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Apple Bundles InDesign With Power Macs

analog_line writes "Apple is firing a shot across the bow of Quark with a new promotion bundling Adobe InDesign 2.0 with every new PowerMac G4 (that is, the towers). News.com has a story on this as well. I say go Apple. Hopefully this will either get Quark to release their Mac OS X version of XPress or start the process of killing them off once and for all." I really liked QuarkXPress a lot when I used it extensively back in the version 3 days. It'd be a shame if it they lose out on Apple's new platform. But as a capitalist, I say, let the best product win!

27 of 117 comments (clear)

  1. Capitalist? by Anonymous Coward · · Score: 3, Interesting

    But as a capitalist, I say, let the best product win!

    But if Apple bundles the product wouldn't that give a distinct advantage to Adobe without regards to whether they have a better product? This to me is just Apple's way of slapping Quark's wrist and rewarding Adobe, who aside from Microsoft is Apple's biggest software producer.

    1. Re:Capitalist? by Dephex+Twin · · Score: 4, Insightful

      Well, Adobe's brought a good number of products over to Mac OS X, whereas Quark's one product is not only still OS 9, but as a real insult Quark released version 5.0 for OS 9 long after everyone had begun bringing out OS X ports.

      So I say, Adobe has earned it in this case. Just my opinion.

      --

      If you want to make an apple pie from scratch, you must first create the universe. -- Carl Sagan
    2. Re:Capitalist? by LordNimon · · Score: 3, Informative

      Agreed, this really isn't symbolic of capitalism at all. This is Apple sending Quark a message, no more, no less. And frankly, I'm glad. Quark has been pissing on Mac users for years, so it's about time they were bitchslapped. However, it is rather "Microsoftian" of Apple, so I apologize for being a hypocrite, but I think Apple's decision is the lesser of two evils.

      --
      And the men who hold high places must be the ones who start
      To mold a new reality... closer to the heart
    3. Re:Capitalist? by abulafia · · Score: 2, Informative

      Agreed, this really isn't symbolic of capitalism at all. This is Apple sending Quark a message, no more, no less. And frankly, I'm glad.

      Erm, huh. I'm glad, too.

      But this is, exactly, Caplitalism at work. How do you "send a message" with providers you disagree with? Hopefully, you're like the rest of us, and encourage a different provider monetarily. That seems to be what Apple is doing.

      I spent a couple of work-years living in Quark, and loved 3.1 to death. Times do change. Hell, I don't do graphic design very much any more.

      -j

      --
      I forget what 8 was for.
    4. Re:Capitalist? by MoneyT · · Score: 2

      No really Microsoftian because it's still removeable from the system. WHen you can't remove it and install quark (assuming ti ever arrives) then it will be microsoftian.

      --
      T Money
      World Domination with a plastic spoon since 1984
  2. best product win? by dunkelfalke · · Score: 2, Insightful

    shouldn't it be: as a capitalist, I say, let the product with the best advertising win.

    --
    "It's such a fine line between stupid and clever" -- David St. Hubbins, Spinal Tap
    1. Re:best product win? by MoneyT · · Score: 2

      If that were true, how the hell does UNIX and it's spawn manage to continue to gain a user base? When was the last time you saw a commercial for BSD?

      --
      T Money
      World Domination with a plastic spoon since 1984
    2. Re:best product win? by foobar104 · · Score: 3, Funny

      When was the last time you saw a commercial for BSD?

      Just a couple of minutes ago, actually.

  3. I love competition by legLess · · Score: 5, Insightful

    I love competition. Look at graphics cards: ATI has just overtaken nVidia, who overtook 3dfx, who overtook Matrox, who overtook ATI ... The big winner is the citizen with her wallet, getting an order of magnitude performance increase, for similar cost, every couple years.

    I started doing desktop publishing with PageMaker 4, which was right before Quark started to really kick their butts in PC-land. Adobe bought PageMaker from Aldus, who'd invested a lot of effort in working with designers and creating a great product. Adobe got complacent and sat on their ass, with the result that Quark crossed platforms and ate their lunch. Now they're coming back with InDesign, which has some great features and usability enhancements that Quark can't touch (OS X support aside).

    Another thing helping Adobe is their frankly brilliant positioning of PDF. The network effect of PDF is huge - many print shops are taking files in PDF for complex jobs, and our local paper (The Oregonian - not high class, but not little) asks for ads in PDF. PS is still the standard, but PDF is a nice intermediary. Adobe's turning it into the XML of page layout and design.

    Random thought: Artistic and design tools is the one of the hardest areas for OSS to compete, because these programs (like Photoshop, Illustrator, Final Cut, etc.) are all about interface and polish. I'm not saying that OSS can't do this, just that it takes a strong vision and committed management to pull off this type of software.

    Anyone want to lay odds on Adobe porting it's suite to Linux? OS X support could pull that argument in either direction.

