only have software for windows, but mac and linux software will be available soon. They also do not have a banner, just software that logs your internet usage.

  8. Free ISP software. by rawhide · · Score: 2

    There's been a few free ad-based ISP's started here in Australia, one in particular called (*shock*) free.net.au which uses a program to basically control your DUN in Windows. This window when minimised automatically restores itself when a new advert appears, forcing focus onto itself (ie, it switches you out of fullscreen programs). I suppose that is the intention of it, to show you adverts the entire time while you are connected no-matter what you are doing. However, there is a simple app floating around (written in VB no less!) that allows the window to be forcefully hidden, never to appear again, a stroke of insecurity on behalf of the ISP and another point on the board for the obscurity != security beleivers.

    --
    Cow of ThirdEye
  9. send the ads by email by jeff.covey · · Score: 2
    i love how they market "winfire" as something good for you rather than a tool for them to gather demographic data. :)

    anyway, my recommendation to all businesses like this: do advertising, but do it through email.

    that way, you don't have to support clunky platform-specific add-ons or customized browsers, and you're opening yourself up to a much wider market. i would probably take advantage of the offer myself if it were handled this way, and i'm sure many other *nix and mac users would as well.

    of course, most any geek is going to either not pick up the mail from his or her foo@freewhatever.com account or procmail it out of existance, but not if the means of getting ads is also the only place where service changes and outages are announced. :) better yet, send mails along the lines of "respond to this message within 48 hours, or your account will be automatically suspended."

    not that this is a big issue... most people are not geeks, and are not going to be aware that it's even possible to stop the mail. i can say this with certainty after having watched numerous newbies click on dozens of ads without any idea that the ads weren't part of the search they were doing. "how did i end up on miracle whip? i was searching for the weather report!"
    --

  10. Getting on the 'net is the goal by quakeaddict · · Score: 2

    I know someone who has a "Free PC" and the Free internet service that comes with it (granted only a 56K connection).

    I must also say that it is working nicely. They have been surfing the net for almost three months and I haven't received a single "help" call from them. They can care less about the advertisements that ring their desktop. They need the 'net to get crucial medical information about spina bifida since their youngest daughter was born with it. The information they have discovered, and the support they found, has made an immeasurable difference in their daughter's life..literally.

    If it works...this type of stuff is very good for folks who cannot afford it otherwise. Getting people on the net is a "good thing", even if you have to beg borrow and steal to do so.

    --
    I'm still working on a clever footer.
  11. How do they enforce it? by DreamerFi · · Score: 4

    Looks like somebody with a network sniffer, a few free hours, and perl could hack up something that looks to them like a regular user, while the owner of said perl scripts has free dsl access without the advertisement horror.
    Now, personally, I avoid free providers like this, their service tends to suck bowling balls through a garden hose, and I'm a firm believer of tanstaafl, but I always wonder...

    -John

  12. Disturbing by Ciannait · · Score: 2

    I can't think of a single person that I know that wouldn't be truly disgusted (and thereby regard me with some disdain) at having been spammed, traceably, by me. No one wants spam in their mailbox, let alone spam originating from an acquaintance.
    Inasmuch as it appears that there really is no other way to get the DSL router (at least for the moment), potential users really are being forced to be used as slave labor in the spamming efforts - don't want to pay for the latest email listing CD? No problem, make your "subscribers" spam people to get the service! In addition, when factoring in the percentage of people who actually respond to spam, users are going to have to send out email to many more than the ten or fifteen that are required.

    This is not to mention the misnomers that are associated with this, either... DSL is more secure than cable, but only when DSL is not in bridging mode - something that in my area, is only becoming more widespread recently.


    "During your times of trial and suffering, when you see only one set of footprints, it was then that I was riding the pogostick."

    --
    A good traveller has no fixed plans and is not intent on arriving.
  13. Re:Alternatives for cheap access... by Roblimo · · Score: 2
    Yes, there was a T-1 bandwidth co-op in the SF bay area, and we were ready to do a nice big story about it -- and then, suddenly, it went broke.

    A lot of Internet economics are still pretty muddy. At least people are experimenting.

    - Robin

  14. Servers! by taniwha · · Score: 2

    I know the uplink on DSL is slower but this seems perfect for someone who want to put up an NT based server (or router :-) - you don't have to look at the ads if the monitor's been detached

  15. `Ad-sponsored' is *not* free! by Tom+Christiansen · · Score: 4
    The idea that something which must be paid for though peaceful submission to advert-driven brainwashing is somehow `free' is nothing short of Orwellian newspeak, the truth-denying language of Big Brother's rule in Nineteen Eighty-Four.
    1. The material is not free of charge, because you must pay for it with your mind. This is a high, high cost--one far too high for anyone who values their mind to blithely pay out. My mind is not for rent, with apologies to Rush.

