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Beige Box Apple Clone?

steve.m writes "Finally it looks like I'll be able to get a cheap box to run MacOSX on, but not from Apple! John Fraser is (sort of) getting into the clone business 5 years after Apple shut down their 3 year long 'experiment' in licensing the hardware. Based on off the shelf apple components in a custom pizza box style case with no bolted on display, a barebones 'iBox' will be around 300 USD and require a processor, disk and memory (and the OS). Complete systems (again, without the OS) should start at around 650 USD."

21 of 454 comments (clear)

  1. Spare Parts by kalidasa · · Score: 4, Insightful

    He's using spare parts manufactured by Apple and sold to repair shops. Why do I have a funny feeling that there's language in the repair parts purchase agreement that prohibits them from being used in just this fashion? IANAL, and IANAACT, but that would be the obvious way to prevent this.

    1. Re:Spare Parts by JabberWokky · · Score: 5, Insightful
      Aye, but, IIRC, EULAs can't be applied to physical property. If you want to buy a Ford F150 and chop it down into the shape of a giant shoe, it's yours to do with as you please.

      --
      Evan

      --
      "$30 for the One True Ring. $10 each additional ring!" -- JRR "Bob" Tolkien
    2. Re:Spare Parts by Sloppy · · Score: 4, Insightful
      The nature of EULAs (shrinkwrap licenses as we currently know them), is that they aren't a condition of the sale. The reason they can't be applied if that by the time you are asked to agree to the EULA, you already have the software and therefore have little incentive to agree to it.

      Apple's deal with a repair shop, can quite easily and plausibly, require agreement to a contract before Apple supplies them with any parts.

      --
      As copyright owner of this comment, I authorize everyone to defeat any technological measure which limits access to it.
  2. iBox? by UncleBiggims · · Score: 5, Funny

    I can already see Mike Tyson in the Switch ad:

    "I was looking at this lolita sight and all of a sudden beep... beep... beep. I was like, bummer. It was a good sight.

    I'm Mike Tyson and iBox."

  3. In other news... by mrpuffypants · · Score: 4, Funny

    In other news the iBox company mysteriously dissapeared after being sued in over 300 different lawsuits by an entity described as "a powerful fruit-based technology company" ...film at 11

  4. What an understatement! by Quass · · Score: 4, Interesting

    "I think he would be wise to talk to a patent attorney before he does anything else,"

    Apple isn't exactly known for their kindness to "clone" makers..

  5. Uh huh... by saddino · · Score: 5, Interesting

    "But I want to get Apple's full support. I want to make sure I'm on the up and up. I'm an Apple supporter. It's not something I want to clash with them about. I want to make sure what I'm doing is legal."

    How is creating a low cost box that will cut into Apple's hardware sales (where they make the MAJORITY of their revenue) "supporting" Apple?

    Sure sounds like "clashing" to me.

    1. Re:Uh huh... by TheRaven64 · · Score: 5, Insightful
      How is creating a low cost box that will cut into Apple's hardware sales (where they make the MAJORITY of their revenue) "supporting" Apple?

      I'm not entirely sure about this. Apple releases a $100+ OS upgrade which most Mac users buy every 2 years or so. The hardware upgrade cycle for a Mac is 4-6 years (twice as long as for a Pc, don't ask me why), so software sales just from the OS are a big chunk of Apple's income, add in other Mac apps, and the percentage goes up.

      Another key source of income for Apple is their AppleCare package, which gives minimum-hastle repairs / replacements to people who break thier Macs. This would not be availible to iBox users, so would help to differentiate the Apple brand.

      If this guy can sell to the 'I want a Mac, but can't afford one' crowd, but not poach many of Apple's potential customers, then this will provide Apple with a small amount of extra income from OS and component sales, and a potentailly large market share increase, which will benefit Apple hugely.

      I know people still using 604 and early G3 based Macs, who can't afford to upgrade to a new Mac. Do you think Apple would rather that they were using a Windows box, or a non-Apple built Mac?

      If Apple can still supply inovative machines with a higher build quality, then there will be a place for them, and if they control the OS, they control the platform (How relevant is IBM, how relevant is MS?). Apple will have to work hard to offer something that this guy doesn't, but I suspect that they could.

      Of course they'll probably sue him out of existence, but hey, I can hope.

      For myself, I can say that if these boxen were availible today, then I would be a Mac user. Since they are not, I am still a PC user. If I were a Mac user, then my next box, or possibly the one after that would be a genuine Apple box because, let's face it, they're so much more cool than the iPizza.

      Which reminds me, my pizza dough has probably finished rising now, so I shall stop rambling and go and turn it into food. Mmmm, pizza....

      --
      I am TheRaven on Soylent News
  6. brand confusion by pcp_ip · · Score: 5, Insightful
    the name "ibox" is going to get him in trouble.

    apple legal is going to go after him for creating brand confusion and misleading the consumer into thinking the "ibox" is an apple product.

    I wish him luck, but I bet he's going to get squashed by apple legal.

    1. Re:brand confusion by Cruciform · · Score: 4, Funny

      how about "Mac in a Box"? :)

  7. Re:What will you run on it? by JabberWokky · · Score: 5, Informative
    Had you read the article, he's using Apple motherboards - bought from Apple. You know - "Apple Hardware".

