Intel Inside For Apple?
iomud writes "Bear Stearns analyst Andrew Neff predicts that there's a better than 80 percent chance Apple will make the jump to Intel in two to four years. As the relationship with Motorola seems to be weaning the question may be what chip would you like to see in next-generation Macs and why?" It seems important to note that Bear Stearns owns shares of Intel and Dell, and has a banking relationship with Dell and HP. Oh, and even if it didn't, that I can't see any reason why anyone should care what Andrew Neff says. But that doesn't mean it can't be fun to talk about!
"Neff, for instance, predicted Apple, which uses chips from Motorola and IBM that currently top out at 1GHz, will switch to Intel, whose chips run at 2.5GHz, to get a performance boost and gain more customers. There's a better than 80 percent chance Apple will make the jump in two to four years, he said." This seems to imply that the 2.5 GHz P4 is 2.5 times as fast as the 1 GHz G4... Which is a joke. However, a lot of people (primarily the ones buying their PCs at Walmart) are great believers in the MHz Myth and will compare the two chips based just on clock speed. This indeed might make more gain in terms of customers for Apple, but at what cost? Chips that run hotter and process fewer instructions simultaneously? How about instead of advertising chips in terms of clock speeds, start marketing them in terms of calculations per second (start comparing gigaflops... in which case, last I checked, G4s were way ahead of Pentiums). -T
It's hard to take this article seriously when it attempts to spread false information.
Neff, for instance, predicted Apple, which uses chips from Motorola and IBM that currently top out at 1GHz, will switch to Intel, whose chips run at 2.5GHz, to get a performance boost and gain more customers. There's a better than 80 percent chance Apple will make the jump in two to four years, he said.
Everyone knows you can't compare speeds of Intel and Motorolla chips, as they do not equate to the same thing. I lost all respect and believability for the article after reading that piece of rubbish.
It's better to burn out than to fade away
Sledgehammer. Opteron. Whatever.
Not Itanic.
Not Pentium 4
Not C3 (heh, I just benched a C3 800. It performed about as well as a 266 PII except with the P4's weird imbalanced interger performance. the numbers looked about like a P4@500mhz)
Stick a few Opterons in an Apple and you take Apple back to the good old days where their hardware actually outperformed the x86 boxes and was still somewhat unique.
Let Apple shine again... not just on the outside, but on the inside too!
If voting were effective, it would be illegal by now.
if ([apple switchTo intel])
[apple killSelf];
What we see depends on mainly what we look for. -- John Lubbock Now search for that bug slave!
We all know that PowerPC chips get far more done in a given clock than x86 chips.
This was the great promise of the PowerPC, actually. By going to a superscalar Risc architecture, IBM and Motorola spent the effort to get a chip that really did more per clock.
The clock rate, however, is less of an engineering issue than a process issue. Intel has processes that increase their clock rate rather fast-- and so rather than re-engineering their processors (and paying the backwards compatibility penalty that apple paid when they switched from 68k to PPC) they have simply increased the clock rate and integrated more on chip cache, etc.
The thing is, this means that the PPC was at a very significant competitive advantage-- its really hard to beat architecture engineering, which the PPC has in spades, but pentiums lack. Design is hard. Process is easy. So, the Processes that Intel was using should have migrated to Motorola and IBM, and we should be seeing PowerPCs that run at 2GHz and leave no question as to the fact that the powerpc is much much faster.
So, the real question to my mind is-- why hasn't the process side of the house for PowerPCs kept up with intel? Certainly motorola and IBM have the know how, and they have the motivation-- competition with each other for the sizable sales to Apple, and the possibly even larger embedded and workstation markets.
I can think of two possibilities:
1) The increased complexity of a super scalar architecture on the order of the PPC makes timing more problematic and while process is there for higher speeds, the synconization of the clocks hitting all the subcomponents of hte processor at the same time is an issue. At these levels, the speed of light is a real factor when one signal goes a little further than the other, they arrive at the same place at different times due to the relative slowness it takes for the signal to go down the longer path.
2) Conflict. Motorola created Altivec and apple jumped all over it, and I don't believe IBM has a license to Altivec, giving motorola a bit of a monopoly. This combined with apple embracing altivec so much means that Motorola may not have sufficient incentive to grow the speeds. Plus, since the PowerPC has not had the widespred platform support that was expected-- NT for PPC has gone away, other Unix box makers aren't using it extensively, the market is smaller than was originally intended.
This creates quite a problem for apple. As long as they suffer from the perception- despite the reality-- that their processors are slower because people think MHz = speed-- they are going to have trouble not being seen as more expensive. Hell, even people who post here make this mistake.
