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Penny Arcade vs. American Greetings Revisited

Jojo writes "After American Greetings got some lawyers to bring down a Penny Arcade strip (M i r r o r) last week, PA is now striking back.. IANAL, but I fear their latest strip might get them into real trouble this time." As always, PA cracks me up, but these are scary events. The banned strip is clearly a work of parody, which I believe is still legal in this country, unless that too changed recently.

20 of 571 comments (clear)

  1. Clearly Parody, But.... by John_Booty · · Score: 5, Insightful

    The banned strip is clearly a work of parody, which I believe is still legal in this country

    It's clearly a parody, and would certainly hold up in court (IANAL), but the problem is that the PA guys don't have money to spend defending themselves in court. So it's another case of the "big guy" successfully squashing the "little guy" with the thread of a baseless lawsuit, because the cost of fighting is beyond the little guy's reach.

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    1. Re:Clearly Parody, But.... by nuintari · · Score: 5, Insightful

      This is an example of where you bite the bullet, pay for the lawyer, and proceed to file a counter suit for personal damages, ie, the cost fo hiring a lawyer to defend yourself from a baseless lawsuit. You get your money back, and then some.

      But most people will just back down, Am Greets is counting on it. Hope the PA guys get some backbone.

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    2. Re:Clearly Parody, But.... by John_Booty · · Score: 5, Interesting
      This is an example of where you bite the bullet, pay for the lawyer, and proceed to file a counter suit for personal damages, ie, the cost fo hiring a lawyer to defend yourself from a baseless lawsuit. You get your money back, and then some. But most people will just back down, Am Greets is counting on it. Hope the PA guys get some backbone.

      Just a few problems here...
      1. Even if they successfully defend themselves against AmGreet, I don't see how they'd get much compensation for damages... legal costs aside, how much money have they lost here?
      2. You... do have a passing familiarity with the American legal system, right? You know how lawyers cost a LOT of money, and trials take a LONG TIME and get appealed a lot? And you know how you don't get paid until the end, even if you win? I don't know that the PA guys have tens of thousands of dollars sitting around that they don't need for the next couple of years, when the court stuff would be finished and they'd possibly get paid.
      3. If PA somehow lost, they might be totally bankrupt. So they have to weigh the very small potential gain agsint the very large potential losses they'd face.
      Truthfully, when it comes to having "backbone", probably the most effective way to get back at AmGreet is to make them look stupid and maybe encourage a boycott and letter-writing campaign. PA has thousands of readers; I don't know that a PA-reader boycott of AG would really make a dent in their bottom line (in face I'm sure it wouldn't) but if they see it's costing them money and letters start pouring in, perhaps AmGreet will back down.
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    3. Re:Clearly Parody, But.... by goon+america · · Score: 5, Insightful
      There are two elements to this story, I think:

      1. The C & D letter was probably just a empty threat. Would they really take them to court over that?

      2. PA's response to this pufferfish threat was to do something that really could get them in trouble.

      The PA guys stumbled on both points here. There were clearly more sensible ways to deal with this problem.

    4. Re:Clearly Parody, But.... by ninewands · · Score: 5, Insightful
      Quote:
      Just a few problems here...

      1. Even if they successfully defend themselves against AmGreet, I don't see how they'd get much compensation for damages... legal costs aside, how much money have they lost here?

      No problem ... you respond to their petition with an answer, followed immediately by a motion for summary judgment and a motion for sanctions for bringing a frivolous lawsuit. In a matter of THIS nature, there is a stack of caselaw about 1.5 inches high that I will assure you any lawyer who has passed the Bar Exam is VERY familiar with, and ALL of those cases say that parody falls within the realm of free speech.

      2. You... do have a passing familiarity with the American legal system, right? You know how lawyers cost a LOT of money, and trials take a LONG TIME and get appealed a lot? And you know how you don't get paid until the end, even if you win? I don't know that the PA guys have tens of thousands of dollars sitting around that they don't need for the next couple of years, when the court stuff would be finished and they'd possibly get paid.

      I don't know if the author of the parent to your post does or not, but I can assure you I do, and if I were still practicing law, I'd take the representation for court costs + awarded sanctions because I can also assure that sanctions are a GIVEN in a case of this nature.

      Just my $0.02
    5. Re:Clearly Parody, But.... by 42forty-two42 · · Score: 5, Informative

      Well, if slashdot posted a direct link to the donations page...

