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AOL Invests $100M In Amazon

jeffsenter writes "AOL is investing 100M USD in Amazon. CNET story. AOL and Amazon began partnering in 1997. AOL plans to integrate Amazon into its shopping channels further and Amazon will promote AOL as its exclusive ISP. The deal did not include purchases of advertising by Amazon from AOL as many such partnerships do." The money part I'm actually not that interested in - what I do think is interesting that given AOL's size and mass, the partnership of they and Amazon is going to be a pivotal one, complimenting each other very well.

38 of 94 comments (clear)

  1. Re:aol-time-warner-amazon by Anonymous Coward · · Score: 2

    I view this as a threat to the future of the Internet. sure, it seems benign now, but think about 20 years from now.. there will be so much bandwidth consumed by people mentioning the full name of the combined AOL empire, there won't be any left for the rest of us!

  2. Excellent. Here's why. by IGnatius+T+Foobar · · Score: 3

    Despite the fact that some people here don't like AOL, this is good news... and here's why.

    Amazon is a very high profile e-commerce site. People pay attention to what Amazon is doing... both technology people and business people. Amazon is perceived as a leader. And now that they're hooked up with AOL, the 'leader' will most certainly not become a Passport/Hailstorm site.

    I've seen signs of an AOL/Netscape equivalent to that, actually. I'd be happy to see Amazon be part of that family. Not because I'd use it (I wouldn't), but because it would establish that Passport isn't the only game in town. Web sites could end up offering their users a choice of centralized authentication/payment services, much like you can walk into any store and pay with your choice of major credit cards today. Imagine: "We accept Microsoft Passport, AOL [whatever], GNU [whatever], or self pay..."

    That's where I want to go today.
    --

    --
    Tired of FB/Google censorship? Visit UNCENSORED!
  3. Loser + Loser = faster failure by HEbGb · · Score: 2

    Let's see... according to Yahoo, AOL posted a net loss of $2.10 BILLION for the last six months (up 8%), and Amazon posted a loss of $392 million. Between them, they've got about enough cash for another year or so.

    Perhaps AOL was concerned that they weren't losing money fast enough, and needed some help from the world's #1 dot-bomber: Jeff Bezos.

    "complimenting each other very well", indeed.

    I fail to be impressed by either company - it really doesn't take much hard work, or brainpower, to lose this much money, although it does take a certain... panache to convince the masses to fork it over. For all of those anxiously fearing the worldwide domination of AOL, don't you fret - just wait a year or two, and watch the demise.

    "But there's potential!" people say. Um, didn't we hear all about this a year or so ago? Look what happened...

    (nope, I'm not a bitter investor, just an old-fashioned engineer who thinks wealth should be created, and earned. I've never owned a stock in my life, just for the record.)

    1. Re:Loser + Loser = faster failure by SpinyNorman · · Score: 2

      You seem to be forgetting that AOL isn't a .com - it's part of Time Warner.

  4. 1 Click by wangi · · Score: 3
    What we're going to be doing at Shop@AOL now is combining a lot of elements of Amazon's shopping platform to enhance the experience of the users of Shop@AOL
    So they're getting '1 Click Shopping' then?

    Rather confused why Amazon would want AOL search technology too - it's search facilities are the best of the online book stores...

  5. Re:my compliments to the author! by BilldaCat · · Score: 2

    of course I knew I would make a mistake. surely, you jest, instead of surely, you just. :)

    -2 penalty for me I guess.. doh.

    --
    BilldaCat
  6. Re:my compliments to the author! by BilldaCat · · Score: 2

    yes, i do realize that, but that's certainly no excuse to keep doing it today.

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    BilldaCat
  7. Re:my compliments to the author! by BilldaCat · · Score: 3

    what? an editorial error on slashdot? surely, you just.

    hey.. with fantasy football season just around the corner, this has got me thinking.. how about fantasy slashdot?