So, I think Apple is planning something big. But it won't be a switch to x86, certainly as we know it.
I can imagine a couple possibilities:
1) Apple teams with AMD and brings the PPC instruction set to a future AMD processor that can handle it and the x86 instructions simultaneously. Gets AMD's process speeds, along with PPC compatibility running at native speeds (rather than emulated.) The downside is that IBM would have to agree to this, and its not clear what IBM's upside is-- unless IBM is part of the alliance and gets a competitive advantage to using this technology in its products (maybe low end power workstations)-- but still Motorola which controls altivec would have to be involved.
2) A new AIM partnership, this time its the AAIM partnership, all four companies collaborate on a new chip that will run OS X and Windows, IBM and Moto make PCs that dual boot, AMD gets Altivec and Power4 Multichip module technology, and IBM and Moto get AMD process technology, and IBM, Moto fab the chips for AMD. This gives IBM a weapon against windows, namely OSX, gives AMD the backing of two big competitors- IBM and Moto, along with a new customer, gives Moto a new jumpstart into the box making business that it gave up when Apple stopped subsidizing the clones industry.
3) The Death By Numbers Approach -- Apple goes to IBM and gets the four chip Power technology and migrates there from PowerPC, greatly increasing the volumes of these chips for IBM which is only currently using them in their servers and workstations. This drives down the costs, apple doesn't have to rewrite software (like quicktime) that was never part of the NeXT OS, and at the same time can emphatically claim the "fastest PCs in the world" title it now holds but nobody recognizes. Oh, and they sell them with 2 to 4 processor units per box.
4) Death By Numbers part 2-- apple starts shipping quad and 8 way PowerPCs running at moderate speeds, 1-2GHz using Motorola (or IBM) chips, and being competitive on price because the powerpc costs them so much less per cpu than Intel CPUs. Thus people will instinctively know that 8 1GHz CPUs are going to get a lot more done than one 3GHz intel cpu.
5) The Second Rebel Alliance-- Apple, AMD and Nvidia team up on an x86 processor that uses NVidea and AMD Hyper IO (or is it rapid io?) technology, and apple does go the x86 way..
The thing is, 5 seems least likely to me. apple has just migrated accross platforms for the second time-- the first was 68k to ppc, and the second is classic Mac to OS X. Applications have to be re-written.
Are they really going to ask their developers to re-write their apps yet again, in only a few years? I really doubt it.
So, I think there is a new processor architecture or solution coming-- I'm sure apple recognizes that the PPC has not given it the marketability it needs.
But I think that solution will be PPC compatible natively.
Yeah, and you guys panned the ipod too: http://apple.slashdot.org/article.pl?sid=01/10/23
My wishful-thinking-cap is still firmly pointing at Apple ditching Motorola and going to IBM for their processors.
.13, and I'd reckon it would be rather rapid :)
:p
a POWER4-Lite would be vaguely feasible (eg, pair of G3 cores + SMP logic + Altivec execution hardware + 1MB of L2 cache) on
Of course, the chances of that happening are something like my chances of winning the lottery, which incidentally is also the only way in hell I could afford a PowerMac equipped to my liking
Additionally, the size of the Mac user base has steadily eroded
I don't think you can say this. I'm aware of no information that expresses the size of the mac user base.
you often see the "%5 of the market" figure, but that is actually %5 of NEW PC SALES, (so it ignores the fact that People turn their PCs over every 18 moths, but macs are performance competitive a lot longer) oh, and these numbers also ignore most mac sales. So even saying "%5 of new sales" is a lie-- they count Dell, Ingram Micro and CompUSA. They ignore the Apple store, the Apple stores, and the hundreds or thousands of independent apple dealers around the world.
Put a better way, Apple has %5 of the Intel PC market- - because that's the market they count-- and of those people, %5 of the pcs they sell are actually apples!
The total addressable market-- that is, Macs out there in active use-- is much larger, probably %20.
Last time I had any reliable numbers, it was %30, but that was because they were the only company selling CDROM drives for computers and so you could look at the number of those sold and know how much market share apple had... so that would have been the early 90s.
I'm not saying I know what the TAM for Macs is, I'm just saying I've never seen any reliable figures, and the %5 one is clearly unreliable. ( But makes for good copy for those with "Apple is dying" stick who want to beat that dead horse.)
Yeah, and you guys panned the ipod too: http://apple.slashdot.org/article.pl?sid=01/10/23
Ok, couple points here:
1) I have no idea about Motorolla and 64-bit CPU's, however PPC cpu's do exist that are 64-bit, they are just made by IBM. (The POWER4) While I doubt Apple will team up with IBM, you never know. (Apple + IBM, boy wouldn't people have afield day with that one...)
