Slashdot Mirror


Announcing Slashdot Subscriptions

For some time now we have been developing a unique subscription system that we hope will make our users and advertisers happy. Please hit the link below to read an explanation about how the system works, and why it works that way. Also you will learn what a subscription will give you, and what our future plans are for it.Update: 03/01 16:38 GMT by Hemos : A lot of people are asking about the only Paypal option. In answer to everyone: Yes, we are aware of the problems with PayPal.. And, yes, we're currently working on other solutions - read the full copy below, as Rob already states that.

To understand why the system works like it does, you need to first understand that Slashdot is about to start accepting new ad formats. The large ads that you see on many other sites are coming here. We really don't have an option: these are what advertisers want, and if we don't provide them, we won't be around much longer. But we want to give you an option to see Slashdot without these ads. Second, you need to understand that Slashdot readers fall into a variety of types, and charging the same flat fee just isn't possible.

Slashdot subscriptions will essentially let you buy a thousand pages to be viewed without banner ads. And you will have some flexibility to decide what types of pages (Comments, Articles, The Homepage) you want ads removed from, and what types of pages you just want to see the ads.

The rates are currently set at $5 per 1000 pages. To put this into perspective, $20 (typical magazine subscription) will be enough pages for 82% of our readers to view Slashdot without ads for a year. Another 15% will need to spend $5 a month to accomplish the same thing. 3% of our readers would need to spend more than $5 a month- but they could choose to see ads on comments and in almost every case, still pay around $5 a month. (As an aside, it's also worth noting that more than half of all comment posters fall into this 3%)

We realize that this system is more complex, but Slashdot has a third of a million readers per day with different reading habits, and this is the best way to accomodate everyone fairly.

Currently we only accept payment via paypal. It was simply easy and fast. We intend to offer other options as time permits and readers request.

Eventually we intend to offer additional features to subscribers. Exactly what those plums are remains to be decided: Access to the rejected submissions bin? A 'Gold Star' in your comments header? Karma? (I think that would be hilarious) We really don't know. We'll decide and implement what makes sense as we have time to do it.

We are doing our best to learn from the mistakes made by other sites that have started charging for subscriptions. We won't create subscriber only features that cost more to maintain than they generate. But we do need support from you if we are to continue. So anyway, here's that link again if you forgot it ;)

14 of 1,978 comments (clear)

  1. Karma by cansecofan22 · · Score: 5, Interesting

    I think you should reward the people that have high karma by droping the rates, say someone with above a 30 gets $1 off the $5 rate, 40+ gets $2 and if you are maxed out at 50 you should have it for $3 off. That way you can reward the people that really use your site and are not just trolls.

    Just My $.02

    --
    "If ignorance is bliss, why aren't there more happy people in the world?"
    1. Re:Karma by gorgon · · Score: 5, Interesting

      Rewarding people with high karma with lower rates would be insane. I can't imagine how bad the karma whoring wouls get. There are enough trolls palying the oscillating karma game already, let's not give them another reason to play.

      --

      And I'd be a Libertarian, if they weren't all a bunch of tax-dodging professional whiners.
      Berke Breathed
  2. Metered pricing vs. flat rate by 2Flower · · Score: 5, Interesting

    I'm not sure about this -- not that I refuse to pay, since I understand the web won't survive on a free-for-all basis forever. What I don't like is the fact that you pay for a number of pageviews, not for a period of time or some other flat rate.

    Flat rate pricing has two advantages: simplicity, and comfort. It's simple to say 'Okay, no ads for a year for $x.' No need to count the pages you visit, or wonder if reloads count, or if changing the threshold settings to go from 500 posts to 15 is going to count as an add-free counter item.

    Comfort, because I hate nervously watching a meter deplete and trying to optimize my web viewing habits in order to make sure I don't run out. When you say 82% of folks are covered... don't forget that this site caters to the hardcore sorts that participate the most and are likely to fall into the 18% that have to worry. I've never counted my page views, so I can't even tell if I fit that 18%.