    All grammatical errors: 3 points
    All spelling errors: 2 points
    Forgetting to close the italic tag: 5 points
    Smart-ass comments from the author in the story: 5 points
    Using the l key to symbolize the number 1: 5 points
    Improper abbreviations: 2 points

    Bonuses:

    Jon Katz posts an article of less than 3 paragraphs: 20 points
    Your author actually comments in a story: 10 points

    I'll take CmdrTaco .. of course, that's kinda like fantasy golf, whoever picks Tiger Woods wins...

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    BilldaCat
  8. 100M means more than it used to by mac123 · · Score: 3

    18 months ago, when AMZN was over 100, this would have meant a tiny fraction of the company.

    Now with the market cap under 6B, it means a whole lot more.

    18 months ago, the same stake would have cost ~$700M!

  9. My guess is... by webmaven · · Score: 2

    That this will put the kibosh on Wal-Mart's plans of outdoing Amazon, or suing them if they can't outcompete them...
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    The real Webmaven is user ID 27463. I don't rate an imposter, because my ID is such a lame-ass high number.
  10. Re:CDs in every box by simong · · Score: 2
    That's it. AOL invest in snail mail services all around the world as a method of leveraging the distribution of their CDs. It is, after all their core business.

    The truth is that the CDs are the larval form of an alien species which inhabit AOL parasitically. When there is one in every home they will spontaneously mature and eliminate all humans. Fear the Day of The Great Hatching.

  11. Coasters by macdaddy · · Score: 2
    Great, so now with every book you get a free cappuccino and another AOL Coaster, I mean CD.

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  12. the partnership of they and Amazon by wiredog · · Score: 2
    what I do think is interesting that given AOL's size and mass, the partnership of they and Amazon is going to be a pivotal one

    How about: "what I do think is interesting that, given AOL's size and mass, the partnership is going to be a pivotal one"

    -1, dump it, bad grammar, edit and re-submit.

    Sorry, I was just over at K5

  13. Why an exclusive ISP? by jgennick · · Score: 2
    Amazon will promote AOL as its exclusive ISP

    Why does Amazon need an exclusive ISP? What does that mean anyway? It seems hardly likely that Amazon would reject book orders that didn't come in over AOL.

  14. Peachy.... by wowbagger · · Score: 2

    Just think - now AOHell has all the user data Amazon accumulated. The now know what you buy, when, and how much you are willing to pay. They know what you listen to, and what you read.

    I just wonder if Amazon actually deleted my information when I cancelled my account with them.

    Oh well, I could use some AOL CDs now - shingle your house with them and you lower your air conditioning bill immensely!

    1. Re:Peachy.... by bribecka · · Score: 2
      Just think - now AOHell has all the user data Amazon accumulated.

      Personally, I have no problem with this, it's not as if they are using your bank account balances, prescriptions, or any other actual sensitive information. Amazon's use of what I buy and shop for really makes their site so much more useful. When I go to the front page, there are actually items there I would like to have.

      I just wonder if Amazon actually deleted my information when I cancelled my account with them.

      And really, what privacy-trouncing action could they take with your information if they didn't delete it all with your account. So what, so AOL now knows you bought the 2nd Spice Girls CD. Well, I guess I see your point about that one.

      --

      Where are we going and why am I in this handbasket?

    2. Re:Peachy.... by eXtro · · Score: 2
      Amazon owns Alexa, Alexa owns the complete usenet and web archives of the first couple of years. Early dejanews.com at least offered nuke options for users to delete the traces they have innocently left in the early years on public forums without thinking much about the consequences. Since it was bought by Google, a same option has not been implemented. Just wait til Google sells its stuff to AOL. How much more blinded do you want to get ?
      The ability to delete your old posts never should have been included. Usenet has always been a public forum with some amount of memory. DejaNews and now Google have just extended the length of the memory. I've posted a couple of things that I wish I hadn't, but I would never consider deleting it. Time goes on and people (sometimes) mature, everybody has done something they wish they hadn't, sometimes people do these things in spectacularly public ways.

      Even if you can pull a post, you can't pull the 20 or 30 posts that quote you and point out that you're an imbecile. If it teaches people to think before they speak then its a valuable lesson.

      People embarass themselves on slashdot all the time. Slashdot is archived and indexed by google. Should google provide opt-out on a per post basis? Should slashdot allow you to delete your old posts or articles?