2) What with Apples innovative design strategies regarding space, I doubt we'll see AMD CPU's inside Apple computer's even more so than I believe we'll see Intel CPU's. (No space + lots of heat != A Good Thing(tm))
3) Steve Jobs ran NeXT. NeXT sold both hardware and software. Before the end of NeXT they stopped selling hardware, and began making their software available for what's known as 'white boxes' or x86 machines (as opposed to NeXT's 'black boxes') This didn't save NeXT from dying, and I doubt we'll see Steve do it unless Apple enters into dire financial peril. Last I checked, this wasn't the case, and last I checked Apple made more money from hardware than from software, a financial source they lose if they switch to x86's. (This of course assumes that Steve learnt from his experience at NeXT)
Just FYI, Apple currently ship IBM processors, the IBM "Sahara" PowerPC 750FX (G3) is used in the iBook
:)
They are quite sweet little chips too
It is feasable for Apple to put a Pentium on it's motherboards as a co-processor. The extra prossessor could get used by apps that need another floating point unit. Normall, non processor-intensive apps could just ignore it.
It would be a stupid hack, but woulden't require any recompiles for curent apps and gould get rid of the 'MHZ Myth' once and for all.
Of course this would be non-elegent, and mostly for marketing reasons.
Moneyed corporations, non-working 'poor' and criminal prisoners are turning productive citizens into tax-slaves.
The "MHz Myth" is a myth, or more accurately RDF. MHz do matter but they are not everything. Historically the PowerPC has held up extremely well against Intel. Some programs really do excel on the PowerPC but in general you get about a 20-30% increase when comparing PowerPC and Intel of the same clockrate. Assuming properly compiled and equivalently optimized programs, no Apple PR games like using old 486 optimized code on a Pentium (ByteMark), G4 vs. Pentium 4 comparisons where the Mac code uses Altivec and the PC code does not use SSE2, etc.
If someone wants to argue that there is practically no difference between a 1.0 GHz G4 and a 1.4/1.6 GHz Pentium 4 I would readily accept that. You need a benchmark program or a good stopwatch to tell the difference. However with Pentium 4's up to 2.5 GHz (and 2.0/2.2 GHz being pretty inexpensive) you will find that raw brute force MHzs does matter. It may not be the 2.5:1 that the non-technical might assume, but it is noticable.
Comparing CPUs in terms of operations? Well that's what SPEC is all about. However Apple does not like SPEC since it is not RDF friendly and contradicts the arguement that MHzs don't matter.
I see Apple making Mac OS XI for x86 but only allowing it to work on special Apple motherboards. Apple won't hype the switch that much. They will instead sell some sort of VMWare-like or dual-boot stuff and market the x86 Macs as being able to run Windows at full speed.
Then someone will hack Mac OS XI to work on any motherboard, or some company will reverse engineer the special Apple motherboards and make their own Mac compatible motherboards, and Apple will call out the lawyers.
Tim
Omnia vestra castrorum habetur nobis.
Everyone knows you can't compare speeds of Intel and Motorolla chips, as they do not equate to the same thing. I lost all respect and believability for the article after reading that piece of rubbish.
Of course you have blown your credibility with the above as well.
MHz can't be used as a precise measurement but it can not be completely disregarded. Especially when the ration is over 2.5:1. Is a 1.4GHz Pentium 4 faster than a 1.0GHz G4, for all practical measurements probably not. A 2.5 GHz Pentium 4, yes, raw brute force can overcome elegance and efficiency.
A switch to x86-based hardware does not mean Apple will be killing their hardware business. They do not have to switch to off-the-shelf PC parts. They can continue to use custom and proprietary designs, just substituting an x86 for a PowerPC. They can have the same high standard and reliability.
The real problem is getting developers to compile for both CPUs, and this is a big problem. I don't expect emulation to work as well as with the 68K to PowerPC move.
With respect to your efficiency comment, that's irrelevant. High overhead and brute force at 2.5G overcomes elegance and efficiency at 1G. Your suggestion to ditch Motorola for IBM may make things even worse if I am correct that IBM has no interest in Altivec. Perhaps this has changed, or are all G4's still Motorola?
HP, meanwhile, has problems in the PC realm. Rather than try to become a low-cost leader, the company instead tried to bulk up by buying Compaq Computer. History in the computer market, though, shows that "the key is not scale, the key is low cost," he said in an interview.
