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RC Car Craze: The Spam Connection

Rick Zeman writes "The Washington Post is reporting that the latest toy craze, miniature radio-controlled cars, is actually fueled by spam, and that spammers are actually helping brick and mortar retailers. Dunno about you guys, but I get a couple of those a day...and I've resisted the 'temptation.'" The Washington Post wants to know your age, ZIP code and sex, and even provides you with hints on the first two. ...or read the same story on MSNBC.

8 of 302 comments (clear)

  1. bad journalism alert by Stanley+Feinbaum · · Score: 3, Insightful

    The Washington Post wants to know your age, ZIP code and sex, and even provides you with hints on the first two

    And yet slashdot still links to their site, as do you guys link to the new york times' site.

    As a professional journalist, I can tell you that they use that information you input to profile you and sell it to advertisers. Try posting a google cache link next time instead.

    --

    Stanley Feinbaum, professional journalist and master debater! God bless the USA!

    1. Re:bad journalism alert by Graff · · Score: 4, Insightful
      I can tell you that they use that information you input to profile you and sell it to advertisers.


      This is why I always put down that I'm a female, born in 1902, who lives in zip code 90210.

      They can ask all they want, but all they will get is the most misleading information I can give them. Having a database full of garbage is much worse than them getting rid of the database entirely. Hopefully they will realize that some day and stop bothering us.
  2. Yet another "mainstream" pro-spam mention by Motherfucking+Shit · · Score: 3, Insightful
    I was a bit dismayed to see that this article seemed to glorify spamming without mentioning any of the negative/annoying side effects. It was one big "spam works, spam == sales" promotion. The author essentially makes the case for spamming as a profitable enterprise - portraying spammers as ethikul bidnezmen - and I'm afraid that articles like this will only help to encourage the "mainsleaze" spammers.

    From the article,
    "If you see a product more than a couple of times on e-mail, that means that product is selling," Finn said. "No one would be sending it repeatedly if was not selling."
    I say it's more like "No one would be sending it repeatedly if they'd actually sold out their product." Anything that needs to be spammed over and over, ad nauseum, isn't selling, thus requiring repeated spam runs in order for the spammer to make a decent ROI.

    I groan at the thought of how many professional marketing types will read this article and decide that spam is the way to make _their_ product next year's must-have Christmas gift.
    --
    "BSD: Free as in speech. Linux: Free as in beer. Windows 10: Free as in herpes." --Man On Pink Corner in #52607549.
  3. You gotta be kidding me. by FreeLinux · · Score: 5, Insightful

    Ali estimates that for every e-mail Penn Media sends out, his firm wins one sale and retail stores win 20.

    21 sales for every email sent???? Who the fuck is this guy trying to kid?????

  4. Re:why not boycott spam products? by jvj24601 · · Score: 5, Insightful

    It's a lot easier than boycotting 3rd world child labor or commercial software. To bad grandmothers and perverts are the true targets of spam; not us.

    Except that in this case, perverts (as far as I can tell) were not the true targets of spam. We (parents) were.

    This spam did not interest me, specifically (because my son isn't into toys like that), but my coworker (who also has a 7 year old), who actually ordered some these cars, went on to say "Yeah, for once, some spam was actually useful. Go figure." Go figure, indeed.

    I have over 30 email aliases assigned to my company email address for various software-registration and mail-order companies, and what not. And I get scores of spam and hate it. But if I ever got a spam that read something like "Get memory from cruical.com for 70% off", I (and I suspect many /. readers as well) would probably read it. It all depends on the target and message. If I could change my spam from porn and HGH and penis enlargement to computer-related hardware and software discounts, I would mind it a whole lot less...

  5. Re:Spam *Does* Pay by WebMasterJoe · · Score: 3, Insightful
    "One of those contractors, Steve Harper, said he has sent 5 million e-mails so far. Earlier this month, he claims he sold 330,000 cars after sending a million ads in one day." And people wonder why spam still gets sent. It is because people buy stuff that is spamvertised.

    The first thing I thought of when I read that was: How do we get this guy's address and send him junk mail, like slashdot did to Alan Ralsky? Come on, folks, I want an address, I want an aerial map!

    --
    I really hate signatures, but go to my website.
  6. Mr. Hi-Speed Mailer Loves This Article by zentec · · Score: 5, Insightful


    It simply legitamizes the business of advertising through a cost-shifted model.

    While the incremental cost to the end user (victim) is immeasurable on a single email basis, over a prolonged period the time spent weeding through the trash that comes in via email has a very real cost in lost time/productivity.

    I've seen many arguments that there needs to be a balance between the rights of the recipient and the rights of the advertiser. Sad fact is, in any circumstance where any of the cost of the delivery of the advertisement is shifted to me and without my consent, it's consumer fraud. The adversiser has no right to take one microsecond of my time in effort to delete their advertisements from my email box, or to force me to get up from my chair to answer the phone or toss their ad from my fax machine.

    Telemarketing, spam, junk faxes or stapling posters to my tree, the costs of delivery are heaped upon me and I'm sick and tired of it.

    As far as spam goes, it's time to start pushing for the death of SMTP. It was nice when the Internet was sheltered, but it's now part of the real world and just like the real world, there's plenty of morons to cause problems.

    The biggest problem with SMTP is that it has too much implicit trust. Spammers take advantage of this and either falsify headers or steal relay services. Giving priority to systems that have valid credentials and all but ignoring those that fail basic trust guidelines will cause spammers to play fair, or go broke. Those spammers that play fair will have no alternative but to honor remove requests or find their trust level set to zero.

  7. In other news, cart seen pushing horses... by LostCluster · · Score: 5, Insightful

    I think we have cause and effect backwards...

    Zip Zaps and the like are this year's "hot toy" just like Tickle Me Elmo and Cabbage Patch Kids have been in years past. Kids love them, so parents have got to go find them... stores everywhere are selling out, they can't make these things fast enough.

    This popularity is not the result of spam, instead spammers are jumping on board trying to sell the product that parents would do anything, include pay over-inflated prices to a spammer, to get. It wouldn't surprise me if half the "Get your Zip Zaps from me!" spam turns out to be scams, yet parents are willing to take that risk at the hope of getting the toy little Jimmy must have.

    Whenever anything gets this popular, spammers will be there to exploit the image.