  15. That was insightful? by adubey · · Score: 3

    Pray tell, how is buying a stake in a company that is pegged to go under anti-competitive?

  16. Three more months... by supabeast! · · Score: 2

    Wow, another $100 million for Amazon to flush away! Now I get to wait ANOTHER three months before FuckedCompany final lists Amazon as dead and gone, and investors finally realize that the days of the DotCom are really, really over.

  17. Name something AOL doesn't have a stake in... by kaiidth · · Score: 4
    AOL-Time Warner have interesting business habits... in the last couple of months, their assimilation's been looking like this:

    • Online music and Internet radio
    • Partner with Bertelsmann AG, EMI, and RealNetworks for MusicNet
    • A bunch of other usual suspect movie studios like Universal Pictures, who basically have to pay AOL-Time Warner for advertising airtime (although of course they're associated with Vivendi which probably means they have power all to their own)
    • Books- AOL have $100 million in Amazon...
    • Advertising- they're the US's second-largest advertiser, apparently.
    • Truly awful television (Popstars 2 out this fall)
    • Cisco, Swatch and Oxygen (marketing alliances)
    • Magazine publishing (UK publisher IPC acquired for 1.1 billion UKP)
    • EarthLink high-speed cable, Juno and High Speed Access on their broadband systems...
    • The subscription video-on-demand market in Columbia, SC (with HBO)
    • Grab the set-top box market with AOLTV/TiVo(TM)
    • Oh, and a bunch of US magazines, obviously
    • Your local supermarket (over 12,000 retail outlets have apparently signed distribution agreements to promote AOL... including Wal-Mart...)
    • There's even an AOL mobile service...
    • A strategic alliance with Sony for the PlayStation 2 (so you can use Instant Messenger, if it ever actually works)
    • Chinese top computer maker Legend (joint venture)
    • and a whole bunch of other stuff, including sponsoring Madonna's latest world tour...

    But then, their financial report for the second quarter of '01 claims that they're intending to "expand agressively", and see themselves as "The world's first internet-powered media and communications company, whose industry-leading businesses include interactive services, cable systems, publishing, music, networks and filmed entertainment".

    Oh, apparently AOL 7.0 will offer a new level of convenience, ease of use and other marketdroid speak that will make the service "central to members' lives". Can't wait.

    What, no Linux version? Darn. Looks like I'll have to after all.

  18. Re:The future... by Dr_Cheeks · · Score: 2
    The bombing will begin in five minutes.
    No way - weighed down by all those corporate logos the bombers will never manage to take off.

    Anyway, each side would know exactly what the other side was doing because they'd both be using their own propriety encryption protocols developed by the Adobe (AY ROT-13 ABTU) arm and Microsoft (Security? Huh?) arm of the respective zaibatsus, which would no doubt have already been cracked wide open by noncons (non-consumers) and publicised on the evil underground internet outside of the AOL and MSN borders. Senior ranking officers from Mega-Corp and The Conglomerate would just read each others emails ("You have corporate secrets!" / "Who do you want to spy on today?"), then dodge any attacks.

    --

  19. my compliments to the author! by friscolr · · Score: 2
    the partnership of they and Amazon is going to be a pivotal one, complimenting each other very well.

    Bezos: Why, thank you, AOL.
    Case: Oh, thank you, Amazon.
    Bezos: No, no, thank you, AOL.
    Case: Oh I insist, thank you, Amazon.
    Bezos: Please please, thank you AOL.
    Case: Look, we gave you the money, so we get to give the thanks. thank you, Amazon.

    Background:
    Jeff Bezos, Amazon CEO.
    Steve Case, AOL CEO.
    Compliment: An expression of praise, admiration, or congratulation.
    Complement: Something that completes, makes up a whole, or brings to perfection.

    -f

    1. Re:my compliments to the author! by iomud · · Score: 2

      Improper abbreviations: 2 points

      wht's wrng w/ imprpr abbr's?

      How about an obfuscated english contest?