  2. Welcome to America... by ZZane · · Score: 5, Insightful

    ...where things are only legal if you can afford to pay as much as the ass suing you to defend yourself in court.

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  3. Opposite feeling by SnowDog_2112 · · Score: 5, Insightful

    I actually came away with the opposite feeling. While the first strip was clearly a parody, it was a parody of American McGee, and not a parody of American Greetings. They'd probably have a strong legal leg to stand on if McGee came to them with a lawsuit.

    However, because they're using a third party's intellectual property in the context of the parody, it's a little fuzzier. Spaceballs parodying Star Wars is cool ... Spaceballs parodying Star Wars with a title character named Strawberry Shortcake might be a different story.

    The more recent strip, however, is clearly a criticism of American Greetings' policies, and seems more obviously "safe" under various free-speech umbrellas than the first one. It's not even using any of their IP.

    I also think it's funnier, but that's just me :).

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  4. Comic Book Legal Defense Fund by Lothar+0 · · Score: 5, Informative

    I looks like they're seeking legal aid from the Comic Book Legal Defense Fund. If the little guy can't defend himself in court against the big boys, then there should be someone else who can. They also protect Japanese and American manga artists and sellers. I joined, and so should you.

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  5. How is it not a parody of Shortcake? by Anonymous Coward · · Score: 5, Insightful

    The comic in question is (should I say "was") humorous precisely because it's a parody of Strawberry Shortcake.

    In the post along with the strip the PA people went out and said that they were parodying McGee. But whether they said it or not, they're also parodying Strawberry Shortcake, playing on her goody-goody image.

    The guy on PA makes a good point in his post on their site. Strawberry Shortcake is part of the American lexicon. Just like Gargamel or GI Joe or Speed Racer.

    Referencing these characters shouldn't be trademark infringement.

  6. No biggie by dacarr · · Score: 5, Insightful
    First and foremost, remember that they have merely sent C&D. Next step is a lawsuit if necessary. On one hand, as I've said before, anybody can sue, but whether you win is another story. Now consider this - it's a pain to go to court. Lawyer fees aside, it is a lot of time and energy put into this kind of stuff.

    My thoughts? I don't like the strip - I find it tasteless. But one of the tenets of free speech is to defend even those who you don't like - because if they censor them, it's only a matter of time before they censor you. As such, I'd hate to see these guys go down like this.

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  7. Horrible Boycott Idea by Tassleman · · Score: 5, Insightful

    I do believe that if my mother sent me a greeting card, and I REFUSED, RETURN TO SENDER'd it, I would get my ass kicked.

    What a lame ass thing to take a stand on.

  8. Re:Admirable pluck... by JerkBoB · · Score: 5, Insightful
    Its always good to see people stand up for their rights.

    Are you offering to foot their legal bills?

    Didn't think so. The image has been archived and mirrored, and nothing AG's laywers can do will be able to stop people from finding the image, even if it's not at the PA site.

    Gabe and Tycho might win a legal battle after spending lots of time and money they don't really have or want to spend, but that seems like a Pyrrhic victory to me, and to them, I think. Tycho said as much in the latest post.

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  9. Email from American Greetings by rudeboy1 · · Score: 5, Informative

    I did my patriotic (read-rabid PA fan) duty, and wrote Miss Rinda Vas a letter, telling her what bad idea this all was and everything. I got a fairly swift response, including an "original" letter written to the PA staff. Email addresses have been removed to protect the innocent...

    Email sent Wed. 4/23--

    there is no legal action against them ... fyi ...

    -----Original Message-----
    From: RV Rinda Vas (1328)
    Sent: Wednesday, April 23, 2003 9:32 AM
    To: Subject: RE: Trademark infringement, misuse

    Thank you for your immediate attention to this matter. We note that the
    cartoon has been removed.

    I am receiving a good amount of e-mails from the penny-arcade subscribers
    asking why American Greetings asked you to pull the cartoon. Unfortunately I
    do not have the resources to respond to them individually so I am passing
    the answer on to all of you. On April 17, 2003, American Greetings received
    a complaint about the cartoon namely that it was "creepy" and "offensive."
    Thereafter, we asked you to remove it.

    Note that the target audience for Strawberry is young females (indeed young
    children). And we do receive complaints from parents and the like over
    cartoons like yours.

