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Corporate Anthems Go Corporate

Peter Judge writes: "Corporate Anthems are once again online at ZDNet UK. Last year, the Corporate Anthems page exposed a big bunch of amusing songs composed for corporate promotion. However, the music files had to go offline due to bandwidth limits. Now, ZDnet UK has stepped in, to host the anthems in all their glory. We hope to flush out and publicise new ones, and will be updating the chart in the coming weeks, according to the 'popularity' of different tracks. We have included more lyrics -- transcribed with some effort (and several lines which surely can't be for real)."

44 of 149 comments (clear)

  1. This is the best. by gvonk · · Score: 3, Funny

    HA HA HA HA

    SGI's:

    "I have a dream, and it's called a graphics pipe/ it really works, and it's not just PR hype".


    You have to hear it...

    --


    El Karma: excelente(principalmente la suma de moderación hecha a los comentarios de los usuarios)
    1. Re:This is the best. by AVee · · Score: 2, Insightful

      I have a dream, and it's called a graphics pipe

      I hate it when companies have dreams, they should have stuf that works!

      it really works, and it's not just PC hype

      Huh...
      Well, wouldn't it be time to stop dreaming and start selling the stuff!

  2. My favourite... by rde · · Score: 4, Funny

    Knife goes in! Guts come out! That's what Osaka Seafood Concern is all about!

  3. Er, make that PC hype by gvonk · · Score: 2

    Still funny though...

    Modeling and rendering, designing analyzing, just pick any two!/ I have one dream and it's two CPUs...

    --


    El Karma: excelente(principalmente la suma de moderación hecha a los comentarios de los usuarios)
  4. Re:What rhymes with paradym? by Pogue+Mahone · · Score: 2
    Rhyme, time, lime, mime, ...

    Dime, as in
    "Buddy, can you spare a paradigm?"

    --
    Every bloody emperor has his hand up history's skirt [Peter Hammill/VdGG]
  5. The lyrics for the Enron anthem... by Mad+Bad+Rabbit · · Score: 4, Funny
    --
    >;k
  6. So you slashdot the mp3s by JabberWokky · · Score: 4, Funny
    Somewhere in England, a little server weeps alone.

    --
    Evan "Until the CFO gets the bandwidth bill - then he'll have company"

    --
    "$30 for the One True Ring. $10 each additional ring!" -- JRR "Bob" Tolkien
    1. Re:So you slashdot the mp3s by Ratface · · Score: 2, Interesting

      In a bedroom in London to be precise! It was to avoid these sorts of bandwidth problems that Chris got ZDNet to take it over! I thought he had pulled down the old site though, but no! Slashdot have to link to both of them! Oh well ;-) He'll weather the storm!

      --

      A little planning goes a long way...
    2. Re:So you slashdot the mp3s by 1984 · · Score: 2

      Alright, for those who are interested, that content is account for about 10Mbit/s constant traffic right now. I'm looking at our MRTG right here.

  7. Hmm... by DennyK · · Score: 3, Funny

    - Do companies actually pay people to come up with these things?

    - WHY do companies pay people to come up with these things??

    All I can say is...thank God my company doesn't have its own song. Yet... *shudder*

    If we did...they'd probably make us techs sing it to the clients over the phone... ;)

    Great...now that thought's gonne give me nightmares tonight... ;)

    DennyK

  8. devo by laserweasel · · Score: 2, Interesting

    Does it enrage anyone else that Devo's sarcastic "Beautiful World" is used by freaking TARGET?

    --
    ["Marge, I agree with you - in theory. In theory, communism works. In theory." - Homer]
    1. Re:devo by colmore · · Score: 2

      The fresh-outta grad school hipster advertising agent that came up with the idea probably finds it hilariously ironic.

      Last year there was a Gatoraid ad with a Monks song in it. *that* surprised me.

      but no, commercial radio and music television are more commercial than the ads. at least the ads are honest that they're just selling you something. i'm thankful that there's any good music at all on tv, and usually the commercials they accompany are better than most music videos.

      --
      In Capitalist America, bank robs you!
  9. What rhymes with paradym, you ask? by aussersterne · · Score: 3, Funny

    How about paradigm?

