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One Answer To Spam: Sell Your Interruption Time

An anonymous reader writes "A recent article in the IBM Systems Journal describes an innovative solution to curb both spam email and telemarketing. In short, the potential recipient of a message/call advertises the potential cost of contacting him uninvited. If the sender agrees to pay that cost, it acquires a token that it includes in the message/call and the message/call is accepted. The recipient decides to collect the fee or not, while recipients in a white list are not required to carry a token. The author also provides for a more detailed description."

15 of 322 comments (clear)

  1. Would be nice... by pr0c · · Score: 2, Insightful

    This however will never work... spammers only spam because for the majority of them its free/very cheap

    1. Re:Would be nice... by bje2 · · Score: 3, Insightful

      i dunno, i still get plenty of junk mail in my snail mail box...i'm guessing those companies don't pay the normal 37 cents an item mailing rate (i'm assuming they get some sort of bulk mailer rate? am i wrong?)...in any case, i don't think this would really be any different for e-mail spammers...they could probably absorb the cost of a few pennies an e-mail...

      also, from this previous article we know that approxiately 1/4 of 1% of spam gets a response for a company (let's assume that means a product order)...

      so, if a company send out 1 million spams, at 5 cents a spam (for nice round number), that's $50,000...they can expect a response of 1,000,000 * .01 * .025 = 2,500 people...if they're making a $20 profit on the item, they've broke even right there...

      that's probably not a realistic business model though, i didn't include the fact that most companies don't send their own spam, they pay others to do it, so that's additional overhead...5 cents an e-mail is also probably too much, it would probably be less...

      --

      "Facts are meaningless. You could use facts to prove anything that's even remotely true." - Homer Simpson
  2. Wishful Thinking by Tri0de · · Score: 3, Insightful

    "But however much the phone companies may profit from the current situation, it is generally bad business to continue a practice that infuriates the vast majority of your customers."

    -Yeah, right. Bwahahaha

    Tell that to anyone who flies on a regular basis.
    Or has cable TV, etc, etc.

    (an aside-
    do any other geezers here remember Lily Tomlin's routine way back when :
    "No, maam, we don't care. We're the phone company, we don't have to.")

    --
    "Everyone is entitled to their own opinion, but not their own facts."
  3. old hat by g4dget · · Score: 3, Insightful
    This has been suggested again and again. It was an old hat even when Bill Gates talked about it a few years ago.

    The problem has always been that there simply is no feasible payment mechanism to support it. If we ever get micropayments in some form, then people can implement this.

  4. As if... by Noryungi · · Score: 4, Insightful

    Let's face it: the only attraction of UCE for spammers is its cost: sending the same message to thousands, or even millions, of people costs them close to nothing.

    Which is why spammers will never adopt a solution such as this one: it would reduce the pool of potential clients (read: complete idiots) willing to receive UCE and it would raise their costs in an unacceptable way.

    I mean, I agree to receive all the spam you want to send me... as long as you are ready to pay one million dollars per email. How is that for a fair price?

    This scheme is interesting, in a theoretical sort of way, but it has much of a chance of becoming a reality as, say, flying elephants.

    Or, uh, a cold day in hell.

    And, of course, my opinion is exactly worth what you paid to read it on Slashdot... ;)

    --
    The right to offend is far more important than the right not to be offended. (Rowan Atkinson)
  5. Tragedy of the Commons Revisited by 4of12 · · Score: 4, Insightful

    For most people, unsolicited bombardment by advertisements is regarded as "part of life".

    It would be really great to change this mindset not only in terms of internet based advertising, but also for telephone direct marketing, bulk mail advertisers, and billboards.

    At least with TV and radio there's a transaction of sorts going (not that I want to give credence to Jack Valenti's position that people fast forwarding through commercial messages are "thieves"; it still costs me the inconvenience of fast forwarding, but my cost is less): I get to watch some show I value and suffer some inconvenience of advertising that I suffer.

    With billboards, the property owner gets money for placement of the advertisement, but the public gets the mental pollution without gaining any benefit. [I won't buy the argument that being informed of products and services is an inherent benefit: when I want to buy something, I'll research it and find out about it then.]

    Sound economic theory can be applied to advertising. Explicitly crediting and charging consumers and producers of advertisements would be a positive step towards making this a reality .

    The catch is that getting people to agree that their collective attentions are worth something is a political problem. And the same economic theories that could potentially be applied to advertising are already being applied at the overriding level of what I will call "government services", such as legislation controlling advertising. It is in the financial interest of advertisers to have the public place no value on their attention.

    Thus, this good idea will have to wait until the public wakes up.

    --
    "Provided by the management for your protection."
  6. Re:The infrastructure should discourage spam by chuckfirment · · Score: 2, Insightful

    Unfortunately, slowing down a spammer would not correct the problem.