  20. No they didn't... by [AD]Defenestrator · · Score: 2

    Ummmm... No.

    Exxon Mobil(largest company in the world, revenues of over $210 billion last year) has not bought BP(7th largest company in the world, revenues of almost $150 billion last year.

    Perhaps you were thinking of BP's takeover of Amoco a few years ago (ok then, merger *cough*).

    --
    "There are bad people out there that will try to do bad things." - Microsoft 05/11/00
  21. Re:The future... by rneches · · Score: 2
    Sorry to have sounded inept, but I do know what zaibatsu are. I lived in Japan for a while, and got to see them in action up-close and personal. I know that a bunch of merged comapnies isn't exactly the same thing as a zaibatsu, but I think it's reasonable to say that they would comprise the American equivilant of one.

    Anyway, it's only a joke, intended to be amusing before accurate. Also, it seemed a lot funnier at 4 AM when I posted it. ^_^

    --

    --
    In spite of the suggestions and all the tests that I have made, I have not cavato a spider from the hole.
  22. The future... by rneches · · Score: 4
    AOL Time Warner CNN General Motors Ford AT&T Glaxo Smithkline Beecham Amazon Sony Adobe ExxonMobile Texaco Chase Manhattan Hathaway Newport News Inc. (popularly known as Mega-Corp) has announced that it has declared that its rival, Microsoft Daimler Chrisler American Home Products Catapillar BP ABCDisney Barns and Noble Fox Viacom Novartis Boeing CitiGroup Lockheed ADM Sunoco John Deere Enron Apple Gerber A.G. (also known as The Conglomerate) is illegal. The bombing will begin in five minutes.

    Just what America needs. Zibatsu.

    --

    --
    In spite of the suggestions and all the tests that I have made, I have not cavato a spider from the hole.
  23. Truly awful television ???? by Ars-Fartsica · · Score: 2
    AOL owns HBO, which has without a doubt the finest original programming on TV. When CBS is rolling out crap like Big Brother2, NBC has The Weakest Link...HBO puts out gems like Six Feet Under.

    Added to which, on HBO I get the bonus of actually getting nearly an hour of programming per hour of viewing, as there are no commercial breaks. I am definitely willing to pay for this.

  24. This is bad analysis by Ars-Fartsica · · Score: 3
    Firstly, click here for actual quarterly numbers from AOL.

    Secondly, there was never any expectation that AOL would not show a loss within one year after one of the largest mergers in history.

    TW ad revenues are up (when most other ad supported businesses are sucking), AOL has sewn up the consumer ISP market, and through partnerships continues to acquire vast swaths of the consumer landscape.

    It doens't take a rocket scientist to figure out that over time this will translate into an incredible amount of control and obscene profit margins.

    As for you "never owning a stock" - don't brag about that too much, even in days like this, stocks are still your best way to make money (yes kids, Priceline is up 400% in the last couple of months). Take on some risk man, you could get hit by a cement truck tomorrow.

  25. Marketing Systems by Alien54 · · Score: 3
    I can see this as being the basis for the next big leap forawrd in computer technologies:

    Marketing Systems (as opposed to Operating Systems)

    Marketing Systems are systems designed purely for marketing purposes, with operations being hardly even secondary considerations.

    We have seen the gradual development of this type of thing with Microsoft. AOL and Amazon have the capabilities to really bring it to maturity.

    Check out the Vinny the Vampire comic strip

    --
    "It is a greater offense to steal men's labor, than their clothes"
  26. Shnarf by dynoman7 · · Score: 2

    Found on Amazon's Associates Program page... "Some of the most respected sites on the Internet are already Amazon.com Associates, including AOL.com"


    If the only tool you have is a hammer, you tend to see every problem as a nail.

    --
    Blarf.
  27. AOL USERS!!! by 3-State+Bit · · Score: 2

    (psst! don't let Amazon know!! :) LOLOLOL)
    FREE BOOKS ONLINE! NO credit card required! No obligation!