    *rimshot*

    --
    STOP . AMERICA . NOW
  10. Transcription... by DennyK · · Score: 4, Funny

    ...is apparently an imperfect science. Unless the PriceWaterhouseCoopers anthem really does go "...How high can you retch?..." ;-)

    Of course, the *real* stuff some of these songs contain is far scarier... ;-)

    DennyK

  11. I can't believe some of this crap by colmore · · Score: 2

    I guess they come up with this stuff for team building retreats etc.

    It amazes me that corporations hope to improve moral using the same insulting tricks they tried on us in 7th grade. If they just treated people like adult human beings, you'd see results a lot faster than making by making them clap and sing in unison.

    But I wonder...
    Was there ever an Enron song? I know of some punk bands that would love to do a cover.

    --
    In Capitalist America, bank robs you!
    1. Re:I can't believe some of this crap by IainMH · · Score: 4, Funny

      Was there ever an Enron song? I know of some punk bands that would love to do a cover.

      Oh dear, I sense one of those "I am company president, but I am really one of you because I play guitar" people :-)

      This is like when Tony Blair got into power and the photo-opportunity was him moving in to Number 10 carrying his Fender.

      Ian Hislop summed it up perfectly : "Oh god, he looks like a trendy vicar"

  12. It's late and no one will notice by Anonymous Coward · · Score: 5, Funny

    /. editors, do not divulge my IP addy to anyone that may call. Please.

    MS Theme song (learn it, love it, live it)

    1
    We build the future piece by piece
    The world depends on us
    Never can our endurance cease
    In our products they must trust

    Refrain:
    We dream our dream of dominance
    Microsoft, we lead and the world follows
    We put the computer on every desktop
    And each one runs Windows

    2
    Our battle is arduous
    And our enemies are fierce
    But the battle belongs to us
    Only we can persevere

    Refrain

    3
    With eagle eyes we see for years
    With cheetah speed we race
    Our code is Business' gears
    And Windows is its face

    Refrain

    From BASIC to DOS to Windows
    Our empire grows ever strong
    Microsoft will take the blows
    And return them right along

    Refrain 2x

  13. Don't know about the others... by tuxlove · · Score: 2, Interesting

    I only listened to the SGI anthem, and found I couldn't hate it. I'm known for mocking stupid music (it's a good/bad habit of mine), but I couldn't seem to do it this time. The song is so lame that it mocks itself, no need for me to help it along. There is no doubt in my mind that they intended it to be stupid. At least, that's what I *want* to believe. Nobody could be as lame as to write a song like that with any seriousness. For their sake, I hope that's the case.

    1. Re:Don't know about the others... by sg3000 · · Score: 3, Funny

      > I only listened to the SGI anthem, and found
      > I couldn't hate it. I'm known for mocking
      > stupid music (it's a good/bad habit of mine),
      > but I couldn't seem to do it this time.

      Listen to the Ericsson theme song ("You Need Intelligence / We Can Get it / Network Intelligence / Come and See"), and you'll learn to hate again.

      --
      Insert simplistic political, ideological, or personal proselytization here.
  14. Worst song ever by PaxTech · · Score: 2

    None of these songs could possibly be as horrifying as this little ditty by a certain wacko Attorney General..

    --
    All movements for social change begin as missions, evolve into businesses, and end up as rackets.
  15. I keep hearing the MSN Anthem on TV by guttentag · · Score: 2
    Melodious voice: "MSN... it's more useful because it's got Microsoft technology!"

    It made me sick... I had to leave the room...

    1. Re:I keep hearing the MSN Anthem on TV by Junta · · Score: 2

      Additionally, gaim supports that stuff too if you know how to ask it :) So if everybuddy doesn't work well, gaim is worth a shot. At the very least it handles AIM (including 'buddy icons' and such) extremely well.

      --
      XML is like violence. If it doesn't solve the problem, use more.
  16. Share and Enjoy! by Anonymous Coward · · Score: 4, Funny

    Share and enjoy, Share and enjoy
    Journey through life with a plastic boy
    Or girl by your side, let your pal be your guide
    And when it breaks down or starts to annoy
    Or grinds when it moves and it gives you no joy
    Because it's eaten your hat or had sex with your cat
    Poured oil on your lawn or ripped up your door
    And you get to the point you can't stand anymore
    Bring it to us, we won't give a fig
    We'll tell you... Go stick your head in a pig!