    If I were a spammer, I'd simply buy a whole lot of P-100's, set an email spamming program to them, hook them to a DSL line, click and walk away.

    Sure, it's going to take a long time, but it's still going to work at the click of the button. With little to no cost for a setup fee, it's still easy money.

    Chuck Firment

  7. Can this work? by Pedrito · · Score: 5, Insightful

    I just don't see how this could work. There appear to be too many technical issues involved, not least of which is implementation. First of all, you have to assume there will some "e-token standard." Next, you have to assume Hotmail, Yahoo Mail, and all the other free-email services will support it. You can do a proxy server on the clients for other mail packages, but anything web-based will have to be adapted to it.

    Next you need to somehow distribute the tokens to these different systems. This seems to require some sort of integration between the token provider(s) and the e-mail systems and web-based e-mail services.

    I just don't see it happening to fix something that can be handled pretty well through filtering. The fact is, e-mail filtering software is making great headway these days. Baysian filters, collective filters like Cloudmark's SpamNet, and so forth.

    One idea I had was for a white-list proxy. The first time someone sent you an e-mail, it would hold it in a queue. It would send them back a message asking them if they're sure they want to deliver the message (99% of spammers won't get past this point). As the recipient, you would would be notified of their intent to e-mail you and then validate whether or not you wanted to allow mail from this new sender in the future.

    It has problems as well, but it's infinitely more implementable than the idea this paper proposes.

  8. Re:not a half bad idea... by dynamiteweb · · Score: 1, Insightful

    The problem is collecting that money. There is no way that the spammers - who forge their headers and identity - will pay up.

    Good luck. :-)

  9. This still doesnt solve the problem by Lord+Bitman · · Score: 3, Insightful

    Obviously we could all switch to just allowing accepted-only people to contact us, or requiring confirmation from a person before accepting a message, but this doesnt solve the problem of registration forms which require you input your e-mail address. You know, for things like Forums, Online Purchases, Your slashdot account, they require a valid e-mail address to have confirmation sent to the user. Are these forms going to respond well to such a system? Are they going to respond at all?
    Best case: You never recieve your confirmation because your mailer drops the message and the system you are signing up for doesnt respond to replies
    Worst case: Your mailer replies to the message asking for confirmation, this is taken to be the confirmation the system was waiting for, you are signed up for something you didnt mean to sign up for.
    Even worse: Two of these bounce off eachother, you are sent a bill for 200 million dollars, and your ISP drops you because you were DoSing their mail server.

    Uh-huh. Everything I said is 100% true. Really.

    --
    -- 'The' Lord and Master Bitman On High, Master Of All
  10. Re:have them pay through grid computing by Anonymous Coward · · Score: 1, Insightful

    That's either brilliant or stupid, and I really can't tell which....

  11. Re:wait a few weeks by vrai · · Score: 2, Insightful

    Yes because Bayesian filters are 100% perfect and spammers never-ever attempt to circumvent them. Clearly I also missed the announcement that Mozilla had been ported to PDAs/mobiles so business people (i.e. people who live in the real world and not with their parents) can take advantage of this flawless filtering technology.
    Either that or you're just trolling for Mozilla (which we get enough of from CmdrTaco) and have no idea what you're talking about.

  12. Re:Simple solution: Require PGP/GPG sig/encryption by Sloppy · · Score: 4, Insightful
    Sometimes I think PGP is the answer to half the world's problems. It's just a rockin' way to authenticate. And once you have a verifiable identity attached to each message, you can assign reputations to identities and filter that way. There are sooo many applications for this stuff. We just have to start building that web.

    But as usual, the catch is getting people to use it. Until your grandmother uses it, she's going to have the same rep as an anonymous spammer, so you can't rely on it.

    I finally got my inner circle of friends to start using PGP/GPG, and it took some serious nagging over a long period, even though they are computer geeks. I've tried to suggest keysigning parties at local Slashdot Meetups (and even went to a 2600 meeting) and there is just no interest. If Slashdotters and 2600 people aren't interested in PGP, and my geeky friends won't do it w/out nagging, then forget Joe Schmoe, it's not happening. The tech is here, but society Just Says No. It's very sad to see so much wasted potential.

    --
    As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
  13. Before you say, "BULL" read below by SloppyElvis · · Score: 3, Insightful

    This system is pure fantasy.

    One question: in what way could this system possibly prevent somebody from creating a bot that would read SPAM all day long and get paid for it? If this goes into place, I'm sure to make zillions as my computer gladly signs up for SPAM, opens it, and deletes it for me.

  14. Good idea, but ... by NeoEinstein · · Score: 2, Insightful

    ... one will be occupied all the time giving and revoking permissions to send mail or phone.

    --
    n-e