    --
    Evan

    --
    "$30 for the One True Ring. $10 each additional ring!" -- JRR "Bob" Tolkien
  8. this should have been posted yesterday by techstar25 · · Score: 4, Funny

    This kid has about a zero chance of succeeding. I'm not even sure why he deserves this much press coverage. It sounds like a story from The Onion.com.
    Local Boy Discusses Cool Idea with Friends
    Local boy has great idea to make his own macs. "Sure, it's been tried before but failed miserably due to Apple's licensing restrictions, but it sure would be cool to try," he says. "Just think of all the press coverage I'd get! It's guaranteed to make the frontpage at Slashdot. Maybe I'll even get some venture capitalists to invest mass amounts of money that I'll launder to a swiss bank account before succumbing to legal pressure and declaring bankrupcy. I can't go wrong!"

  9. Misleading title by binaryDigit · · Score: 4, Informative

    This is not really a Mac "clone". It's simply using used Mac parts and repackaging them. It's not like the PC market where you can build a NEW and current pc. Hardly a beige box like clone. People have been doing this for years, I have a repackaged Mac SE (it's in a rack mount case) from way back when.

  10. TINAA by Hanzie · · Score: 5, Insightful

    John Fraser, if you read this, I would sure as heck not call this thing the i-box! Let everybody else call it that, but not you.

    Apple will jump hard on you for that. It's going to be very difficult to convince a judge that you're not trying to fit this in with the i-mac and the i-book. In fact, I'd say it will be impossible.

    The only way to win this lawsuit is to have deeper legal pockets than Apple. Don't try.

    Name it something else like: TINAA. It stands for This Is Not An Apple. It sounds good to me, though I haven't researched the IP issues. A quick Google only turned up Finish and apparently one proper name.

    Good luck!

    --
    ********* sig: If you don't like the law, get filthy stinking rich, and buy a better one.
  11. Re:Apple's business model by Stonehand · · Score: 4, Insightful

    Apple's profit margins for hardware might be a bit higher than usual precisely because there AREN'T any Mac cloners out in force. If you want to use Mac OS X, you need to deal with Apple.

    In addition, there are probably more Apple loyalists than there are loyalists to any particular PC brand, given how commoditized and cutthroat the PC platform is (well, for desktops anyway).

    --
    Only the dead have seen the end of war.
  12. Re:What about Terrasoft? Can't their machines run by Nogami_Saeko · · Score: 4, Interesting

    Apple's ROMs have always been the key reason that their machine hasn't been cloned.

    I've always wondered why they don't use the same technique that the original BIOS cloners used to make a working IBM clone BIOS that was 100% legal.

    I don't remember the specifics on the technique, but it involved two completely seperate groups of engineers within the same company who had strictly limited contact with eachother governing how one group reverse-engineered the BIOS, and how the other group created a new BIOS based solely on descriptions of how it operated, without having any specific copyright information that the first group had access to.

    I remember being somewhat fascinated when I originally heard about it. Of course now, it's probably illegal due to the DMCA (which probably would've killed the PC revolution had it been on the books 20 years ago).

    --
    "Nothing strengthens authority so much as silence." - Charles de Gaulle
  13. Re:Apple's business model by Millennium · · Score: 4, Informative

    I don't believe there is any money to be made from hardware sales. The profit margin is too small.
    Apple's margins on its machines averaged 28% across all lines last quarter. Highest margins in the industry by an absurd degree. They seem to be doing fairly well with that.

  14. Good idea..... by blixel · · Score: 4, Funny

    ...new Apple computers are way too fast to run MacOSX. I'd much rather have an older slower one.

  15. Re:clones are bad by fucksl4shd0t · · Score: 4, Interesting

    Clones will kill that ability. And, make no mistake, it IS that ability that is keeping Apple in business after all these years. Those who don't understand this don't understand Apple's business.

    Aha, but clones will also introduce the possibility of some of us running Linux on a PowerPC affordably. I don't want to pay Apple's prices, but I'd like to run a PPC. So, this dude would get my money, and Apple would get their cut, and on top of it all, I wouldn't even be running OS X! Imagine that! Now, as long as Apple doesn't force the vendors of this stuff to sell OS X preinstalled and nothing else, it'll be a great thing. Apple will actually be able to get a foothold in the LInux market without having to actually make Linux themselves. :)

    --
    Like what I said? You might like my music
  16. You can do this yourself! by nycroft · · Score: 5, Interesting

    On December 19, 2002, Tech TV's The Screen Savers aired an episode in which Kevin Rose built a G4 in an ATX case. Most of the parts came from Mac Resq and others. It's an interesting article for anyone who wishes to tackle the project by themselves.

    The segment was inspired by an aricle on MacOpz Web Site. I urge all to check it out.

    Though this might end up costing a little more, there are benefits: You get to choose your own case (which must be slightly modified), and get the pleasure of building a computer that normally isn't built by anyone except Apple and the pizza box guy.

    --
    Mr. Bond, they have a saying in Chicago: Once is happenstance. Twice is coincidence. The third time is enemy action.
  17. Re:Lost sales and/or lower profits for Apple by Krow10 · · Score: 5, Informative
    JabberWocky wrote:
    Had you read the article, he's using Apple motherboards - bought from Apple. You know - "Apple Hardware".
    To which some AC Responded:
    Had you read the article, you'd know he is using motherboards Apple sells for repair and spare part purposes. Manufacturers supply boards like that with much lower than retail markup because they're intended to serve its existing user base. ...
    Technically correct. This has nothing to do with the point that JabberWocky was addressing; namely, this statement by (perhaps some other) AC:
    Apparently nobody is aware that Mac OS X CAN'T BE RUN (legally) on non-Apple hardware?
    See, since this is Apple hardware, running software that has a "you can't run this on non-Apple hardware" clause in it's license does not violate that clause of the license.

    -C
    --
    Corollary to Clarke's Third Law: Any technology distinguishable from magic is insufficiently advanced.