  17. Those poor guys... by Mustang+Matt · · Score: 2

    They've got no rhythm!

    --
    The man who trades freedom for security does not deserve nor will he ever receive either. - Benjamin Franklin
  18. Reminds me of.... by fwc · · Score: 3, Interesting
    That great article about Scott Adams brainwashing Logitech executives into writing a mission statement... And then committing to put it to music. (Wayback machine version here.)

    Makes you wonder how many of these anthems were as a result of some Dilbertism in the workplace... Hmmm.....

  19. RIAA by burtonator · · Score: 4, Funny

    The RIAA has a really good corporate anthem!

    You can download it from Kazaa, Morpheus or GNUTella.

    It is all about piracy or something...

  20. a song for every occasion by dR.fuZZo · · Score: 3, Funny



    I worked at a corpotation that, through mergers and such, was double-branding their product for awhile. After a certain period in time, they decided to retire an old logo. So, they recorded a song to the tune of "American Pie", and sent it to everyone's voicemail, telling them that we weren't going to use the logo anymore.

    I guess the idea must have been (?) that nobody's going to forget about the change in policy after they listen to that. Personally, I had to wonder if our CEO just didn't have enough to do or something.

    --
    -- dR.fuZZo
  21. Songs of the IBM? by Gambit+Thirty-Two · · Score: 2

    I found these when i started working for big blue... they scare me severely.

  22. Lipsync (SGI songs) by Tribbles · · Score: 2, Interesting

    We have an ex-employee from SGI working for us, and he's told me that SGI have an event called "Lip sync", where departments have to come up with the most outrageous and over the top songs for their department. Notable entries were "CAD to the bone" ('bad to the bone') and "Drugs do work"...

  23. We have an anthem here at my agency... by Stavr0 · · Score: 4, Funny
    Perhaps you've heard it before ...

    Let me tell you how it will be
    There's one for you nineteen for me
    'Cause I'm the taxman
    Yeah I'm the taxman

  24. Crimson Permanent Assurance... by Bazman · · Score: 2

    I like this one:

    It's fun to charter an accountant
    And sail the wide accountancy,
    To find, explore the funds offshore
    And skirt the shoals of bankruptcy!

    It can be manly in insurance.
    We'll up your premium semi-annually.
    It's all tax deductible.
    We're fairly incorruptible,
    We're sailing on the wide accountancy!

    [its from the short film shown before Monty Python's Meaning of Life...]

  25. Doesn't anyone else find this CREEPY? by zoward · · Score: 3, Insightful

    When I first read the headline for this story, it creeped me out. There's a scene in one of William Gibson's books (it might have been Neuromancer) where corporate employees are expected to get up in the morning and sing the company anthems in unison before starting work. I know the songs are in jest, but think about it: exactly how far away from this are we?

    --
    "Can't you see that everyone is buying station wagons?"
    1. Re:Doesn't anyone else find this CREEPY? by volsung · · Score: 3, Informative

      Actually, Gibson assumed in his sci-fi that Japanese culture would eventually come to dominate the future (carried by their corporate success). The scene you describe was probably based upon a similar tradition in Japanese companies (at least in the 80's anyway) designed to build team unity. So people have been doing this for several decades, just not in the US.

    2. Re:Doesn't anyone else find this CREEPY? by MulluskO · · Score: 2

      Wal-Mart is capitalism at work.

      Skilless proletariat with no real hope of advancement.

      --

      Too busy staying alive... ~ R.A.
  26. Radio show about Corporate Anthems by ThesQuid · · Score: 2

    All Things Considered from National Public Radio had a piece on these songs last year. It's pretty funny, with a good amount of historical background.

  27. Dirk Gently's Holistic Detective Agency by nosphalot · · Score: 2, Informative

    The subject of corporate anthems immediately reminded me of one of the characters in Douglas Adams book, "Dirk Gently's Holistic Detective Agency". He worked for a startup company that wrote software to generate corporate anthems based off of the a company's financial performance. Japanese companies tended to produce fast tempo pop music while European companies produces something akin to funeral marches. I wonder what dot coms would generate?