    RIGHT HERE!!1 Just click on a link on the left and be taken to the uncensored full texts!!!
    Hurry! THey're going fast@ REmember: NO credit card required, it's FREE, no obligation!!1


    Here's an excerpt!! (direct from link to full text!!1 http://www.ulib.org/webRoot/Books/_Gutenberg_Etext _Books/etext97/memho10.txt



    Adventure VI


    The Reigate Puzzle



    It was some time before the health of my friend Mr.
    Sherlock Holmes recovered from the strain caused by
    his immense exertions in the spring of '87. The whole
    question of the Netherland-Sumatra Company and of the
    colossal schemes of Baron Maupertuis are too recent in
    the minds of the public, and are too intimately
    concerned with politics and finance to be fitting
    subjects for this series of sketches. They led,
    however, in an indirect fashion to a singular and
    complex problem which gave my friend an opportunity of
    demonstrating the value of a fresh weapon among the
    many with which he waged his life-long battle against
    crime.

    On referring to my notes I see that it was upon the
    14th of April that I received a telegram from Lyons
    which informed me that Holmes was lying ill in the
    Hotel Dulong. Within twenty-four hours I was in his
    sick-room, and was relieved to find that there was
    nothing formidable in his symptoms. Even his iron
    constitution, however, had broken down under the
    strain of an investigation which had extended over two
    months, during which period he had never worked less
    than fifteen hours a day, and had more than once, as
    he assured me, kept to his task for five days at a
    stretch. Even the triumphant issue of his labors
    could not save him from reaction after so terrible an
    exertion, and at a time when Europe was ringing with
    his name and when his room was literally ankle-deep
    with congratulatory telegrams I found him a prey to
    the blackest depression. Even the knowledge that he
    had succeeded where the police of three countries had
    failed, and that he had outmanoeuvred at every point
    the most accomplished swindler in Europe, was
    insufficient to rouse him from his nervous
    prostration.

    Three days later we were back in Baker Street
    together; but it was evident that my friend would be
    much the better for a change, and the thought of a
    week of spring time in the country was full of
    attractions to me also. My old friend, Colonel
    Hayter, who had come under my professional care in
    Afghanistan, had now taken a house near Reigate in
    Surrey, and had frequently asked me to come down to
    him upon a visit. On the last occasion he had
    remarked that if my friend would only come with me he
    would be glad to extend his hospitality to him also.
    A little diplomacy was needed, but when Holmes
    understood that the establishment was a bachelor one,
    and that he would be allowed the fullest freedom, he
    fell in with my plans and a week after our return from
    Lyons we were under the Colonel's roof. Hayter was a
    fine old soldier who had seen much of the world, and
    he soon found, as I had expected, that Holmes and he
    had much in common.

    On the evening of our arrival we were sitting in the
    Colonel's gun-room after dinner, Holmes stretched upon
    the sofa, while Hayter and I looked over his little
    armory of Eastern weapons.

    "By the way," said he suddenly, "I think I'll take one
    of these pistols upstairs with me in case we have an
    alarm."

    "An alarm!" said I.

  28. Long story short... by C0vardeAn0nim0 · · Score: 2

    AOL = ACME

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    What ? Me, worry ?
  29. $100M = 2 months of losses by sstammer · · Score: 3

    So that should last Amazon about 2 months to pay for their losses ($168M for the last quarter).

  30. Content, Connection, and now Shopping... by Shivetya · · Score: 2

    We trade one evil for another. Netscape will save us from evil Microsoft, in turn becomes part of AOL who is now trying to out-evil even Microsoft.

    It does seem that they want to lock down our connection, our content, and soon where we can shop.

    So do they wait until Amazon goes bankrupt or is on the verge of it to buy them outright, or do they just pay Amazon enough money not to associate with MSN thereby depriving Microsoft of an ally?

    I really wonder just how big the Feds are going to allow AOL/TW to get, and how many "special" contracts they will be permitted.

    The common theorey is, let them get entrenched so we //justice// can establish a pattern of behaviour, then label it anti-competitive, make them pay the Federal Government and States for daring to be uncompetitive, and tell the public how much safer they are... (even though prosecution is just a ruse to tax people via a third party)

    So how much more can they get away with before some state or the Feds come a knocking?