And then later in the article they talk about his positive track record, including his recommendation for HP to buy Compaq:
While Wall Street analysts have created a cottage industry out of making grandiose (and often ultimately incorrect) predictions and recommendations, Neff can boast of a fairly strong track record of the industry adopting at least some of his ideas. In January 2001, he said that it would behoove HP to purchase Compaq. At the time, most analysts--and even some HP and Compaq execs--warned against buying PC companies, saying it was better to let them fade away.
So, if he's such a brainiac, why did he think it would be a good idea for HP to buy Compaq, and then call it a blunder after it actually happens.
It's not a great track record if you recommend something that you end up calling a mistake once it comes true. Bottom line, maybe the world would be a better place if the industry doesn't adopt his ideas.
Actually, the "Apple is dying" crowd usually say 2%-3%. The 5% figure has often been displayed prominently in Apple's own ads. If that figure ignored Apple's in-store and on-line sales, don't you think Apple would have commissioned another study by now, or demanded a correction from the companies doing these surveys, rather than run adds on their website saying, "now if we can just convince 1 out of every 19 PC users to switch to a Mac, we would double our market share!"
Information wants to be anthropomorphized.
This is true. I think many people buy a PC, or a Mac, and just leave on what ever OS it came with.
These are not people like us mind you.
My brother and his wife are perfect examples.
They each had a PC, my brother a whitebox PC running Windows 3.0 (!) and his wife an old Compaq laptop running 3.1.
This was fine for them, they mostly used it for writing (they are art teachers and poets) until they wanted to get online.
The laptop was the most capable, so they went and got a PCCard modem, but lacked the drivers, and MS removed all the Win 3.1 downloads ... so they bought a 333 MHz iMac (green) and are still running Mac OS 8.6... until I get around to upgrading it to 9.2 :)
They came over one day and looked at my G4 running OS X, and had this bewildered look on their faces... like a dear in the headlghts. Ha!
Most of my PC using friends are still running Win 98, and one runs NT 4.
-- if it was so, it might be; and if it were so, it would be; but as it isn't, it ain't. That's logic - Lewis Carrol
Okay, he's a staff writer for 'news.com.com'. What journalistic credit does this guy have? "Hi, I own shares of Dell and Intel. Can I write a 'story' that would pimp their stock prices?" Gimme a break. Perhaps the 50 page report has more info in it, but this is incredibly lame.
Apple has historically gone to great lengths to be compatible. First they could read PC floppies. Then fat binaries let 68k machines last for a long time after they were no longer sold. There is the compatibility layer in OSX. The idea is simply absurd.
I know next to nothing about compilers, but doesn't it stand to reason that Apple would have to redevelop most/all of their libraries, to say nothing of the compilers themselves? Particularly if they go off for some 'pseudo-x86' architecture like some are suggesting.
At that point, what will be the difference between Mac and Windows? Would companies even bother with MacOS ports, or would they just make some bit of middleware, so that the same binary could use the ABI of either system? (I'm talking way beyond my knowledge, so if it sounds like I don't know what I'm talking about, I don't.)
What would be gained by this? Go from 5% market share to 6%? Not worth the effort. Having access/drivers to PCI/AGP slots, USB, IDE, etc. makes sense. Not for the main architecture.
Hell, even Transmeta makes more sense than this sort of malarky. Get it to emulate PPC for old apps, ia64 for new stuff, or something like that. But straight Intel hardware? I think not.
Remember, even though they don't say it, the Mac is the 'computer for the rest of us'. While it's no longer the company line, don't doubt for a minute that Steve likes being a member of the elite. He likes it that cool Hollywood types use iMacs for computer scenes. He likes it that the kids of yuppie hipsters carry iPods.
Steve is not a commodity guy. Ask the owners of StarMax machines.
This article (and the one 'proving' the existence of super-duper-top-secret military aircraft) prove that in the eyes of the editors, today was a slow news day. Not slow enough to answer the question "what happens when VA is delisted" but slow, nonetheless.
Jesus was all right but his disciples were thick and ordinary. -John Lennon
Even Better, why not just put out a PPC compatibility layer as a free upgrade and then all crusoe's shipping can run Mac OS X?
If they went to the 'build your own' x86 market
There is a huge leap between "using Intel processors" and what you're talking about. Using an Intel or AMD processor does not by any means mean that one could make a Macintosh out of off-the-shelf parts. No way, no how.
Apple could quite easily use totally off-the-shelf parts to build their own Macs and yet prevent you from doing it too...by adding one small thing: an additional chip (or chips) to the motherboard. Proprietary ones. One's that you couldn't buy anywhere, who's exact specification was unknown outside of Cupertino.