    2. The material is not free of restriction, because it has a severe condition for use: you must open up your brain to its manipulative tendrils. In fact, it's completely about restriction: restricting your mind, the most severe of all possible restrictions. It used to be you had to become a POW to be subjected to brain-washing. Now everyone gratefully submits themselves to this tacit torture.

    As Neil Postman said, ``Contempt, rather than celebration, is the proper response to advertising and the system that makes it possible.''

    And yes, I do practice what I preach. I have no television for this very reason. I will not pay for those programs by sacrificing my mind to trivialized sound-bytes and deceptive adverts.

    1. Re:`Ad-sponsored' is *not* free! by laborit · · Score: 2

      And yes, I do practice what I preach. I have no television for this very reason. I will not pay for those programs by sacrificing my mind to trivialized sound-bytes and deceptive adverts.

      Then it sounds to me like you have a dangerously low opinion of said mind. Seeing an ad does not cause you to change any opinions or buy any products; these are things you must give your consent to. They may prevaricate; they may use subtle and manipulative tricks; but these are things that we encounter every day from every information source, including other humans. In this era of information overload, it's a vital skill to be able to choose what to pay attention to. If being exposed to advertising will really compromise you so badly, you're already in deep trouble -- you must click on every link you see, stop to read every book that has a favorable review on the cover, and offer a dinner invitation to every stranger who calls you "buddy."
      My point is that we can't filter out every potentially dishonest stimulus the environment is going to provide, so we'd better learn to defend ourselves (of course, learning when not to be minutely suspicious is a vital skill as well). Acting as if any exposure to persuasion will produce not only transitory impulses (which it may do) but lasting alterations thought and behavior seriously shortchanges our intelligence. Or, to adapt a famous maxim from neurology:

      If the mind were simple enough that an advertisement could change us, we wouldn't be able to create advertisements.

      That being said, I am in complete agreement that people tend to undervalue their time and attention. Filtering out ads does cost us something, and these "free" services probably will work to change a few brand alignments, simply because it becomes too draining to keep all the babble out. And if that disturbs you enough to keep you from subscribing, your choice is perfectly valid -- but quite different from the idea that we're tabulae rasa, defenseless against the programming of content-pushers.

      - Michael Cohn
      Author of the GHB FAQ

      --

      -----
      Go ahead, blame me... I voted for Nader!
    2. Re:`Ad-sponsored' is *not* free! by Syberghost · · Score: 2

      Oh, for ghu's sake, Tom, lighten up.

      The idea that being exposed to speech automatically converts one to thinking like the speaker is ridiculous. That only works for people who don't have opinions of their own in the first place.

      If you don't want to have a television, say "I don't want to have a television". To say "I won't use a television because it'll make me stupid" is well beyond paranoid and verges on psychotic.

      If possession of a TV automatically made one stupid, you'd be the only smart person left on the planet.

      TV isn't a sickness, it's a symptom. TV doesn't make one stupid; being stupid makes one watch too much TV.

      Don't try to extend the cause and affect backwards, it doesn't work, any more than using Visual Basic instead of Perl automatically makes one a bad programmer.

      We all know that being a bad programmer makes one use Visual Basic, not the reverse, right?

      I for one am glad you're spending your spare time coding instead of watching TV, but it's no worse a waste of time than any other waste of time. If you're sitting on a park bench catching Z's, you're still not coding.

      As for the ads; if you can't tune them out, don't assume that means the rest of us can't. I assure you that we can, and do, when we choose. The same is true of stupid free ISP banner ads or spam.

      If you want to pay for your internet connection, bully for you. I pay for mine, too.

      But don't tell other people that they're somehow mentally defective if they don't want to, or can't afford to. The benefits of Internet access, even to stupid people, far outweigh the inconvenience of ignoring some banner ads, or a handful of occasional spams.

      Hell, you of all people ought to be writing a module called freeISP::spamblock. :-)

    3. Re:`Ad-sponsored' is *not* free! by Tom+Christiansen · · Score: 2

      Strange. I must have missed saying that "TV makes you stupid", per your allegation. It's really much more complicated than that. I said that my mind is not for rent. This isn't the same thing by any stretch of the imagination.

    4. Re:`Ad-sponsored' is *not* free! by Syberghost · · Score: 2

      All right, granted, I extended your statements in what seemed to be the direction they were headed, without getting confirmation.

      So let's deal directly with that statement, "my mind is not for rent", and leave out the baggage.

      It's false. Here's why:

      You say that you refuse to pay for your ISP by "renting your mind", which you say equates 100% to viewing their banner ads. Let's say, for the sake of this dicussion, that you're right, and it indeed equates. (I don't agree, but what the hell, I can win this by your rules, too. :-) )

      You seem to be saying, of necessity, that you instead feel you should pay someone for your ISP connection. (Correct me if I'm wrong, please.)

