Microsoft Tries a "Switch" Campaign

Twirlip of the Mists writes "There's a new page on Microsoft's web site that tells the first-person story of an unnamed 'freelance writer' who made the switch from the Mac to Windows XP. The author of the page -- who never identifies herself, and who could very easily be fictional or a composite sketch -- says 'Windows XP gives me more choices and flexibility.' How, you ask? Why, through Microsoft Office, Internet Explorer, and modern operating-system features like separate accounts for each user and easy access to the Internet, of course. Maybe somebody should email Microsoft and let them know that the Mac has had all of these things for years now ... nah. It'd just embarrass them. Anyway, it's an entertaining read that's good for a laugh." Update: 10/14 21:12 GMT by P : Apparently, Microsoft has taken the page down, but Google has it.

Comments

As says Janie Porche

[User 956]

To quote Janie Porche from Apple's own switch ad campaign: "Who wants to sit on Christmas afternoon and download drivers?"

You guessed it, Mac owners!

"While most media readers are MSC-compliant and will 'just work,' some media readers may require additional drivers to be installed in order to work with Mac OS X. Native ('RAW') picture formats may require additional software."

Re:As says Janie Porche

[User 956]

You mean if it isn't standards compliant it requires proprietary drivers? Who would have thought!

A lot of the time, it doesn't even work with standards-compliant hardware.

Maybe Apple should change their slogan to "it just works (with a fraction of the hardware on the market)".

Is it fair to hold Apple responsible for third-party drivers? Yes, if they're the one trumpeting interoperability as their main marketing point.

Re:Welcome to Capitalism

[Glass of Water]

This is scraping the bottom of the "news for nerds" barrel. It's not funny. It's boring.

Re:to paraphrase

[Natalie's Hot Grits]

It always gets me when some idiot that doesn't know shit about computers rings some bells and whistles and says that converted someone to the mac. They don't realise that these bells and whistles have been on every fucking other platform for fucking years.

some people are just idiots. It's called Mac users.

Re:to paraphrase

[Natalie's Hot Grits]

You may say "well done apple" but in reality, every single thing that is said in their switch campaign is total and utter bullshit. Not only that, but its just ridiculous the situations these people were in. What, that girl that lost half her paper, she using some fucked up win95 machine thats 25 years old with a failing hard drive? Mac's don't prevent failed hard drives. Mac's crash, Mac's still have to deal with incompetant users. Every single commercial or ad i have seen involving apple's switch campaign is utter bullshit, and that is exactly the point. MS is copying it, and making apple look like the fools they really are.