One's that the Mac OS specifically looked for before booting. Get the picture? No proprietary chip, no booting Mac OS. No build-your-own Mac. Someone feel free to correct me if I"m wrong but isn't that basically the reason why nobody could make Macintosh clones? Because of some proprietary ROMs or something? (Excepting the brief period when some companies were licensed to use them.)
So you see, Apple moving to an Intel processor doesn't mean that one could make a Mac by buying parts at some local white box dealer.
You like your Macintosh better than me, don't you Dave? Dave? Can you hear me Dave?
When others have looked at the G4 performance on a standard benchmark suite like SPEC (e.g., here), a 1GHz G4 is not significantly faster than a 1GHz Pentium III.
Oh, jeez, what a headache if they change.
Emulation sucks.
The transition from 68K to PowerPC went better than anyone might have expected, but it was still a headache. As it happened, I was using two Macs at the same time. One was the latest of the 68K generation, the other being the first of the PowerPC generation, and--although it did great on pure-processor benchmarks--the PowerPC was distinctly more sluggish. And crashed more. It really took about two or three years before PowerPC's FELT fast again, and before everyone had native PPC versions of their software.
I use Virtual PC on my Mac. It works, sort of. For $200-odd it's a great product. It works better than anyone might have imagined, in fact. But it's no substitute for a real PC.
So what will happen if Apple goes Intel? I assume they'll do their best to provide some kind of PowerPC emulation so that old software will RUN, but I'm sure it will be slow. And buggy.
And, darn it, old software is IMPORTANT. It's not just a question of the cost of upgrading; I have significant amounts of software that I still use whose companies are either out of business or not upgrading their products.
And it's always the beloved GAMES that don't run in emulation...
"How to Do Nothing," kids activities, back in print!
The really frustrating part of this whole mess is that IBM has been able to get G4s up to some mightily impressive clock speeds - not as high as the P4, perhaps, but certainly higher than any of Motorola's G4s - but they're not allowed to sell them. Why? Because Motorola doesn't want IBM selling G4s faster than it can make them, because that would make Motorola look bad. And since Motorola owns the Altivec routines, IBM has no recourse. And so, now Apple is caught in the middle of this mess, stuck with slow G4s!
:)
But Motorola has been having problems of late, and may be willing to sell off parts of the semiconductor division... if Apple could buy the code for the Altivec routines from Motorola, and then licence that code to IBM, but without the restrictions on processor speed... I wonder how fast IBM could get the G4 running then...
IBM is already on the second generation of 64 bit PowerPCs (POWER4). They can run either 32 or 64 bit code. Basically, PowerPC already made the transition that x86 is just beginning now.
-- It only takes 20 minutes for a liberal to become a conservative thanks to our new outpatient surgical procedure!
1) Apple needs to sell the total package to make money doing what they do. They do a really good job of it right now IMHO. If I could buy a PC clone and load OS X on it Apple only gets a *very* small portion of that total package. For Apple to make money doing this the cost of OS X would have to be more that even Microsoft Office!
2) Do you think Microsoft would sell Office for a new "competing" OS? I think they would drop support for OS X in a heartbeat if they did this.
I don't like to spread rumors of any kind about Apple but I think if they do choose a new CPU it *should* be derived from perhaps the IBM Power series. It has PPC compatibility and is 64bit. Existing software *should* be able to work on it and Apple users would have a lot to look forward to in next generation software.
The big issue is how much are those mothers gonna cost? In reality I know I don't *need* 64bits to get my work done and that CPU makers are really just cramming it down my throat because they feel the need to sell me something.
I bought a dual AMD MP 1600 system in the last 6 months and I tend to use my powerbook more often than that [which is only 667 Mhz G4]. I think that says a lot about what I need and what the industry wants me to want.
I can wait and so can 90% of the public wait for either faster G4's or 64bit Apples.
I don't see this as likely, especially in Neff's timeframe. Here's why. The G4 processor doesn't have the legs that the P4 has right now, but Moto is known to be making at least 1.4 GHz parts right now.
Apple also has a policy of running duallys at the high end, and given XServe, we know they have a motherboard/chipset in-house that supports reasonably modern features like DDR and ATA-100. And unless all the rumor sites are wrong, there's a new PowerMac due no later than Seybold in about a month - possibly this month.
So I figure a high-end Mac with dual 1.4 GHz G4 processors, DDR PC2100 RAM, and ATA-100 support is in the cards shortly. That's going to be a reasonably competitive machine for a while, though not quite up to bleeding-edge Wintel specs. There's also likely a little bit more leg in the G4, at least enough to get up around 2 GHz.