      Well, how do you make your money, Tom? With your mind, that's how. Only you put in a lot of work, thus a lot of mind power, to earn that money.

      Then you pay taxes on the money, losing some of that mind power to pay for things like paying farmers not to grow wheat, or invading Panama to arrest minor druglords to pave the way for giving away the canal.

      You're probably spending more of your mind on paying for your ISP connection than you would spend on banner ads that you would COMPLETELY IGNORE.

      And then there's FreeWWWeb, which uses spam instead of banner ads. Tell me you couldn't justify spending 5 seconds a week to delete half a dozen (double the number they claim to send) spams, or even the short time it would take you to add filtering rules to your existing spam filter.

      Heck, even if you *READ* their spam, it's less brainpower spent than you'd spend in the few minutes of coding, or long hours of authoring, you'd spend to earn $19.95 after taxes.

      At my income level, a considerable chunk of my time would get spent to earn that dough.

      And indeed it does, since I am paying for Sprint ADSL. I'd like to have a freeISP option, however, so I can reach the net from the road with a laptop without having to set up a PPP server at home. I damn sure don't want to spend $19.95, or even $8.95 a month to keep that option open.

      There are people out there who can't justify spending that money if they have an option. However, places that can afford to give out free PPP access without recouping their revenue in some fashion are pretty rare.

      Of all the ways they could recoup that revenue, I can't think of one LESS intrusive than advertising, which most Americans (and presumably folks in other countries that have lots of TVs) are trained to tune out anyway.

      You don't know that because you don't have a TV. :-)

    5. Re:`Ad-sponsored' is *not* free! by Tom+Christiansen · · Score: 2

      I can't just "ignore" ads. They take over my entire attention span. The blinking, jumping, moving, and popping-up atrocities are completely distracting. I do not have the gift of being able to ignore things screaming in my ear or flashing in my eye. Perhaps you do. That's nice.

  16. And they block advertisers' competitors by Luis+Casillas · · Score: 3
    You failed to mention one thing I noticed when I visited a cousin of mine in Houston a few months ago, who had a free dialup with one of those always-on-top-ads ISPs: that they blocked web sites that compete with their advertisers.

    I tried to check out a few net bookstores, and the only one that I could connect to was Barnes and Noble, which coincidentally was one of their advertisers. When I tried Amazon, or Bookpool, or a couple others, I remember Netscape giving a _very strange_ dialog box saying that the site didn't exist (and it was _not_ a DNS failure, it was something I'd never seen before and haven't seen since).

    ---

  17. Re:In defense of Moderators... by Tom+Christiansen · · Score: 2
    you can't un-moderate when things go horribly wrong.
    Sure you can. Just post to the thread you mis-moderated. Your moderation is retroactively undone.
  18. Re:You're watching TV aren't you? by Tom+Christiansen · · Score: 2
    What's the difference... you watch TV
    Nope.
    why do you think it's free?
    I don't.
  19. How long before a spoofing client is available? by droleary · · Score: 2

    I'd give it a month before someone reverse engineers the protocol and puts out some free software for Linux that also allows you to "view" the ads. As if /dev/null wasn't popular enough . . .

  20. Re:The dual monitor solution by Money__ · · Score: 2
    Re: your comments:
    You can't even move the panel out of the way, as most use some sort of scripting that doesn't allow you to move ANY part of the panel off-screen.

    Starting last year, I took the $20/month I was paying to my local ISP and bought a cheap second (used) monitor for $100, and a second video card for $140.

    I fire up Altavista free access (now with 4 local numbers in my area) and run the main monitor at 1280x1024 and the second @ 1024x768. The blipvert stays in the far upper left corner of the second monitor, and goes mostly unnoticed, while I continue to work on the main monitor with a full view.

    The way I look at it, I would have spent about $250 this year for dialup access($20x12=240). Moreover, next year, not having an ISP to pay for, I'll have the Xtra video card and monitor payed for.

    The conection is faster and more reliable that the last 2 ISPs I've tried in my area, and I've never been happier. Who knows, with all I'm saving, maybe next year I might be able to spring for a bigger 2nd monitor. :)

    The question to ask yourself is:
    Would last years ISP bill pay for a second video card and monitor?
    _________________________

  21. Re:Linux-Compatible Free-ISP's by Cycon · · Score: 2

    This is great news to my ears, as I have been looking for a free ISP client/solution that would work under Linux.

    Does anybody know of any other such ISP's out there that either work under linux or at least would work under WINE?

    --Steve Castellotti

    --
    Your Brain + EEG + LEGO Robots = Brainstorms
  22. Re:Certainly. by sjames · · Score: 2

    A better command line would be:

    ipchains -A forward -j MASQ -s 10.0.0.0/8 -d ! 10.0.0.0/8