    So there you have it.

    -----Original Message-----
    From: Ryan
    Sent: Wednesday, April 23, 2003 3:55 PM
    To:
    Subject: Please Cease and Desist

    Dear Rinda Vas-
    I am writing to you, as I am sure are many others, to implore you to stop
    your legal action against Penny Arcade and its creators. As you may or may
    not be aware, the actions your company has taken against Penny Arcade has
    already publicized the original event much more than the comic's web site
    ever would have. Furthermore, several websites have made note of this
    issue, spreading the issue to more people, not usually associated with the
    normal Penny Arcade crowd. Feel free to read the articles posted on
    http://slashdot.org, and other such sites. At Slashdot, you will see the
    forum that follows every article. Within said forum, you will note a
    resoundingly negative response to your decision to take legal action. There
    is even a petition out to boycott your company. The last time I checked
    that site, the petition was drawing near the 10,000 mark, and climbing.
    I am not going to threaten you, or swear at you, as I am sure many others
    are doing, regarding this issue, but I have to advise you that, from all
    evidence available, what you are doing does not seem like a smart move. I
    think you might do well to look into options for reaching a quiet agreement
    with the owners of Penny Arcade. I am sure they will be happy to make this
    legal action go away with as little public notice as possible. My advice to
    you is to try to save face, as your company stands to lose a large amount of
    business and public appeal by pursuing this petty issue. Thanks for your
    time.

    Ryan

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    1. Re:Email from American Greetings by JackMonkey · · Score: 5, Insightful

      So someone was offended by a PA comic and complains to American Greetings???

      Here's the problem with America: people have no sense of responsibility for themselves. If you have an issue with a PA comic, complain to PA, don't complain to American Greetings so they will fight your battle for you.

      AG should have no say over what PA posts on their site unless it legally has no right to be there. You can't hold one group accountable for another group's opinions.

  10. Re:How to fight lawsuit abuse in general by smoondog · · Score: 5, Funny

    But strawberry shortcake isn't a tort, its a cake!

    Ohhhhhh, tort, torte, I see....

    -Sean

  11. Fortunately you are not a lawyer by xenocide2 · · Score: 5, Insightful

    Because if you were, then you'd be taking far more time to make yourself familiar with the particulars of the case. Indeed the work was a parody. However American Greeting does not represent American McGee, the video game developer who is/was being parodied. American Greeting takes issue with their Stawberry Shortcake character. Mike and Jerry have a far more difficult case to argue if they want to keep their picture online. Notably, McGee has only been trolling the works of the public domain, specifically, Alice in Wonderland and The Wizard of Oz.

    The question isn't about parody and fair use, but whether Strawberry was parodied. I personally don't see it in the work. In fact, if I were PA I'd simply remove the cartoon and revise it such that a far better case could be made that it parodies both McGee and whatever character that best adopts to these legal requirements.

    Mike and Jerry have been fairly quiet about the particulars of it themselves, having been wisely told by legal advisors with more wisedom than yourself, or at least more current experience. The only thing they do say is that it isn't very clear -cut, and they're right.

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  12. Re:Bah by ryanvm · · Score: 5, Funny

    It's not funny. Violates the cardinal principle of comics.

    I think the author of Family Circus would like to have a word with you.

  13. The issue is Strawberry Shortcake, not the style. by Mr+Z · · Score: 5, Informative

    According to the USPTO website, the Strawberry Shortcake mark is owned by "Those Characters From Cleveland, Inc." Those Characters From Cleveland appears to license their marks to American Greetings or is a subsidiary. I haven't found a page that explicitly mentions their relationship. (Note: I think USPTO query links 'expire.' You can always search again using TESS.

    According to this link, it looks like American Greetings, Those Characters From Cleveland, and Rinda Vas have previously gone after alleged violations of their marks. (In the linked page, the case appears to be a reasonable attack against a domain squatter.)

    --Joe
  14. Amer. Grtngs: P.A. Series by A_Non_Moose · · Score: 5, Funny

    You sent us a Greeting
    That said Cease and Desist
    So we give you "The Finger (TM)"
    (we couldn't resist)

    The "Red Bitch" has been mirrored
    Like DeCSS
    We just thought we'd share
    (or is it confess)
    .
    .
    .
    . /open cover to greeting card
    .
    .
    .
    .
    Fuck You

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