    And all things considered, I'd rather browse with javascript off and image loading off than worry about depleting my ad-free views. It's less hassle. Which means less profit for you, but that's free market in action... maybe when you add those value-added feature you're thinking about we'll be getting somewhere.

    1. Re:Metered pricing vs. flat rate by slashdot.org · · Score: 5, Interesting

      Hi Rob,

      Unfortunately, I'm a little late to this thread, but I hope you'll read it.

      I would like to start off by saying that I'm not overly enthusiastic about your plans to make /. a subscription based site.

      I would also have to add, that bigger adds are not an option for me:- I'm in fact very depressed about where the good ole internet is heading with this advertising crapola.

      Even though I have no real objection against paying you for your site, the fact that you can't tell me exactly how much I'm going to have to pay bothers me.

      What I would like to ask you though is, what kind of alternatives have you considered?

      Why have you not asked the /. community what type of alternatives _they_ think may work.

      I would like to bring up for discussion some alternatives myself:

      To get back to the advertising: the advertisement industry is going totally nuts trying to come up with 'something' that works. Be it pop-ups, pop-under, dhtml on top of content, whatever,- I perceive it exactly the same as a person walking up to me in the street with a 10 by 10 feet billboard that starts yelling in my face, whilst keeping me from moving on.

      Today they want you to put up bigger ads, tomorrow it's pop-ups, the day after we can't find your site behind all the ads. This basically makes subscription the only option.

      What I suggest is that you come up with some creative alternatives. I mean, look at Google,- they have come up with a non-annoying way of allowing companies to advertise. (You really should read up on how their advertising works). Why couldn't this work for /. as well? Advertisements that are 'linked' to a certain subject are a 1000 times less annoying and an equal amount more effective. Since I'm already interested in the subject, it may actually be useful to have some links companies that want to sell their stuff dearly. To become a sponsor should be as easy as it is over @ Google.

      An other thing that comes to mind is sponsored submissions. Hey, if AMD comes out with a new CPU, they may as well pay you to announce it. As special header color or something could indicate that it was sponsored.

      I was also thinking about something like "paid for 'Ask Slashdot'". This could be very helpful for companies that want industry feedback. For example, our company has a product that is designed for In-Flight Entertainment. But we could consider bringing this product to the general market. It would be interesting though to get some feedback (like, 'that's waaay to expensive' or 'but it's missing an xyz port!'). This would have the side-effect of acknowledging that people that post comments add value to your site.

      There could be entirely sponsored sections, like 'what's up with Intel', basically a glorified portal to Intel press releases, but targeted for the /. audience, so using the same /. approach, just with Intel specific news.

      I guess what I'm saying is, instead of the 'in yer face' approach that seems to dominate the internet, why not take a more co-operative approach. I understand that you want to remain un-biased, and it should always be clear to readers when something is placed because of sponsoring. But I think that could be communicated easily.

      The interesting thing is that these kind of scenarios could be implemented in parallel with subscription system. The good thing about that is that you will have instant feedback on how the readers appreciate either one. So instead of following the masses, lead them again! :-)

      Good luck!

  3. Why so much hostility to this? by daviddennis · · Score: 5, Interesting

    The people who run Slashdot are human, just like us, and need money, just like us. It does cost big bucks to put something like this together, and make sure it runs reliably. (I'm sure some long-time users are going to laugh at me for claiming that it does, but - well - it has been for some months now, and they obviously spent a lot doing it).

    And I think the subscription model is actually fair - what it looks like they are doing is, effectively, telling us to run our own personal ads on Slashdot - that is, we're buying their unsold ad inventory and using it to remove ads..

    Here's an idea: Subscribers could be allowed to create their own main page out of the accepted and rejected submissions, so they could run their own weblog within Slashdot with their own submissions always approved. Might be a nice ego boost.

