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Design Guru Critiques Apple Retail Store

Posted by pudge on from the mmm-shiny dept.

xdfgf writes "Paco Underhill, CEO of Envirosell, gives an overview, and explains aspects, of the floor plan of the SoHo Apple store. Quote from the article: 'If success lurks in details like those, it explains why Apple CEO Steve Jobs spends half a day each week with a 20-member design team, hashing out tweak after tweak in each of his 53 retail stores. In one session, the group agonized over three types of lighting to get Jobs's iMacs to shine just as they do in glossy ads.'"

2 of 97 comments (clear)

  1. Hobbits, damn Hobbits! by curious.corn · · Score: 0, Offtopic

    they are treacherouss theifss, nasty Hobbtisess... live in nassty burrows with Windowsess And smelly green gardenss too, and the sick blue sky... ah! Poor Smeagol... nassty Hobbitsess...

    --
    Mi domando chi à il mandante di tutte le cazzate che faccio - Altan
    1. Re:Hobbits, damn Hobbits! by curious.corn · · Score: 0, Offtopic

      Hey! What's my parent post got to do with a Troll moderation? It's supposed to be funny; doesn't anyone remember Underhill? I mean, /. had a deluge of LOTR messaging when the films were onscreen, I'm sorry you can't see the joke in my 2 liner. Hmm, of all things... a troll... an Orc would have been more appropriate ;-)

      Should I explain it? Nah, no spoilers... hint, hint? Uh, you're smart enough to figure it out yourself ;-)

      --
      Mi domando chi à il mandante di tutte le cazzate che faccio - Altan