    --
    * Winners compare their achievements to their goals, losers compare theirs to that of others.
  31. Hmmm.. by baptiste · · Score: 3
    Hey - at least AOL knows what they have is pretty lame and they are going to get the technology to improve their shopping services - at least they chose a decent company - the trouble I see is if AOL decides to exert more influence and buy more of Amazon - I mean, its scary teh subtle changes you see. Once the Time/Warner - AOL deal was done, I was amazed at how the numerous "go to URL xyz.time.com to chat/read more/post, etc" that were at teh end of each TIME magazine article quickly disappeared and were replaced by just AOL keywords - which doesn't do me squat. Personally I think that they are hurting themselves. Not all TIME subscribers are AOL members - if they think stuff like that is gonna force me to be one - ha - not likely. I thought TIME was doing a good job trying to integrate their Internet properties with teh maagzine - now its all AOLacized which is sad.

    But such is life. Same goes for CNN, I think it has changed drastically and not for the better. It used to be a hefty site with lots of goodies and tons of links on teh main page. The 'new look' feels to AOLacized - simpler, lots of flashy color backgrounds, and MUCH fewer links to choose from. That and it seems like the news quality and quantity of news reports has decreased. Again - a shame.

    So while this investment isn't AOL buying Amazon, if they ever do, I shudder to think what will happen as AOL 'simplifies' the look and feel of Amazon, reducing its usability that so many have come to enjoy

  32. Even worse by nanojath · · Score: 2
    "the partnership of they and Amazon is going to be a pivotal one, complimenting each other very well. "

    Yeah, "pivotal..." So you've got Time Warner on content, AOL on internet, Time-Warner/Roadrunner on broadband, Amazon on sales. No monopolies here, no sir, just a little friendly synergy.

    --

    It Is the Nature of Information to Transgress Artificial Boundaries

  33. What's a Monopoly? by nanojath · · Score: 2
    Mmm, maybe you've got me here. I'm bitching about old news - the AOL/Time Warner merger - and throwing a measly $100 Million at Amazon doesn't really affect things much. So somebody for god's sake moderate my comments out of existence as irrelevant. C'mon, get with the program, people!

    Still, as long as we're on the topic, I'm one of those who wasn't too happy to see one of the tiny handful of huge content providers (from books to blockbusters) merging with THE huge ISP, and having the FCC ask a copule questiones about whether Time Warner would still sell cable access through other ISPs and what AOL was up to with instant messenger servicing (suing the phoneme IM into submission, among other things) and then saying, hey, go for it guys.

    Once upon a time there was a theory that too much media power concentrated in the hands of a few was a BAD THING because the truth would take a back seat to the private interests of that small group of people. Some of the remedies for this were to limit how many media outlets a single entity can own and to separate the PRODUCTION of content from the DISTRIBUTION of content. Maybe "monopoly" is not the best word to throw around in this context but SOMETHING should be said when the single clearest example of the violation of this principle starts throwing money at (arguably) the most recognized vendor on the web.

    One may justifiably ask, are these concerns legitimate? Is there evidence that the media is exercising undue influence? You tell me - I couldn't help but notice that when Congress passed the abhorent 1996 Telecommunications act, there was vanishingly little media converage of the widespread dissent to this legislation. The massive free giveaway of the digital television spectrum barely registered a blip on commercial TV news - although those of us who chose to watch that bad ol' liberal-bias public television got the scoop. One of those mealy-mouthed liberal politicians did take note of the situation, and gravely (and as it turned out, correctly) predicted that the mainstream news would fail to cover the issue. What was that guy's name again? Oh yeah - Bob Dole.

    So what exactly is your beef, Zico? Just a stickler for terminology, or do you actually this kind of business is a GOOD thing?

    --

    It Is the Nature of Information to Transgress Artificial Boundaries

  34. complimenting each other very well. by CrackElf · · Score: 3

    I agree with this prognosis, since they both base their business on ripping off the less intelligent.
    -CrackElf

    --
    "Blake is an idealist, Jenna. He cannot afford to think." - Kerr Avon, Star One, Blakes 7