    --
    This isn't as much "normalization" as it is "don't take so many drugs when you're designing tables."
    1. Re:I love competition by foobar104 · · Score: 3, Insightful

      Random thought: Artistic and design tools is the one of the hardest areas for OSS to compete, because these programs (like Photoshop, Illustrator, Final Cut, etc.) are all about interface and polish.

      I don't agree. Creative tools like Photoshop are all about getting the job done. If you're of an artistic bent-- I work with people who are, and I suppose I am myself-- you want to use tools that are as transparent to you as possible. You want to use tools that don't get in the way. Photoshop is a great tool because it doesn't get in the way. If all you want to do is paint, you can get from zero to painting in about five mouse clicks. It's perfect, or close enough that it doesn't matter.

      It's a common misconception that these kinds of programs are all about the UI. In truth, they're all about being really great tools. OSS doesn't generally produce really great tools. It produces tools that range from utterly useless to merely mediocre. The open-source artistic tools out there (Gimp, et al.) are so bad that I happily forked out $1,000 today for yet another copy of the Adobe Design Collection. I would rather pay $1,000 and use those tools than save that money by using the tools that are available for free. And lots of people feel the same way about it.

    2. Re:I love competition by legLess · · Score: 2
      It's a common misconception that these kinds of programs are all about the UI. In truth, they're all about being really great tools.
      Show me a great tool with a shitty UI and I'll show you a shitty tool. For all intents and purposes (unless you're hacking the source - and even if Photoshop's source were freely available, what tiny percentage of its users would ever care?), a tool is its UI. Photoshop rules because it's production-oriented - everything keyboard-accessible and highly customizable (e.g. good UI). It rules because all its little bits work this way, all the different sub-tools work as expected (e.g. good polish).
      OSS doesn't generally produce really great tools.
      I think and hope that you meant to insert "artistic" in there somewhere. OSS has produced some of the greatest tools ever (like Vi and Emacs). But the interface of those tools is appropriate for the audience.
      --
      This isn't as much "normalization" as it is "don't take so many drugs when you're designing tables."
    3. Re:I love competition by legLess · · Score: 2

      You'd have a point except for context - we're clearly talking about user-land tools here, not servers. Besides, Apache's interface is perfect for its intended audience.

      --
      This isn't as much "normalization" as it is "don't take so many drugs when you're designing tables."
  4. Quark is in trouble by rigmort · · Score: 3, Informative

    I've been a Quark loyalist for years, and almost took a job with them last year. I'm so glad I didn't, because since then: 1) They've moved most of their programming to India. 2) They've fired some of their sales reps around Chicagoland. 3) One of their big guns as far as keeping corporate customers happy has left Quark and started a company that consults businesses migrate from QuarkXPress to InDesign. I'm losing faith in Quark by the minute. Version 5 was a complete waste of time. Luckily, 50 percent of my job consists of simply trying to keep QuarkXPress running on 60 machines without crashing. Another 30 percent is spent restoring jobs from backup that got corrupted when QuarkXPress crashed, and the last 20 percent is figuring out how our in-house asset management system can be modified to work with InDesign instead of QuarkXPress...

  5. quark deserves to die by rodentia · · Score: 2

    Oh, let the death be slow, messy and painful. Let it drag on at least as many months as that dog cost me in lost productivity due to crashes, conversions, etc. The more you learn about the software the more friggin screwed up it seems. Bad design, bad implementation, bad interfaces, bad support, bad roadmap. Bad, bad, bad.

    --
    illegitimii non ingravare
  6. Re: Define "Bundling" by DLWormwood · · Score: 2, Informative

    But if Apple bundles the product wouldn't that give a distinct advantage to Adobe

    This isn't "bundling" in the sense that Apple does with iTunes or M$ does with IE. It's a temporary sales promotion. You need to send in a coupon in the mail and wait two months for the free copy to be sent to you; this isn't something you can exploit to make a deadline or market window.

    --
    Those who complain about affect & effect on /. should be disemvoweled
  7. Re:As a capitalist by foobar104 · · Score: 2

    Socialism would be far better than what we have right now.

    Haven't you ever heard the expression, "The grass is always greener on the other side?" Anything would seem to be far better than what we have right now. It rarely turns out that way, of course.

  8. Apple is desparate by extrarice · · Score: 2, Insightful

    The Mac is really a niche market - graphic design. If there are no apps to support the designer, Apple goes kaput.
    Most (meaning over 90%) publishing houses use Macs and Quark, exclusively, keeping InDesign around just for experimentation and compatability. If someone sumbits a job in Page Maker, they will get the job returned. Apple knows this, and since Quark really has made little public indication of an X-native XPress in the future (let alone before January 2003 -- when all new Macs will only boot in to X), Apple's main consumer base is at risk. As for right now, migrating all users to InDesign (which can read XPress documents, sort-of) is the best solution for Apple. At least until Apple decides to make that market its own and release iPublish or some other such rubbish.