  28. "Ever Onward" alternate lyrics? by phillymjs · · Score: 2

    Way back when I first got my Tandy 1000, I got a disk full of BASIC programs and games from I know not where. One of them played "Ever Onward" while displaying the lyrics on the screen, line by line. I played this so often (hey, I was about 12 years old and it was a catchy tune) that I still remember them, but they are not the same as the lyrics on that site. Instead, it was this verse:

    There's a feeling everywhere
    Of bigger things in store
    Of new horizons coming into view
    Our aim is clear to make each year
    Exceed the one before
    Staying in the lead in everything we do
    The will to win is built right in
    It will not be denied
    And we will go ahead, we know
    By working side by side

    And this was followed by the chorus, and that was it.

    I wonder if what I have is a 'bootleg' version? And I wonder if I still have that old 5 1/4" floppy buried somewhere in my house and can find a machine to read it.

    ~Philly

  29. Re:Rolling Stones by Cirrocco · · Score: 2, Funny
    Unfortunately, the one line they left out of the song was the one that would have warned us all of the big problem:

    You make a grown man cry
    Don't make a grown man cry
    You, you {clap clap}...You make a grown man cry-y-y-y

  30. I saw the birth of the CyberMedia song by Sinistar2k · · Score: 2

    ... and it wasn't pretty.

    During a company wide meeting in Santa Monica, a group of consultants swept the stage and told us all how we were going to be a billion dollar company in no time at all (with their help, of course). Part of getting there, however, was having a defined corporate image and a honed sense of purpose.

    Intro the guitar player.

    According to Head Consultant #1, the guitar player who now graced the stage went through some pretty horrific times, notably a throat cancer that threatened his vocal chords. As he was a singer by trade, this would mean the collapse of his entire world. But, with faith and determination, he got through it and emerged on the other side of the ordeal with chords intact. Mr. Guitar Player, then, was to be an inspiration to us all.

    And how did they choose to inspire us? By playing the most GOD AWFUL song I have ever heard - the CyberMedia Theme Song. After the song was played (during which my coworkers and I tried heartily to stifle our laughter while one of us was actually so enraged at the idiocy of it all to be visibly red and shaking), we were all handed copies of the song on cassettes. You know, so we could go home and use it as a depressant.

    After arriving back at our branch office in Tigard, Oregon, our small group set to encoding the song into an MP3 so we could unleash it on the world and MAKE SURE that everybody knew what CyberMedia was all about.

    That song sucked. And it did such a good job at lifting our spirits that the company was sold to Network Associates not long afterwards.

    As one of our group was heard to say during the performance of the song by Mr. Guitar Player: "Too bad he recovered."

  31. GNU anthem by drivers · · Score: 2

    Join us now and share the software;
    You'll be free, hackers, you'll be free.
    x2

    Hoarders may get piles of money,
    That is true, hackers, that is true.
    But they cannot help their neighbors;
    That's not good, hackers, that's not good.

    When we have enough free software
    At our call, hackers, at our call,
    We'll throw out those dirty licenses
    Ever more, hackers, ever more.

    Join us now and share the software;
    You'll be free, hackers, you'll be free.
    x2

  32. Devo Corporate Anthem by brer_rabbit · · Score: 2

    yeah, you'd think they would of used the Devo Corporate Anthem!

  33. SGI Indy Theme Song by tsangc · · Score: 2

    I'm not sure if it's been mentioned before, but SGI actually had a theme song for the Indy workstation. This is not the "jazz hit" startup sound, but in fact, a full length instrumental jazz fusion piece commissioned by a local band (at least as described by the marketing people at the demo I saw)

    It can be found on the demos that come with the Indy somewhere, and isn't half bad at all.

    Calum

  34. Nitpick by Anonymous+DWord · · Score: 2

    Mary Poppins. Merry Brandybuck.

    --
    "If he thinks he can hide and run from the United States and our allies, he's sorely mistaken." Bush on bin Laden
  35. Rollerball did this a generation ago. by El+Camino+SS · · Score: 2


    There are a few great moments several times in the ORIGINAL ROLERBALL where Jonathan E. is pounding his BIG SPIKED glove in anger at "corporate anthem" at the beginning of each game.

    Funny thing is, the faces of the rollerballers show how incredibly lame and pointless these songs are.

    Kinda like MY face when I read the soulless lyrics of thes horrible, crappy songs.