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Google Ad-words Poetry Project
hecticjames writes "Cute idea - buying google adwords to place poetry. The site also includes google's response." The page is a really interesting look into Google's
text ad service, and has a lot of interesting statistics about the relative
value of art and porn. It's really worth a read.
Many Google posts
So many are repeated
Taco is obsessed
I watched C-beams glitter in the dark near the Tannhauser gate.
jesus: $25.59
I like how God is worth $10.46 a day but
gay + sex ($2,239.56 + $3,836.79) is worth $6076.35 a day.
I wonder what "John Lennon" is worth, he may be right about being bigger than Jesus.. heh Ah, stratification is fun!
is that Google is trying to keep out spam and other forms of evil ads and only let people who want to follow some basic rules that increase the value of the ads advertise. To the folks at google thanks.
Cypherpunks: Civil Liberty Through Complex Mathematics. Those who live by the sword die by the arrow.
From Google...
... )
... )
Hello. I am the automated performance monitor for Google AdWords Select. My job is to keep average clickthrough rates at a high level, so that users can consistently count on AdWords ads to help them find products and services.
The last 1,000 ad impressions I served to your campaign(s) received fewer than five clicks. When I see results like this, I significantly reduce the rate at which I show the ads so you can make changes to improve performance.
(
Sincerely,
The Google AdWords Automated Performance Monitor
From Slashdot...
Hello. I am the automated performance monitor for Slashdot. My job is to keep average moderation rates at a high level, so that users can consistently count on Slashdot to help them stay informed on "Stuff that matters."
The last 20 posts you made received a score of zero or lower, and by the way I noticed most of those said something to the effect of "FP" or "Furst PoZt". When I see results like this, I significantly reduce the rate at which I show your comments so you can make changes to improve the meaningfulness of your posts.
(
Sincerely,
The Slashdot Automated Performance Monitor
I Heart Sorting Networks
Since from when, has the automatic answer based on some mathematical formula been a "response". Duh, even thou this is quite interesting, i wonder what parts the original poster did *not* read..
yush
Free love from Google costs $8,833.95. Damn, that's a hell of a lot of free love.
... Google aren't really expecting people to post stuff that isn't an ad. So the automated systems are geared towards advertisers. Of course they would be. If Google must have ads, what they want is to make 'em useful and as relevant as possible to the search.
It strikes me as a little bit silly of the artist to complain that Google removed these ads. They were completely irrelevant and attracting no clickthroughs, and so an automated system removed them. As far as I can tell the whole thing was entirely automatic.
How can a robot be expected to tell the difference between 'net-art', a poorly written ad, and a downright deceitful ad? It can't. Big surprise there, then...
Real Daleks don't climb stairs - they level the building.
Google charges $3,836.79 per day for sex. Will somebody tell me what they charge for a blowjob?
I know this is off-topic, but the page linked to here where I found this choice morsel from google's adwords policies:
Links: Ad links to your website must allow people to return from your site to the results page by clicking on the browser's BACK button. These links must open in the same browser window as the ad. Links to pages that spawn pop-up windows are not allowed.
I can't help but be impressed. And they don't go around blurting out how they protect user interests either.
As if that wasn't enough, I did a search today for hhgtg.txt. Try it yourself and see if you aren't impressed.
Blearf. Blearf, I say.
How can anything that happened here be construed as censorship?
AdWords are for ads, not poetry. Google has every right to maintain an advertising system that maximises advertising effectiveness and revenue.
If Google wants to set up a system for serving targetted poetry, they will do so.
Creative poet,
writes poor quality poems.
Google dissaproves.
"Your superior intellect is no match for our puny weapons!"
The main rules of this new world are not ethic rules. As you can read in the emails I received, my happening has been censored by Google not for moral reasons but for economic ones.
Google provides their adword service so that related topics can be displayed next to real live search results. Making sure the ads returned are related to the search performed makes sense for google, its users, and its adword advertisers.
This guy wants to force unrelated poetry into your view instead. As a result, no one was clicking on his adword because it wasn't related to their search, and google's automatic ranking system lowered his ads due to the very low click-through rate. The guy could keep his ads on google, they just would very rarely be displayed due to their not being related to the searches.
A self-correcting system that makes sense.
Google rules.
