Companies Join Together to Maintain Open Internet
idontneedanickname writes "SiliconValley.com is carrying an article from The Mercury News about the lobbying efforts of companies such as Amazon.com, Microsoft and Walt Disney (yes, you read that right) to stop the FCC from "fundamentally altering the Internet. If that happens, they say, the Internet could evolve into a cable-TV-like system, where providers of high-speed Internet access could steer subscribers toward affiliated Internet sites. The network owners could also limit the types of devices that could be connected to their network, potentially stifling innovation." Printer friendly version of the article is online as well."
The mentioned companies will acquire broadband infrastructure, and two years from now will be lobbying for the opposite goal.
Many people might ridicule this - how much control can an ISP really have over their users? Sure, they might provide their own content, but users are smart enough to go their own way, right?
;)
I used to work for a large ISP and we found that a majority of our users thought their ISP connection would stop working if they changed their homepage to something other than us. That's how much power we had over our users - scary.
Kinda makes Microsoft look like the good guys - I feel a divide by zero error coming on!
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It's quite simple... While these companies may be trying to kill their competiton, by killing off the "open" internet, they certainly are going to fight tooth-and-nail when it looks like someone else might beat them too it.
Think of the way Windows hadn't had any significant changes, until Apple went on full attack. Suddenly, Windows XP got a movie studio, and a new interface.
So, they may want the internet "closed" for their own purposes, but dammed if they'll let someone else do it!
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I get the sense that Disney wants to keep the Internet open because AOL Time Warner controls the pipes to a lot of homes, especially on the broadband market with both Road Runner and AOL Broadband. If the Internet evolves into another cable outlet (deities forbid) and the AOL channel steers people to Time Warner properties, what will happen to the Mickey Mouse stuff?
Disney also happens to own ESPN, and competition among sports web sites is huge.
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