    --
    "Jesus saves, but everyone else in a 10 foot radius takes full damage from the fireball."
  9. Re: Ironically, Apple helped launch QuarkXpress by dpbsmith · · Score: 2

    Ironically, it was Apple that pushed QuarkXpress in the first place. When Aldus decided to port PageMaker to the PC, Apple got annoyed at them, and because the then-new QuarkXpress was Mac-only, they threw their considerable marketing weight behind it.

    Perhaps if Quark had been a cross-platform developer, they might have been more nimble about porting to OS X.

  10. Re: Ironically, Apple helped launch QuarkXpress by GutBomb · · Score: 2

    quark xpress is available for both windows and mac.

  11. i don't get it by GutBomb · · Score: 2

    I don't see how this will help companies adopt os x. these companies use quark because it is what they are used to. they are just going to switch because apple bundles it with the machine? i imagine until there is an os x version of quark, companies will simply ignore os x. and then perhaps even after it is available they will still ignore it, since alot of what the print world uses are applescripts that just won't work in os x because features are different/missing.

    1. Re:i don't get it by sebi · · Score: 4, Insightful

      If what people are used to would prevent them from switching to anything different the world would be pretty boring. Its not like the switch from InDesign to Quark is hard to do. You can change the InDesign shortcuts to the Quark layout if you want to. Importing XPress files into ID works pretty good (So far it worked perfect for me, but the documents I tried it on were not that complex).

      If your Printer wont accept either InDesign or PDF files then find one that is allready comfortable with the new millenium. Converting XPress files into PDFs is a nightmare. Exporting ID to PDF is flawless.

      If you are comfortable with the other Adobe products (every designer should at least know Photoshop) then getting used to the UI is trivial. And the interface is really intuitive. Working with InDesign sometimes really feels to me as if the application has got some kind of "Do What I Want" functionality. XPress allways made me feel like a sucker with no way out.

      Apple bundling this software will give desing shops an incentive to check it out (if they didnt get it in the latest Adobe Design Collection anyway) and see that it truly is a better product.

  12. Re:As a capitalist by MoneyT · · Score: 2

    Much better. It's cheaper, but it doesn't wok right out of the box. I have to put it together, it's un polished, doesn't do everything it should do, and has a much slower development time than the commercial version. Much much better.

    --
    T Money
    World Domination with a plastic spoon since 1984
  13. Re:Huh? by MoneyT · · Score: 2

    Simple, it's the best product. What's so hard to understand about that?

    --
    T Money
    World Domination with a plastic spoon since 1984
  14. Gender of words (OT) by MoneyT · · Score: 2

    I always find it funny to hear someone (usualy radical feminists) declare that the usage of he or she to describe an object is sexist. Espesialy when you consider that most words which are refered to as she/her are usualy items which are to command the upmost respect (i.e. the flag, the nation, a boat, a very nice car, a beautiful sculpture etc etc etc). How is asociating the female gender with respect and reverence sexist?

    --
    T Money
    World Domination with a plastic spoon since 1984
    1. Re:Gender of words (OT) by foobar104 · · Score: 2

      Funny, I was just making that same point (well, kind of) a few days ago. In English, the proper neutral third personal singular pronoun is "he." When you use "he" in that context, it refers to a person of either gender. "She," on the other hand, refers specifically to women. You can't use "she" to mean either a man or a woman, because that's not what the word means. So, in other words, "he" means anybody, while "she" means a woman specifically. How does getting your own word while men get lumped in as part of the neuter pronoun amount to sexism?

  15. Re:Nothing means nothing by foobar104 · · Score: 5, Informative

    InDesigns's market share is tiny, and no one's really adopting it.

    Been to a newspaper or magazine lately? Since the release of version 2.0, InDesign has come to own that market. For good reason, IMHO.

    In addition, the first thing any serious design, production or prepress firm does upon recieving a new machine is nuke the drive and install their own build.

    You, like pretty much everybody else here, seem to be under the mistaken impression that InDesign is going to be pre-installed on new Macs, like iTunes. That's not right at all. If you buy a G4 between now and the end of the year, you can mail Adobe a coupon and they'll send you a copy of InDesign for free. If you don't want it, don't send in the coupon. On the other hand, if you like getting expensive things for free....

  16. loss leader != competition by g4dget · · Score: 2
    You should be suspicious of companies that give away commercial software for free. Such a move is generally aimed at eliminating competition, and you'll be paying a lot more in the long run. The same also holds for some companies that "give away" dual licensed software: they may be trying to use open source as a way to drive out competitors.

    Accept something for free if it is clear that the giver has no commercial interest in giving it to you or if the relationship is such that the giver can't exercise control over you or the product later on. Otherwise, be very suspicious and try to avoid the "gift" if you can.