Beyond that, Apple's got some options. They can go to quad processors pretty easily, or by next spring they have a good shot of being up on G5 processors, which are reputedly now in sampling. Should they be making the move to G5, that'll probably carry them another couple of years, so we're talking 2005 at the outside before they have to have the next stop in mind.
A lot can happen in that time. The likeliest thing is that they jump to a 64-bit contender that emerges by then - possibly AMD but who knows? Migrating to the IBM POWER processors would be another logical move because minimal work would be required and the additional volume would drive IBM's own costs down significantly. Remember, Apple sells more RISC systems in a year than Sun, SGI (though they don't control MIPS anymore), and IBM do combined - yet all those companies see it as worthwhile to continue investing in alternative architectures. If Apple decided to move their volume systems to a slightly scaled-down version of one of these workstation chips it would have a major impact on cost.
Or Motorola could get serious and start working hand-in-hand with IBM again - IBM's fab capabilities are way beyond Moto's, and IBM could probably build the same G4 as Moto at a higher clock rate with better yields. There is one key reason, though, why Apple doesn't have to worry too much about PowerPC dying - it's huge in the embedded marketplace. Versions of PowerPC are used in all sorts of devices, and I believe it's pretty popular in automotive and networking. That gets your volumes up, too.
-- Josh Turiel
"2. Do not eat iPod Shuffle."
Speaking of OS ports...
In the early nineties, one of the knocks on Windows, versus UNIX, was that Windows locked you in to a specific processor architecture.
When Nt was announced, Microsoft was at great pains to blunt the appeal of UNIX by asserting that NT was highly portable and promising that it would be available on lots and lots of processor architectures.
I'm not sure I remember all of them, but certainly MIPS, Alpha, and PPC were among them. (Remember the ACE initiative, anyone?)
All of the versions for non-Intel hardware were late, or had problems, or weren't supported, or never materialized at all. I believe PPC never materialized at all. Alpha never made it past NT 3.5. The promise that NT would be available for multiple processors was pretty much broken in a surprisingly short period of time.
I keep wondering why this didn't hurt MS in the marketplace. Windows locks you in twice--to Microsoft and to Intel architecture. Admittedly there are viable non-Intel sources for Intel architecture, but still...
"How to Do Nothing," kids activities, back in print!
Excellent, most excellent presumptions.
It should be noted that, of any personal computer, only Apple can even consider such moves without significantly affecting (adversely) the potency of their computers. No other mobo spec maker can, or has, dramatically changed their systems in the way that Apple does.
I presume the same, that is, that Apple is seriously considering a processor change. It may be for performance, but the decision will also be for a cost advantage. ANYTHING to reduce the cost of a Macintosh yet provide the same performance and convenience is a Good Thing for Mac sales.
Vos teneo officium eram periculosus ut vos recipero is.
Apple wouldn't necessarily lose hardware sales if they switched to x86s. Apple owns industrial design in this industry: they could sell *more* hardware if they had x86s and could run Windows. How pissed would MS be if they had an Apple logo on machines running Windows which could dual-boot OS X out of the box? If my TiBook were x86, I'd still own it. what else is out there that has this screen and runs Final Cut Pro? Eh?
If Apple went x86, the boxes would not run Windows (well, not without some sort of VirtualPC app anyway). They would absolutely not use PC BIOS,.they would still use OpenFirmware. Why, oh why would Apple place around their neck the 20 year old albatros that is the PC BIOS / architecture??
They would share a similar CPU with PC's -- and that's the end of it.
blakespot
-- Heisenberg may have slept here.
iPod Hacks.com
on your first point.... Apple and IBM do currently play nice.... the PowerPC chip is a team effort (to simplify it) of Apple, Moto and IBM. there is something that Moto added to the equation (mind failing right now) that they own patents on. maybe the velocity engine? if Moto is left out of the next lineup, they would have to work out a deal. *if* Apple and Moto part ways i do not think it would be because "intel chips are 2.5 times faster", it would be because Moto is going through a lot of restructuring, layoffs and plant closings. it's possible Moto is not seeing the revenue it wants out of Apple's chipsets, or some top execs just want to refocus their efforts into other areas. they have some integral technology in G3 and G4 chips that they could probably contract out to Apple/IBM and just get checks every quarter instead of actually dealing with manufacturing. IBM has great state of the art manufacturing facilities, and Apple has gotten a bit more involved in the design of the processors.
there has been some talk for a while of Apple working out a deal and teaming up with IBM to make the "G5" or whatever chips. IBM supposedly has better manufacturing facilities, the have been producing G3 and G4 chips all along.
as for the IBM Power chip, every spec i have seen indicates it is too power hungry and hot to run in a desktop machine, let alone ever fitting into a laptop. from my understanding, the PowerPC chip IS the consumer version of the Power processor (hence the "PC" aka "personal computer" suffix).