    Anyway, I certainly want to see Slashdot continue; I'm surprised at all the negative comments. You want to get paid, I want to get paid, and surely Rob et al likewise want to get paid.

    It's just how the world goes 'round. It was artfully concealed for a long time ... but it's still how the world goes round.

    D

  4. page views by BryceH · · Score: 5, Interesting

    you must know how many pages users view. why not put that number in the _Your Info_ section on the _User Info_ page so that people can make informed decisions.

    --
    "Shut up brain or ill stab you with a Q-tip" Homer Simpson
  5. Does this change the viewer demographic for ads? by ArticulateArne · · Score: 5, Interesting

    My question is, if people start subscribing, would this potentially make ad space on the pages less desirable for the advertisers? Those who subscribe will be those who care enough to spend the money, who have the money to spend (not that $5 is going to kill anybody), and who bother to spend it. If a lot of people subscribe, will the advertisers be left showing ads to people who can't / don't want to spend money? Or are the advertisers going for raw product-recognition building? It would be interesting to see the click-through and purchasing statistics before and after subscriptions, and see what impact it has on the actual effectiveness of the ads.

  6. Its not so bad ... geeez by RembrandtX · · Score: 5, Interesting

    Why does eveyone whine about having to acutally PAY for something ? How many people here are professionals, and how many are starving college kids ? [And why are some of the professionals ACTING like starving college kids?]

    sieriously though .. $5 isnt a lot of money. Hell. thats going without my daily Star-Crack(tm) coffee addiction once a month. Hell ! its only 1/2 a pinball and i replace like 1 of those a month!

    For something that adds value .. cool. I mean .. i read /. almost daily ..so ..

    My big fear is what its going to do to the 'constructive' user.

    Its not going to scare away trolls .. they don't spend a lot of time on /. It not gonna scare the casual reader .. the only people i *do* see it bothering are the people 40+ karma ... who post alot, and are actually providing content for free.

    I mean .. people come here just as much for the commentary as the articles (and in the case of John Katz or the current report on the newest star wars trailer that is 2 seconds longer than the last one .. maybe MORE for the comments than the articles.)

    If a large number of 'interesting' posters stop posting as much .. is /. gonna get 'dumb-ed down' ?

    --

    --Ne auderis delere orbem rigidum meum, non erravi pernicose!
  7. Re:Post alternative sites below by TedCheshireAcad · · Score: 5, Interesting

    The usual spots for me...
    Newsforge.org
    theregister.co.uk
    securityf ocus.com
    ibm.com/developer
    codingstyle.com

  8. Re:Subscribtions by CmdrTaco · · Score: 5, Interesting
    As I said, I'd like to do filtering based on subscriptions (thats what I mean by the Gold Star for posting). Operating under the assumption that a troll wouldn't want to give us his credit card number (half of them post through anonymizing proxy servers, so I seriously doubt that they'll be giving us their CC num ;)

    It'd be a user option of course, just like all the other filters. You can set a +1 to subscribers. I dunno if everyone would like that, but I would think it would be interesting to see at least.

    --
    Pants are still optional, but recommended for you.
  9. Re:That's nice. Hope you don't love slashdot... by jgerman · · Score: 5, Interesting

    It doesn't matter either way, if we don't click they don't get results either. Impressions for performance like they used to be. So ad blocking or not, if I'm not going to click, I'm not going to clik whether I see the ad or not. So I might as well not see the ads. I'd like to know what advertisers are going to target the /. crowd. A good portion of the banners here are allready well targetted (I will view and sometimes click the current banners), but going to larger ads to try and force clicks on a (arguably) more tech saavy user base, I smell disaster.

    --
    I'm the big fish in the big pond bitch.
  10. Text Ads by gnovos · · Score: 5, Interesting

    To understand why the system works like it does, you need to first understand that Slashdot is about to start accepting new ad formats. The large ads that you see on many other sites are coming here. We really don't have an option: these are what advertisers want, and if we don't provide them, we won't be around much longer. But we want to give you an option to see Slashdot without these ads. Second, you need to understand that Slashdot readers fall into a variety of types, and charging the same flat fee just isn't possible.

