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iVillage Renounces Pop-up Advertising

ceejayoz writes "iVillage.com, a popular women's portal, announced today that it is getting rid of pop-up advertising on its site after a survey of their users found 95% considered it the most annoying part of the Internet. Lets hope they can prove there are other, less annoying advertising models that work!"

10 of 292 comments (clear)

  1. I guess this proves it by RumGunner · · Score: 5, Funny

    The administrators of women's websites really ARE smarter than the administrators of men's websites.

    .

    1. Re:I guess this proves it by jazman_777 · · Score: 3, Funny
      that's because "men's websites" are mostly porn

      where popups are necessary, I suppose.

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  2. iVillage.com = internet? by Jonny+Ringo · · Score: 4, Funny

    their users found 95% considered it the most annoying part of the Internet.

    Man, no wonder there doesn't seem to be any women on /. . Apperently they are all haning out at iVillage thinking its the internet. :-)

  3. Cruel irony. by halftrack · · Score: 5, Funny

    Where does user surveys often appear? In pop-ups.

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    Look a monkey!
  4. And in breaking news iVillage filed for bankruptcy by siberian · · Score: 3, Funny

    iVillage, long known as an innovator of portal technology and the first portal to adopt a 'no pop-up ad' filed for bankruptcy today when it was discovered that by eliminating pop-up advertising removed what little ad revenue that was remaining. While 95% of the users felt pop-up's to be the most annoying part of the internet, 100% were annoyed when they ceased operations.

  5. The iVillage Poll by t_allardyce · · Score: 2, Funny

    How do you feel about Pop-ups:
    *I love them
    *I hate them
    *I like to be surprised
    *Stealing my windows focus and _then_ having the nerve to try and sell me something is a dumb idea
    *I just set my computer to ignore them so fire away
    *If you could sell ad-busting software, but still make it generate a click on the ad, so the advertising company got false data - then you'd be onto something
    *I like it when it just pops-up - it makes me feel attractive!
    *I like it when CowboyNeal pops-up - other things irritate me.

    Next thing you know, companies will realise that 'paying money' is something that customers hate the most, so they will stop charging for things and use creative accounting to make money.

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  6. This just in... by skidgetron · · Score: 3, Funny

    In a shocking turn of events, it turns out that 99% of slashdotters do NOT like pop-up windows. I for one am baffled by this. Thank you to the 100 people who cared enough to let us know with their comments. Back to you Jim.

  7. The other 5% say ... by puckhead · · Score: 3, Funny

    ... ACs are the most annoying part of the Internet ;)

    --
    Watching Cowboy Bebop in my jammies, eating a bowl of Shreddies.
  8. Re:Pop-unders are worse! by Helen+O'Boyle · · Score: 2, Funny
    Blcokquoth tikiman:
    I am convinced that Shockwave Flash is a tool of the devil designed to drive ordinary people insane.
    Hmmm. Flash is ACTUALLY a semi-useful delay timer for pop-up ads, for those of us living in areas without broadband.

    Flash pop-up or pop-under? No problem! I can close that window before the first full screenful of ad graphics appears, because it takes so damn long for it to load, and my reaction time is good!

    Think about THAT, advertisers who use Flash! I see a blank window, get annoyed, want to immediately kill that waste of bandwidth, and close it ... never even knowing which product you were intending to advertise!

  9. Outing the "inventor" of pop-ups. by caferace · · Score: 3, Funny
    He's gonna kill me for this, but he has to find me first.

    Hi Jonathan.

    Back in the day (think Navigator 3.02 timeframe) at Netscape, the "home page" marketing team though spawning a new window would be nifty. With their PRD in hand, they turned to an engineer named Jonathan Feinstein.

    Jonathan might not have been the absolute first, but he certainly created the most visible pop-up example. Back then, Netscape had well over 50% market share and the vast majority of those users still used www.netscape.com as their home page. Millions of users were baffled by this new thing. And thousands of "web-designers" copied it.

    So there you go. I'll buy him a beer if I ever see him again.

    (NOTE: I warned him I'd do this years ago. I just forgot. PDF file of his evil intentions ;)