*if* Apple switched to Intel chips, would this somehow invoke some sort of pressure from MS on Intel? youu figure if OS X ever ran on straight up PCs (doubt it) then they would be going head to head with Bill Gates and i see him fighting back. if they used a modified intel chip (doubt it), then i wonder if it would matter if M$ has their foot int he door of the plant that makes Apple's chips. also, why bother? Intel chips are hot as hell and use tons of power. these are the days of power usage concerns, and Apple's dislike for fans and noise. if anything they should be pitching the power usage of the LCD iMac vs some P4 with 19" CRT device. granted on one user's house it isn't a big deal but when you have clusters and clusters of them in schools and offices it adds up.
If Apple goes to Intel chips, it doesn't necessarily mean they become PC compatible. There are many other things to an architecture...
I imagine if they did go to Intel chips they would do something similar to what SGI did with their x86-based machines, and use a custom architecture with a Pentium chip.
I'm all for Apple going to Intel chips and a custom architecture. I firmly hope that Apple doesn't EVER start making PC compatible machines, and I would wager that if they did, it would lead to their eventual death. I absolutely despise the PC architecture, and aside from OS X, was a major reason for my jump. It's just so... clunky.
A) It wouldn't net Apple any more hardware sales.
B) The components of a Crusoe that contain the x86 instruction translation are probably not flashable. They're probably in ROMs.
If it's for-profit but free, you're not the customer -- you're the product (e.g., the Slashdot Beta's "audience").
A switch to x86-based hardware does not mean Apple will be killing their hardware business. They do not have to switch to off-the-shelf PC parts. They can continue to use custom and proprietary designs, just substituting an x86 for a PowerPC. They can have the same high standard and reliability. Nothing really changes, x86 Macs are still a different target architecture and MacOS X does not pose any more threat than before to Microsoft.
One possible exception to the above. Virtual PC's emulation becomes a much more practical option. However Microsoft could buy them out, much simpler than dropping Apple support. Apple support helps with that DOJ monopoly thing.
With all of the rumors going around that Apple may start using nVidia manufactured chipsets, and with nVidia GPUs being as powerful as they are, and with the CEO of nVidia telling WIRED magazine that he wants nVidia to take over CPUs since the bulk of a computer's work for the average user nowadays is rendering the graphics, and with the advent of QuartzExtreme in Jaguar...well, it seems to me that the next manufacturer of CPU's for Apple could very well be nVidia. And then all you gamers could quit whining about Macs. Hell, OS X or OS XI could come with a Cg compiler.
Hey, it's possible. After all, all we're doing here is throwing around and debating CONJECTURE.
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Cheese it! It's the FEDS!
WinNT 3.1 was initially developed on MIPS and x86. The WinNT 4.0 retail CD sitting on store shelves had x86, MIPS, Alpha, and PowerPC binaries. I recall seeing ads for dual PowerPC 604-120 machines running WinNT 4.0 long before I purchased a PowerMac 8500. Byte magazine reviewed these dual PowerPC machines and showed how they scaled much better than dual Pentium machines.
Microsoft was entirely successful in delivering cross-platform WinNT up through version 4.0. The problem was that no one purchased the non-x86 machines in signifcant numbers. Nearly everyone preferred low cost and stayed with x86. The few who cared about peformance picked Alpha.
PowerPC did not have performance and it did not have price. The only thing going for it was the hope of being able to have one machine that could dual boot into WinNT of MacOS. WinNT was basically running on machines built to the PREP spec. A superset of PREP added Apple extensions, this was referred to as CHRP. Solaris, OS/2, and WinNT could run under PREP or CHRP but MacOS required CHRP. Apple kept having delays and MacOS for CHRP missed deadline after deadline. This may have also been about the time Apple began rethinking the Mac clone decision. The reversal on Mac clones may or may not have affected the delivery of MacOS on CRHP. The end result is that without the ability to dual boot to WinNT or MacOS there was little point to WinNT PowerPC. Poor sales led to its demise.
I think that most people here are missing the point. I've scanned the discussions, and forgive me if I'm wrong, but everybody is sticking to the argument about speed. This machine is faster, that machine is faster. Apple will do this because of speed, and Apple will do that because of speed. Whoah, whoah! Apple doesn't really care that much about speed!