    If advertisers would prefer that you post stories about thier products because "that's what the want" would you do it? I should hope not! Give the advertisers a smack across the head and tell them: "We will put text ads, you know, the kind that annoy no one and actually provide enough information for people to click on. The kind that Google uses to stay in business AND keep it's integrity."

    NOTE TO SLASHDOT: BIG ADS DO NOT WORK! In fact, they actually do the opposite, which will make your advetisers even MORE desperate, and foolishly request even bigger ads! Use small, text based ads. They work!

    --
    "Your superior intellect is no match for our puny weapons!"
  11. Re:That's nice. Hope you don't love slashdot... by RazzleFrog · · Score: 5, Interesting

    This really is a great comment. It reminds me of back when I used to use CuSeeMe. When it was popular there were lots of people and reflectors. Then Mplayer came along and a lot of the CuSeeMe community left. CuSeeMe became a ghost town. After Mplayer went games only everybody split between Paltalk and SeeSaw. Online communities are very fickle. All it takes is for something better (cheaper, easier, faster) to come along and there will be a mass exodus.

  12. Maintaining the site dynamics by ewen · · Score: 5, Interesting

    This change will change the whole site dynamics. For the worse, I think, in its current form.

    Slashdot offers two main things:

    1. A clipping service (the front page, etc)
    2. A reasonably workable discussion forum for comments on the each article, that allows "good" comments to be seen fairly easily

    Both of these things rely heavily on "community involvement". Most of the links for the clipping service come from contributions; all the discussion, and all the filtering of the discussion (moderation) comes from the community.

    People got rewarded for sending in link suggestions with their name in lights; people got rewarded for good posts with karma; people got rewarded for moderation/meta-moderation with (some) karma. The efforts/rewards were reasonably well balanced to produce the current Slashdot.

    Now there's a new factor. Annoying adverts. (I'm assuming they'll be annoying because of the way this is approached, the "we know you won't like this, so here's a way you can buy your way out of it" approach.)

    Which changes the whole dynamics of the site. Suddenly people get "charged" for seeing their name in lights (with annoying adverts, or actual money). Suddenly people get "charged" for reading the comments so they can post. Suddenly people get "charged" for reading the comments so they can moderate them. And perhaps people even get "charged" for reading moderations so they can do meta-moderation. Incentives not to do these things. These things which make Slashdot what it is now.

    If Slashdot wants to make a major change like this, and not dramatically change the "feel" of Slashdot, then it needs to be made balancing these contributions/rewards. Sending in article links needs to be rewarded; posting good comments needs to be rewarded; doing moderation and meta-moderation needs to be rewarded. In the context of the new change.

    Some things Slashdot should consider:

    1. Having an article link posted to the front page/a section should be rewarded by some number of "advertising free" pages. 250/500/1000 page views, perhaps based on interest generated in it. (Click through counting may be required; I'm surprised click-through counting isn't done already.)
    2. Posting a really good comment, say one that is moderated to 5 AND all the moderations are supported by "that's right" meta-moderations should be rewarded. 100/200/300 page views, say.
    3. Moderation done well (supported by meta-moderators) should be rewarded. 25/50/75 page views, say, for the whole set of (5) moderations.
    4. Meta-moderation done well (same opinion as other meta-moderators) should be rewarded; say 5 page views for the whole set of (10) meta-moderations if they're all supported.

    Without these sorts of balancing rewards all the things that make Slashdot good will be discouraged by annoying adverts (persuading people to go elsewhere), or by the knowledge that if you load the comments to contribute/moderate it's going to cost you, so why bother.

    I've no problem with contributing to Slashdot, even money if the framework for the contribution is right (the current scheme is not). But all the contributions which make Slashdot what it is need to be recognised in the new framework.

    Ewen