I don't agree with the reasons why I was censored. I believe that the censorship rules of Google are not in accordance with the power and the importance of the tool they have created.
But it's NOT censorship! (Even ignoring for a moment that 'censorship' is really only when THE GOVERNMENT prevents you from saying something, not a PRIVATE COMPANY!)
Such a tool should be used more freely and should be self-regulated.
How the fuck could google be "self-regulated," since mySELF doesn't have control over google?
They are a private company, not your personal tool for serving poetry.
"And like that
The thing that strikes me most is how different this is from advertising on tv and radio. On tv, the ad rate is based on how many people watch the show, what its rating is. An ad during a popular prime-time show costs more money than an ad at 3 in the morning. But the tv companies don't care what you put in your ad. They are selling you one shot at reaching your audience. If you blow it, they don't care. They only time they care is if you try to show something like an ad from adbusters that might actually suggest that people not spend money they don't have on crap they don't need. But if you want to be silly, so what?
/. to find news about InterSystems. But people who visit google are there looking for something.
Because google gets paid not by the number of people that see the ad but by the number of people that follow it, their concern is with getting people to click the ad.
If google were to sell ads like tv (and who is to say they shouldn't), they would charge based on the number of searches you want to be linked to. If there are 1,000,000 searches on "soda pop" a day, then charge every one who wants an ad to show up then $100, and it is up to you to make your ad work within their guidelines.
In some ways, this makes more sense. Within the rules for google's text ads, why should they take the risk that your marketing drones can get out a decent ad. Because that is the risk they are assuming now. And that's why there is this automated system that checks click throughs.
From a business perspective, you want to accept as little risk as possible, especially for things you can't control.
The flip side of this coin is that google doesn't want the value of their ads to drop. No one who has been on the net for more than 5 minutes pays attention to the hit the monkey ads or the ads that rotate around slashdot. Why? Because they are often random and have little relationship to the page we are visiting or the reason for our visit. At least that's how it seems to me. I certainly don't visit
So maybe google wants to make sure that the ads are relevant because it doesn't want to accept the risk that its ads will considered worthless, thus dropping the price they can charge for them.
Again, this is the reverse of the way it works on tv. Advertisers will drop a show because they don't want to be associated with its message. Look at the companies that pulled advertisements from Ellen because she came out. But when was the last time you heard of a show not accepting a willing advertiser with cash money? Besides the adbuster ads of course.
With google, we get the reverse. It's like having UPN saying no ads for depends diapers during Buffy:TVS because the ads are unrelated to the show and the ads will cause the value of the show to drop. They don't care if you think that a lot of young people will rush out and buy depends. As long as your check clears.
Is it right? FIIK. It's a balancing act between losing your good name and generating revenue efficiently.
Over at Kuro5hin, the site is pretty much paid for by user placed ads.
The difference between user text ads and corporate ads is amazing. There is a lot of fun in the top-left corner of the screen, where the ads sit. You can also comment on most ads (there is an option to prohibit commenting, but it is rarely used), as if they were stories.
We Kuro5hin-ers are quite happy with our ad system.
You really want to know? I have an account:
Keyword Matches vi
16,300 impressions (these are per-day)
Estimated cost per day: US$244.50
Keyword Matches emacs
17,200 impressions
Estimated cost per day: US$258.00
Keyword Matches joe
50,400 impressions
Estimated cost per day: US$756.00
Keyword Matches word
94,300 impressions
Estimated cost per day: US$1,414.50
Keyword Matches koffice
200 impressions
Estimated cost per day: US$3.00
Keyword Matches gnome
15,700 impressions
Estimated cost per day: US$235.50
Keyword Matches kde
15,200 impressions
Estimated cost per day: US$228.00
Keyword Matches fvwm
0 impressions
Estimated cost per day: US$0.00 0 impressions
Keyword Matches linux
523,200 impressions
Estimated cost per day: US$7,848.00
Keyword Matches windows
690,300 impressions
Estimated cost per day: US$10,354.50
Keyword Matches bsd
6,900 impressions
Estimated cost per day: US$103.50
--------------------
So, in summary, BSD really is dying, emacs just barely beats vi, KDE and gnome are neck and neck, and no one uses fvwm. Oh, and if you ask someone what koffice is, they will look at you funny.
I've had enough abrasive sigs. Kittens are cute and fuzzy.