Think about it. Sure, they try to ship the newest and the greatest processors when they can, but do you honestly think they'd still be in the AIM partnership if all they cared about was speed? Of course not. The key to understanding Apple is knowing what they value. What do they value? Being the God of their customer's computers.
Think about it. Apple is constantly building walls between itself and the community. They control all hardware. They are the sole producers of the OS. They approve all drivers. They produce many of the basic Applications one might use (Office Suite, photo program, movie making, burning software, music player, calendar program, scanning software, chatting program, email program). They produce a server that has heavy integration with Macintosh clients. They have a web hosting business that integrates heavily with OS X. The list of internal Apple ties is endless. Sure, you could make the argument that Apple has lots of ties to outside companies and products, but Apple branches out to them (for example, see the digital hub) instead of the companies coming to Apple.
Apple is building a contained Mac world. They have been forever. Switching to x86 chips would mean losing a lot of control. If they can sacrifice a little bit of speed for a lot of containment, they'll do it in a heartbeat. If you go by Michael Kanellos's stupid argument, Apple will dump their current sound cards and switch to Creative cards within the next couple years as well, because of their better performance. Do you honestly think Apple will want to start relying on another company to produce drivers, tech support, etc.? Apple will produce everything that they can, and when they can't produce it they will invest heavily in a company that can, and set up a strict partnership.
Earlier I mentioned the AIM partnership. Apple doesn't just buy their chips from the cheapest dealer on the street. They were integrating when that partnership was created, and they continue to integrate today. They won't throw away years and years of work to form a new integration with Intel as a part. It would go completely against Apple's plan.
Why would a clone maker have to license the OS necessarily? They could be a white-box Mac maker and ship linux or nothing on the machine. heck they could even sell you a retail boxed copy of OS X along side it if they wanted. I can't imagine that it's OS licensing that's preventing clones.
Your point about reverse engineering is a good one though. But the proprietary widgets can be reverse engineered now can't they? I mean, you could reverse engineer those parts and then buy G4s from Motorola and some off the shelf parts...and preseto, clone Mac. Perhaps your point is that the only real thing stopping them is that as soon as that happend all the reversen engineering would be for naught because Apple would just break it in the next OS patch. The "unauthorized" clone maker would always be spending tons on R&D to reverse engineer...every six months potentially. Isn't that the real reason there are no clones today? Not that the reverse engineering can't be done...but that nobody wants to do it every few months because Apple isn't cooperating?
You like your Macintosh better than me, don't you Dave? Dave? Can you hear me Dave?
Best answer is probably "the chip is good, the OS is immature." After all, we're talking v.1.1.5 of a new OS; it's going to take Apple some time before they get to the level of optimization and maturity that 10+ years of Windows (or even MacOS Classic) has reached.
Support for this comes from the early reports of the upcoming 10.2 "Jaguar" release; even without "Quartz Extreme" hardware acceleration, the OS is supposed to be noticably faster and more responsive, thanks in large part to optimizations, improved code, and the new gcc compiler they're using.
Give 'em time.
--R.J.
Electric-Escape.net
Apple also uses IBM Travelstar 40GN hardrives in the iBook.
God save our Queen, and Heaven bless The Maple Leaf Forever!
I've only ever seen apple use the %5 figure when they were JOKING.
"Now to get the other %95" is a clear joke to me, though most people seem not to get it.
They are playing on the perception that they have %5 of the market.
Anyway, the fact is that the %5 figure comes from a fundamentally flawed study of the marketplace, and I have not seen any better research.
Yeah, and you guys panned the ipod too: http://apple.slashdot.org/article.pl?sid=01/10/23
I was reading this http://news.com.com/2100-1001-948493.html?tag=fd_t op article at news.com and it hit me, this could be a great new processor line for Apple. Now befor you mod me as an idiot (this post was made several days after the story aired so I don't think anyone will read this anyway) I don't think that this is apples future chip. I am just pointing out that there are new processors coming out all the time and IBM or Motorola could easily poduce a solution for apple.
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If you grab unique IPs that might be good...
but part of the problem is many if not most, mac browsers out there pretend to be IE because for awhile there many websites wouldn't load if the browser didn't indicate it was IE on a PC. (Even though the pages would render fine on a Mac.)
Yeah, and you guys panned the ipod too: http://apple.slashdot.org/article.pl?sid=01/10/23
It's easier to have 20% of a small number switch over, especially if that small number of users is ver saavy and knowledgable about their platform. Mac users tend to be enthusiasts of a sort, and of course want the latest and greatest. Just like nealy every linux user keeps their system up to date with the distribution of their choice.
Windows users on average just want it to do something, and as long as it does, why switch?
XML is like violence. If it doesn't solve the problem, use more.